Double-dipping exposes reputation risk in blurred boundaries of PR and journalism
PR Conversations
JANUARY 20, 2015
(Not long after contacting the journalist, his network, the agency and some of its clients, Canada’s largest-circulation newspaper reported that the network had suspended the TV anchor. One could hypothesize questions 1 and 2 were debated at both the TV network and the newspaper.). Transparency helps—but it’s not enough.
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