Communications Conversations

DECEMBER 18, 2014

In this week’s show, Kevin and I talk 2015 trends. But, they may not be the trends you probably think of when you consider the onslaught of “prediction” posts we see every time this year. SHOW NOTES – December 18, 2014. “What’s next for visual design: 8 trends to watch in 2015″ [link].

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Trends Social Media Analytics Media 104

ImPRessions - Crenshaw Communications

JANUARY 5, 2017

Here are the top new trends that are accelerating change in the practice of public relations and challenging old-timers as we move into 2017. Google quietly filed a patent in 2014 that many in the search business feel presages an actual formula for tracking implied links. The PR Industry Evolves Beyond Its Roots.

Trends 124

Trends SEO Leadership Print 124

NewsWhip

MARCH 15, 2024

In early 2014, Disney Parks decided to bring some of their analysis work in-house. When I started doing analytics in early 2014, social listening as we know it today was still in its infancy; and yet not too much has changed in terms of the nuts and bolts of how we get our data.

Data 78

Data Social Media Consumer Trends 78

Shift Communications

FEBRUARY 9, 2015

LinkedIn’s performance was stronger than ever to close out Q4 2014, with some astounding numbers. revenue per user, and the trend for growth continues upward: What does all of this mean? With unemployment nearing all-time lows, how is LinkedIn faring? Are job seekers still using the site? In a word: yes. Let’s jump into the details.

LinkedIn 60

LinkedIn B2B Advertising Advertising 60

Cision

NOVEMBER 6, 2015

Whether your organization creates content or partners with existing content creators, these are the trends that are shaping your communication future. Cisco forecasts that by 2019, video will make up 80 percent of all consumer Internet traffic, up from 64 percent in 2014. Growth in traffic, volume and influence.

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Video Trends YouTube Television 120

Polaris

DECEMBER 18, 2014

‘Tis the season when brands release heart-warming Christmas videos and marketing bloggers write about the best holiday gift ideas , new year’s resolutions and marketing trends for 2015. In addition, many are predicting the marketing developments we witnessed in 2014 will continue: 1.

Trends 135

Trends Marketing Pinterest Social Media 135

Melissa Agnes

SEPTEMBER 10, 2014

From this, the hashtags #WhyIStayed and #WhyILeft have been a trending discussion on Twitter, with women sharing their personal stories. DiGiorno Pizza saw this trending hashtag and quickly tweeted the following to get in on the conversation. — DiGiorno Pizza (@DiGiornoPizza) September 9, 2014.

Twitter 249

Twitter Case Study Analysis Study 249

Cision

SEPTEMBER 1, 2015

So what are four of the biggest PR measurement trends? According to a 2014 study by Wisemetrics , tweets have a half-life of 24 minutes and Facebook posts have 90 minutes. Going deeper than positive-negative. In media analysis, we can measure the world as it is in yes/no, positive/neutral/negative sentiments.

Measurement 120

Measurement Trends Analytics Data 120

Melissa Agnes

MARCH 10, 2014

. — Lindsay Kaplan (@LKaplan_NYU) March 6, 2014. lincy_love) March 6, 2014. A1 By the time you upload your response to the situation the public has already established its opinion, no such thing as too soon #nyuprsm — PRisthenewPR (@johnny_mk1) March 6, 2014. Angela JIANG (@AngelaCJiang) March 6, 2014. nyuprsm — Lincy ?

Twitter 212

Twitter Crisis Communications Crisis System 212

Cision

APRIL 21, 2015

billion in 2014 , numbers that closely mirror the increase in searches. Branded video views increased 73 percent from Q3 of 2013 to Q3 of 2014. Not only are more people turning to search to resolve challenges, they’re doing so more frequently. One reason is that Google is always within arm’s reach. Register for our free webinar now!

Video 120

Video Brand Branding Trends 120

Communications Conversations

NOVEMBER 30, 2018

Again–there aren’t that many data sets like this that are showing trends year-over-year. Today, I wanted to take a look at four trends I saw in the report that I thought were particularly interesting–and trends I thought had direct implications for folks who manage corporate blogs.

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Corporate Survey Trends Blogging 100

Melissa Agnes

OCTOBER 28, 2014

#CanadaStrong , #OttawaStrong and #MyOttawa trended nationally with messages of strength and a refusal to succumb to terrorism or violence. — Tanveer Naseer (@TanveerNaseer) October 22, 2014. — Brian Laufman (@blaufman) October 22, 2014. — Spencer Yasui (@SpencerYasui) October 22, 2014. CANADASTRONG.

Case Study 216

Case Study Crisis Government Crisis Management 216

prTini

DECEMBER 12, 2014

10 PR Stunts That Won 2014. The Best and Worst Brands on Social Media In 2014. What’s Next For Visual Design: 8 Trends To Watch in 2015. The post Best and Worst of 2014 + Other Links You Might Have Missed (The Weekly Cocktail) appeared first on prTini. Cheers and happy reading! . Inside Square’s Winning PR Strategy.

Pinterest 45

Pinterest Case Study Instagram Analysis 45

Offleash

NOVEMBER 1, 2023

Technology trends and the very tools powering our business now weren’t more than a twinkle in a founder’s eye when the agency started. Our team puts companies on the map and has launched dozens of tech startups from stealth including Snowflake in 2014. and the very fabric of it becomes somehow more interesting and beautiful.

Skype 122

Skype LinkedIn Media Training Agency 122

Solo PR Pro

JUNE 6, 2017

Last week, Kleiner Perkins Caufield & Byers partner, Mary Meeker released her 2017 internet trends report. This year’s report highlighted that the severity of cyber threats is rising with 10MM+ identities Exposed in 15 Breaches in 2011 compared to 11 in 2014. Below are a few takeaways for communication professionals.

Trends 49

Trends Mobile Video B2C 49

Sword and the Script

APRIL 2, 2019

The in-housing trend in PR isn’t entirely surprising. It mirrors a trend that’s already underway in PR’s sibling departments in marketing and advertising. So, what does this in-housing trend mean for PR agencies? Even as this in-housing trend took hold, law firms amazingly continued to raise their rates year after year.

Agency 91

Agency Trends Marketing Survey 91

Bianchi Biz Blog

APRIL 3, 2023

I am a reporter at Automotive News , covering electric vehicle trends, charging infrastructure and battery development. Can you tell us what types of stories, trends or issues are on your radar now? I strung the announcements together and watched coverage by my colleagues, and we decided this was a trend we should spotlight.

Automotive 77

Automotive Meeting Report Insurance 77

Melissa Agnes

MAY 30, 2014

The hashtag quickly began to trend on Twitter. . Dave Hamilton (@newenergydave) May 30, 2014. Stephanie Horton (@ducorwriter) May 30, 2014. Stephanie Horton (@ducorwriter) May 30, 2014. Ryan Feinberg (@ryanfeinberg407) May 30, 2014. After multi-year propaganda offensive @Chevron dumps #renewable effort.

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Case Study Crisis Twitter Viral 232

Sword and the Script

DECEMBER 21, 2021

Several trends that started in 2021 will grow to carry over into 2022. Another trend that grew in ’21 is authentic, purpose-driven marketing. The trend is moving in this direction. 2022 predictions posts around the web: 100+ Content Marketing Trends and Predictions for Success in 2022 (Content Marketing Institute).

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Marketing Content Marketing Social Media Employee 214

PRSay

DECEMBER 22, 2021

In 2014, Swift stunned the music industry — and received respect as an activist for music rights — by pulling her albums from Spotify and other streaming services, announcing an exclusive deal with Apple Music instead. She even wrote, directed and performed in a short film based on the song. folklore earned that honor in 2021.).

Communications 137

Communications Film Radio Reputation 137

5W PR

APRIL 13, 2022

Companies in the SaaS industry can use all of this data to provide insights into their target market or predict industry trends, which can then be pitched to relevant outlets or journalists. Most companies in the SaaS industry sit on a lot of data, whether it’s from developing a company’s solution, or simply user stats.

Company 88

Company Strategy Viral Data 88

Cision

MAY 20, 2016

Real-time opportunities span trending topics, events and breaking news and provide a shortcut to gain authority, engage audiences and lead industries. KITKAT (@KITKAT) September 24, 2014. With so many voices speaking to your audience, what can your brand do to stand out from the crowd? We don’t bend, we #break. Jamba Juice.

Brand 159

Brand Branding Comparison Viral 159

Solo PR Pro

OCTOBER 15, 2015

Survey showed majority see income trending upward (2013 vs. 2014 vs. 2015). 1/2) Survey found total PR experience is imp to income, while # of yrs in PR *before* starting #solopr biz has no impact on income. (2/2) 2/2) Does this impact how you advise younger pros looking to become #solopr? Is this what you’re seeing, as well?

Trends 40

Trends Survey Local Leadership 40

Cision

MARCH 18, 2016

Ethan Fixell has been a beer writer for FWx since July 2014. Fixell focuses on industry trends and includes his own personal experiences in his writing. I mostly write about larger trends in the beer/wine/spirit industries (e.g. We asked him to share some advice on how to pitch him, and he’s given some great tips below.

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Pitching How To Travel Writing 120

Waxing UnLyrical

JANUARY 6, 2014

I hope that you all had a wonderful holiday season and are well rested, ready to take on 2014. Top Marketing Predictions For 2014. Why: Michael Brenner identifies the marketing trends he thinks will make waves in 2014, including brand publishing. THREE WORDS to bind the year: 2014. Happy New Year!

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Resources Web LinkedIn Google 92

NewsWhip

OCTOBER 26, 2021

In early 2014, Disney Parks decided to bring some of their analysis work in-house. When I started doing analytics in early 2014, social listening as we know it today was still in its infancy; and yet not too much has changed in terms of the nuts and bolts of how we get our data.

Data 78

Data Social Media Consumer Trends 78

The Proactive Report

MAY 2, 2015

The percentage listening in 2015 was up two points over 2014 levels (15%). Key trends. In 2014 three different companies spun off more than 100 newspaper properties, in large part so that their still-robust broadcast or digital divisions would not be affected by the newspaper industry’s continuing financial woes.

Report 100

Report Mobile Newspapers Media 100

Landis PR

JUNE 26, 2023

Since Amazon Alexa launched in 2014, we’ve used AI to bring efficiency to various household tasks. AI algorithms can analyze vast amounts of data, including social media trends, news articles, and consumer behavior, to generate personalized content recommendations. By Liza Batallones Generative AI is advancing at an incredible pace.

Publicity 52

Publicity Training Data Tools 52

Melissa Agnes

OCTOBER 28, 2014

#CanadaStrong , #OttawaStrong and #MyOttawa trended nationally with messages of strength and a refusal to succumb to terrorism or violence. — Tanveer Naseer (@TanveerNaseer) October 22, 2014. — Brian Laufman (@blaufman) October 22, 2014. — Spencer Yasui (@SpencerYasui) October 22, 2014. CANADASTRONG.

Crisis Management 100

Crisis Management Crisis Government Community 100

Communications Conversations

DECEMBER 8, 2014

Yes, those 2015 trends/prediction posts are just starting to roll out. Consider the following stats: 91% of Americans own a cell phone; 61% own a smartphone; mobile ad spending doubled in 2013 and 2014; and, consumers spend 60% of their internet time on a mobile device. A big trend is the use of LinkedIn? Am I in a time warp?

Social Media 152

Social Media Mobile Marketing Storytelling 152

Communications Conversations

OCTOBER 7, 2014

As a polite reminder, it is the year 2014. It’s a story that’s still all too familiar–and again, the year is 2014. Corporate Communications Employee Communications corporate communications trends employee communications trends' It’s actually surprisingly easy to use, and simple. It does its job.

Employee 157

Employee Corporate Communications System 157

Onclusive

OCTOBER 26, 2015

You may have even seen how we wholeheartedly adopted the PR Engineer term back in 2014, but what you may not know is what the heck a PR Engineer […]. Whether or not the latest role moniker is adopted by an industry often has to do with the value brought by those who pioneer the title.

Engineering 150

Engineering Industry Trends Publicity 150

Polaris

JANUARY 2, 2015

Here are some of Polaris’ most popular blog posts from 2014, along with the lessons they taught us. This post was our most viewed in 2014, with more than 2.5 Note: In the fall of 2014, we redesigned our website and changed the content management system. What lessons did you learn from your best performing content in 2014?

Content Marketing 100

Content Marketing Blogging Marketing Storytelling 100

Deirdre Breakenridge

OCTOBER 16, 2014

So mehow, trends, topics and making connections in social media ( PR Expanded ) sounds like it would take a lot more than 20 minutes to explain. However, I managed to share three big trends along with three new practices for PR professionals in an Expert Express Talk at the PRSA International Conference in Washington, DC ( #PRSAICON ).

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Big Data Data Education Internal 250

wiredPRworks

OCTOBER 9, 2015

Thanks to IMEX America for inviting me to present digital marketing, LinkedIn, and PR trends for the meetings, destinations, and events industries. At IMEX America 2014 , I presented on Panoramic PR. Track: Research / Trends. This is will be my third IMEX conference. It's quite an honor to be included in this group.

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LinkedIn Trends Marketing Meeting 49

The Proactive Report

MAY 8, 2017

That grew to 45 companies (9%) in 2013 and 2014 saw a massive jump to 178 (36%). Download the PDF of the Social Media Strategy Template here. Almost three-quarters of all adults are active in social media, according to the Pew Research Center. 92% of marketers claim that social media marketing is important for their business.

Social Media 140

Social Media Strategy Pinterest Media 140

Deirdre Breakenridge

DECEMBER 5, 2014

From the popular community tweet chats to the breaking news and trending hashtag topics, these aggregated conversations certainly have captured our attention. So, I started to plan it out and began working on it in October and by January 1 st of 2014, I launched it to the public. New hashtags are surfacing every day.

Engineering 413

Engineering Pinterest Social Media Radio 413