How to Make Facebook a Career Book

PR Job Coach

For example, if you have given a speech to the Rotary Club about the state of ecommerce in local communities, post your presentation on Slideshare, the video on YouTube and add the respective link in your Facebook feed. If there is coverage in your local newspaper, post the web link in your feed. The revelation that companies are asking potential employees for Facebook passwords got me thinking about how Facebook has rapidly evolved as both diary and biography.

Do You Know a Hero With a Heart?

Waxing UnLyrical

They’re not on the front page of the newspaper, and they’re not mingling with the Gates and Buffets of the world… or heck, even the Shankmans and Brogans of our world. 29, closing at midnight EST; Public voting: finalists will appear on the CTK Facebook Page for public voting during April, and the winners will be announced on May 1, 2012. Events Philanthropy Shonali Burke awards community service ctk foundation heroes with a heart nonprofits


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Why and how companies are turning to brand journalism

PR Daily

We wanted to do this through thought leadership with the business community, the chamber [of commerce], and nationally, as a forward leader in thinking about water in the West.”. You also have a community of customers and partners whose voices your company wants to magnify.

What PR pros should know about today's newsroom

PR Daily

A newspaper might ax its managing editor or put a publisher with an advertising background at the helm of the editorial operation. If you're looking for a religion reporter to pitch at your state's flagship newspaper, that beat may no longer exist. According to data from the American Society of News Editors newsroom census , the number of photographers and videographers at newspapers was cut by 43 percent in 2012, compared to a reduction of 32 percent among reporters and writers.

Meet the Media: Vince Bond, Reporter at Automotive News

Bianchi Biz Blog

I started writing in eighth grade for my middle school newspaper in 1999 and was hooked from there. I completed six internships at various outlets in Michigan and Ohio before getting hired at Automotive News in 2012, my first full-time gig.

Changes in journalism impacting PR


The report stated: “The committee was particularly struck by the number of journalist jobs that have been lost in the last few years, which some evidence suggested was approximately 3000–3200 positions between 2012 and late-2017. Platforms such as Facebook, Twitter, Reddit, LinkedIn and so on have enabled journalists to use social media to build their own brand, to inhabit online communities and find news and news sources, and to be more accessible to news tips from the public.

Facebook’s Current Woes Symptomatic of Raging Content Saturation


You could optimize a news release, and Google News indexed it just the same as an article from a real newspaper! Then in 2012 they took the company public and revenue actually mattered. I’m NOT saying that press release SEO or Facebook community management or blogging or podcasting are bad — great tools that contribute to great outcomes. Facebook is an easy target right now. I’m not predicting they won’t recover from the #DeleteFacebook rebellion.

PR ethics and journalism ethics in the face of media business meltdown

Stuart Bruce

“I researched the newspaper’s coverage of HSBC. Six articles on this subject can now be found online, between 8 and 15 November 2012, although three are not available to view.” The hackday is intended to be: “disruptive, output focused sessions in which panel members capture collaborative debate and produce content in real-time for the benefit of CIPR members and the wider PR and digital community.”

Ethics 115

PR's responsibility to the public

PR Daily

The 2015 Edelman Trust Barometer —which found trust in business at historic lows—notes that the opportunity to build trust “lies squarely in the areas of integrity and engagement…81 percent agree that a company can take actions that both increase profits and improve the economic and social conditions in the community where it operates. Seventy-five percent believe that a company should be more profitable by finding ways to solve societal and community problems.”.

Duke Energy powers up its new brand journalism site

PR Daily

22, not only dives right into this problem , but also looks at other subjects any newspaper might explore. Upon its merger with Progress Energy in 2012, Duke Energy became the largest electrical utility in the nation, Efthimiou says. He's known homeowners to file lawsuits, involve the police and stage vocal community protests to stop the utility from trimming their trees back from power lines.