Caine’s Arcade: How Powerful Storytelling Can Make a Difference
Polaris
NOVEMBER 20, 2014
Stories—and storytelling—are powerful. Its signature event is the Global Cardboard Challenge, held in 2013 and 2014 on the Saturday closest to the anniversary of the 2012 flash mob. They help charities secure more donations, persuade juries in trials and sway opinions in politics and the boardroom.
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