Melissa Agnes

AUGUST 14, 2014

For example, a team of graduates conducted a research study on Fortune companies and their application of CSR (corporate social responsibility) on Facebook. For example, one case study stopped at the year 2012 even though the research was done in 2013 and the case continued to progress through that time.

Crisis Communications 251

Crisis Communications Crisis Communications Case Study 251

PR Conversations

JANUARY 20, 2015

When it comes to reputation, there is little distinction between a real conflict and a perceived one. When it comes to reputation, there is little distinction between a real conflict and a perceived one. Op-Ed by Daniel Tisch, APR, FCPRS.

Journalism 40

Journalism Reputation Ethics Corporate 40

PRSay

OCTOBER 25, 2017

3 Ways to Maintain Control of Your Corporate Social Media. Because it only takes one post to destroy a reputation, companies need to be wary of who has the power to create and share content. Corporate leaders need to guide their workers on how they should (and should not) represent their brand their online. Prepare in advance.

Social Media 88

Social Media Conference Media Corporate 88

Cision

NOVEMBER 10, 2015

When Carnival Cruise Line was faced with several crises back in 2012 and 2013 , it was a deficit that many brand experts predicted would take at least four years to dig out of. They leveraged Donald on various platforms , and highlighted his record of safe, well-run operations and innovative business strategies.

Crisis 120

Crisis Brand Branding Crisis Communications 120

Stuart Bruce

JANUARY 5, 2015

The UK’s Chartered Institute of Public Relations (CIPR) definition of PR says: “Public Relations is about reputation – the result of what you do, what you say and what others say about you. ” The PRSA’s definition was updated in 2012 as a result of a crowd-sourcing discussion. .”

Reputation 60

Reputation Corporate Ethics Communications 60

Stuart Bruce

FEBRUARY 19, 2015

Since columnist Peter Oborne sensationally resigned from The Telegraph with a devastating public critique of what he believed to be its declining ethical and editorial standards I’ve read very little about the role and implications for PR, corporate communications and business. ” Thereafter no fresh reports appeared.

Ethics 60

Ethics Journalism Banking Media 60

MaccaPR

JULY 2, 2014

Acknowledging these benefits suggests that you deem your company''s Wikipedia presence as vitally important to your reputation. This will set yourself apart, as a full 25 percent of communicators surveyed in a 2012 Public Relations Society of America (PRSA) study were not familiar with their own Wikipedia pages. Source: Inc.)

Wikipedia 101

Wikipedia Marketing Ethics Facebook 101

PR Conversations

JULY 24, 2014

The current trend of public relations excellence places increasing emphasis on stakeholder governance and symmetrical communication , weighted against more-traditional reputation management and publicity. reputation; and. Theoretical versus practice. Per the above] This can include over-use of popular concepts such as: image.

Marketing 87

Marketing Communications Video Reputation 87

Waxing UnLyrical

MARCH 9, 2015

Why: “Of course, no marketer wants to be vanilla, yet co-opting the ideals of feminism to promote your business without due diligence and authenticity is not only disingenuous, but extremely damaging to a brand’s reputation,” says Nicola Kemp as she explores ways to avoid “pinkwashing” when developing an IWD-worthy campaign.

Internal 40

Internal International Case Study Web 40

Ishmael's Corner

MAY 5, 2015

operation back in the 2011/2012 timeframe. The third pillar focuses on our own brand and reputation. One of the more visible efforts comes out in SlideShare and decks like “ Return of Storytelling vs. Corporate Speak ” and “ The Blurring Line Between Digital Marketing and PR.”. That was the situation for our U.S.

Storytelling 60

Storytelling SEO Agency Leadership 60

Waxing UnLyrical

MARCH 7, 2016

Why: “No marketer wants to be vanilla, yet co-opting the ideals of feminism to promote your business without due diligence and authenticity is not only disingenuous, but extremely damaging to a brand’s reputation,” says Nicola Kemp as she takes a look at ways to avoid “pinkwashing.”

Internal 40

Internal International Case Study Banking 40

Waxing UnLyrical

MARCH 7, 2016

Why: “No marketer wants to be vanilla, yet co-opting the ideals of feminism to promote your business without due diligence and authenticity is not only disingenuous, but extremely damaging to a brand’s reputation,” says Nicola Kemp as she takes a look at ways to avoid “pinkwashing.”

Internal 40

Internal International Case Study Banking 40

Flatiron Communications

OCTOBER 29, 2014

During the luncheon, he offered his take on content marketing, social media, and the ill-conceived rise of the job title “director of communications” as a better-sounding surrogate for “director of public relations” at most corporations.

Enterprise 44

Enterprise Financial Journalism Report 44

Flatiron Communications

OCTOBER 29, 2014

During the luncheon, he offered his take on content marketing, social media, and the ill-conceived rise of the job title “director of communications” as a better-sounding surrogate for “director of public relations” at most corporations.

Enterprise 28

Enterprise Financial Journalism Report 28

Waxing UnLyrical

JUNE 5, 2015

Back in 2012, I wasn’t speaking at the event but I knew they’d be there, so off I went to meet up with them, so that we could have a drink together. And if you didn’t know him, even by reputation, know this: the Barcelona Principles and AMEC’s valid measurement framework that are making the rounds?

Measurement 40

Measurement Hotels Conference Facebook 40

PR Conversations

MAY 1, 2017

Or the crisis plan is siloed in some hidden corporate corner completely out of date. I’d like to challenge this emphasis on the relatively rare type of crisis that generates global headlines and is truly a threat to the survival of an organisation/state institution and its reputation.

Crisis 63

Crisis Crisis Management Leadership Training 63

Where the Fishermen Ain't

FEBRUARY 21, 2016

As of today, I will have been writing about the promise of blockchain technology for corporate communications for exactly a year. I’m not a technologist, but I’m definitely tech-informed, passionate about open source, and I do know a thing or two about public relations, corporate communications, and reputation.

Technology 20

Technology Writing Government Corporate 20

Where the Fishermen Ain't

FEBRUARY 21, 2016

As of today, I will have been writing about the promise of blockchain technology for corporate communications for exactly a year. I’m not a technologist, but I’m definitely tech-informed, passionate about open source, and I do know a thing or two about public relations, corporate communications, and reputation.

Technology 20

Technology Writing Government Corporate 20

PR Conversations

SEPTEMBER 22, 2015

Other strategic areas that relate include interpreting numbers and translating them into meaningful data about reputation, organizational issues, crisis management and so on. However, most often the person leading the corporate communications department is male. Many women are trusted with responsibilities in media relations.

Interviews 40

Interviews Enterprise Corporate Internal 40

Stephen Waddington

AUGUST 27, 2018

This is the paper that I wrote for my CIPR Chartered Practitioner assessment in 2012. The first phase of study that led to the Excellence Theory consisted of quantitative, survey-based research of more than 300 organisations in Canada, UK and US, including a cross section of corporations, non-profit organisations and government agencies.

Communications 60

Communications Analysis Web Handbook 60

Communications Conversations

AUGUST 31, 2018

KSTP-TV told me in August of 2012 that they weren’t renewing my contract and they would give me a year to find another job. I’ve left my fair share of messages on corporate voicemail boxes, and I’ve had to use the “no comment” response in countless stories. I am now a senior media relations manager at the University of St.

Media 112

Media Journalism Report Video 112

PR Conversations

APRIL 1, 2015

direct cause and effect), she sees communication’s role as directionally aligned with other factors, ones that collectively lead to the achievement of a corporate goal. Mary Jane (MJ) Martin, MS, APR , is a communication management consultant specializing in corporate and internal communication.

Conference 40

Conference Measurement Communications Employee 40

PR Conversations

APRIL 1, 2015

direct cause and effect), she sees communication’s role as directionally aligned with other factors, ones that collectively lead to the achievement of a corporate goal. Mary Jane (MJ) Martin, MS, APR , is a communication management consultant specializing in corporate and internal communication.

Conference 40

Conference Measurement Communications Employee 40

ZudePR

MAY 31, 2015

I think there’s a mutual professional interest as well as enlightened self-interest; to improve the value and reputation of what we do. Moving the needle of thought, in regards to reputation and relationships, for an increasing number of organisational stakeholders.” Rich started PRexamples.com in January 2012.

Communications 81

Communications How To Blogging Content Marketing 81

ImPRessions - Crenshaw Communications

NOVEMBER 29, 2018

The #metoo movement has claimed the reputations of many high-profile men. But its real impact may be at the corporate level. The past two years have been particularly rough, and its fumbles show how hard it can be to salvage a reputation when faced with simultaneous business challenges. Root out the bad actors.

Reputation 165

Reputation Apparel System Corporate 165

Flatiron Communications

JANUARY 12, 2017

How organizations, corporations, and individuals can now bypass the journalistic filter to take their “owned” messages directly to the public, which, in turn, amplifies them in social media without regard for factual veracity, or worse, with the knowledge that what they’re sharing is purposely misleading. Russia’s Media Trolls (May 2014).

Journalism 28

Journalism Guidelines Government Training 28