901 Tower Drive Suite 420
Troy, Michigan 48098
P: 248.269.1122
E: bianchipr@bianchipr.com
Our Global Network of Local PR Partners Bring You On-The-Ground Expertise Worldwide
Do you need PR support for a new automotive manufacturing facility in Mexico?
Or announcing a new technical R&D center in China?
Or navigating public affairs with the European Union?
Or media interviews arranged around your CEO’s appearance at IAA?
Our network — PRGN – can help you.
Bianchi PR has been the Detroit automotive/mobility member of the Public Relations Global Network since 2014 and in the 10 years since joining, has worked with many of its partner agencies to give clients expert local PR assistance when and where they needed it.
PRGN maintains vetted member PR agencies in virtually every major market around the world – 70 locations and counting! – and has recently focused on expanding our presence in the emerging Asia-Pacific and African regions.
Unlike many networks which are just a loose affiliation of agencies, PRGN is a tight-knit group of agency owners who meet regularly in-person – at least twice a year – to strengthen relationships, share expertise and build skills together.
The entrepreneurs at these independent agencies are deeply experienced professionals – well-known and respected leaders in their respective markets. Often, before starting their own agencies, these principals managed the local branch office for a global PR mega-agency or worked as a top-tier journalist in their respective markets.
All of them sought a better way to serve clients, free of the bureaucracy and politics of mega-agencies. As independent agency owners, they could assure clients received the senior attention and superior service they deserve.
These PRGN agency owners (all of whom speak English) can provide our clients with localized, targeted, effective counsel and guidance … because they know the local market, language, customs, media and political environment.
Working together for a common purpose, these owners have become close colleagues, friends and mentors to each other. Each is willing to go the extra mile for their partners and their clients.
For example, when we reached out to Integrate Communications, our partner in Japan, to help our client with PR around the opening of a tech center in Tokyo, the owners of our Japanese partner agency made sure that every single media target attended and covered the event … despite monsoon-level rain.
Our client was delighted with the results.
PRGN’s success is based on relationships. The kind of powerful relationships that are forged through personal interaction, common goals and mutual benefits. Because the relationships among owners are personal, the PRGN partners strive to meet and exceed each other’s client expectations.
So whether you need PR support in Korea – our newest market — government relations help in Washington DC, publicity help in the Middle East, or assistance with European investor relations roadshows, our PRGN partners stand ready and willing to assist you.
Feel free to contact Jim Bianchi at jbianchi@bianchipr.com for more information about PRGN support, and feel free to check out our PRGN partner agencies listed below:
Asia-Pacific
Alexander PR – Auckland, New Zealand
China Advocate – Beijing, China
Currie – Melbourne, Australia
Integrate Communications – Tokyo, Japan
LBS Communications Consulting Ltd – Hong Kong, China
Mileage Communications – Singapore
Mileage Communications India – New Delhi, India
Perspective Strategies – Kuala Lumpur, Malaysia
PR House Co., Ltd. – Seoul, South Korea
Europe / MiddleEast / Africa
accelent communications – Vienna, Austria
Adverum – Vilnius, Lithuania
Alkemi Collective – Cape Town & Johannesburg, South Africa
Aristo Communications – Istanbul, Turkey
Aspekta AB – Malmö, Sweden
Athenora Consulting – Brussels, Belgium
Cabinet Privé de Conseils, S.A. – Geneva & Bern, Switzerland
cometis AG – Wiesbaden, Germany
Cullen Communications – Dublin, Ireland
Ellun Kanat Oy – Helsinki, Finland
Free Communication – Bucharest, Romania
Global. – Lisbon, Portugal
Goodwill Communications – Budapest, Hungary
Industrie-Contact – Hamburg, Germany
KAMIR – Tel Aviv, Israel
NettResults Middle East – Abu Dhabi & Dubai, United Arab Emirates; Jeddah & Riyadh, Kingdom of Saudi Arabia
The Newmark Group – Nairobi, Kenya, Africa
OneMulti – Warsaw, Poland
Scandinavian Communications – Copenhagen, Denmark
Sound Public Relations – Milan, Italy
Spider – London, UK
Two cents – Brussels, Belgium & Boxtel, Netherlands
WE agency – Paris, France
Americas
Bianchi Public Relations – Detroit, Michigan (USA)
Buchanan Public Relations – Philadelphia, Pennsylvania (USA)
The Castle Group – Atlanta, Georgia & Boston, Massachusetts (USA)
Eje Comunicación – Mexico City, Mexico
Fearey – Seattle, Washington (USA)
Ghidotti – Little Rock, Arkansas (USA)
HMA Public Relations – Phoenix, Arizona (USA)
The Hoyt Organization, Inc. – Greater Los Angeles Area, California (USA)
IDENTIA / PR – Buenos Aires, Argentina
L.C. Williams & Associates – Chicago, Illinois (USA)
Landis Communications Inc. (LCI) – San Francisco & Silicon Valley, California (USA)
Media Profile Inc. – Toronto, Ontario (Canada)
Novitas Communications – Denver, Colorado (USA)
Peritus PR – Birmingham, Alabama (USA)
Race Communications – Goiás, Rio de Janeiro & São Paulo, Brazil
REED Public Relations – Nashville, Tennessee (USA)
Roopco. – Cleveland, Ohio (USA)
RumboCierto Comunicaciones – Santiago de Chile, Chile
S&A Communications – Raleigh Durham, North Carolina (USA)
Southard Communications – New York City, New York (USA)
Three Box Strategic Communications – Dallas, Texas (USA)
Xenophon Strategies, Inc. – Washington, DC (USA)
FAQs:
What criteria does PRGN use to vet and select its member agencies, and how does it maintain the integrity and reputation of its network while accommodating growth and diversity among its partners?
Based on members’ input, the membership committee seeks out prospective members in markets where PRGN is not represented and/or in sector specialties that would be beneficial to the network and its members’ clients.
PRGN maintains a rigorous process for vetting its members to ensure they meet some key standards in terms of experience, financial stability and alignment with PRGN’s ideals.
First, member candidates must be nominated by a current member, complete a membership application, and submit financial reports and agency marketing materials for review by the PRGN membership committee.
Candidate agencies must meet strict criteria:
If after meeting with the candidate agency, the membership committee feels they are worthy, they are recommended to PRGN’s executive committee. Then the candidate’s information is shared with all members for review and the candidate then presents its case to the entire membership, and the membership votes on the applicant.
How does PRGN ensure that its partner agencies stay up to date with the latest industry trends, technologies, and best practices to effectively serve clients in an ever-evolving PR landscape?
PRGN keeps its members at the leading edge of trends, technologies and best practices through various means, including:
Can PRGN provide examples or case studies of successful PR campaigns that leveraged the local expertise of its partner agencies in specific regions or markets?
PRGN agencies have worked together on countless projects over the past three decades, across state and country borders as well as across continents.
For example, Bianchi PR has worked with other PRGN members in two award-winning programs – one working with our San Francisco Bay area partner, Landis Communications, to support lidar company Velodyne, and another program with five other US PRGN members to support Domino’s US nationwide launch of the DXP delivery vehicle.
To see the full range of PRGN case studies, visit: https://prgn.com/case-studies/.
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