Cision

AUGUST 10, 2017

Leuthauser joined Bollare in 2011 as senior account manager, and eventually moved up to become the accessories director, and most recently executive director of the agency. Keeping ahead of the trends and analyzing the impact of its immediacy is a job in and of itself these days. We have all heard the saying, hard work pays off.

Energy 212

Energy Creativity Social Media Strategy 212

Sword and the Script

APRIL 21, 2020

In early 2011, I published a blog post with “20 places to look for a PR job.” When I wrote that original post in 2011, the unemployment rate was 8.9%. Find public relations jobs by looking in professional associations, trade publications and recruiters that specialize in PR; here’s a list.

Publicity 103

Publicity Communications Local Resources 103

Solo PR Pro

AUGUST 2, 2022

“Being an educator keeps me on my toes and forces me to know the latest trends, tips and techniques for working in communications,” says Kristie Aylett , APR, Fellow PRSA and agency principal with The KARD Group PR/Marketing. DePaul University College of Communications, 2011 – 2022. I've taught at NU since 2011.

Education 107

Education Course Nonprofit Resources 107

Flack's Revenge

MARCH 8, 2022

Some of you may have seen my post about surfing tech trends. ” The podcast explained that Tetlock pitted his group of amateur prognosticators against academics and career intelligence analysts in a forecasting tournament in 2011. Tracking the direction of tech is important for our work in PR. The high priests of IT (e.g.,

Technology 156

Technology Comparison System Enterprise 156

Bad Pitch Blog

NOVEMBER 6, 2009

Follow trends. And when you’ve got three examples—welcome to a trend. The trends enjoyed by a few today will be experienced by many tomorrow, and virtually all next week. The message is clear: you miss out on a trend, you’re out on the street. I asked a friend, a journalist, why she thought we are so fascinated by trends.

Trends 61

Trends Privacy Fashion Newspapers 61

Bianchi Biz Blog

OCTOBER 9, 2023

Can you tell us what types of stories, trends or issues are on your radar now? It’s my responsibility to help them understand the key issues and trends within the trucking industry and arm them with the information they need to guide their businesses through regulatory changes, emerging technologies and shifting business practices.

Transportation 99

Transportation Meeting Newspapers Media 99

Stephen Waddington

JUNE 30, 2021

Apple’s Siri launched in 2011, Google’s Voice Search in 2012, and Amazon’s Alexa in 2013. It’s an in depth look at people’s behaviours around smart speakers and voice on mobile and the web in the Germany, the UK and US. A third of UK consumers use voice assistants daily. It is easy to forget that the technology is more than a decade old.

Hotels 138

Hotels Travel Privacy Engineering 138

Stephen Waddington

JANUARY 10, 2019

A study by researchers at John Hopkins University in Baltimore in 2011 (opens as a PDF) found results consistent with other data such as Google Flu Trends, a service that predicts influenza based on search data. These include manual keyword analysis and coding, and sentiment analysis.

Twitter 68

Twitter Publicity Measurement Healthcare 68

PRSay

JANUARY 6, 2021

Works like Daniel Kahneman’s “Thinking Fast and Slow” (2011) and Jonathan Haidt’s “The Righteous Mind” (2012) show that they — and our target audiences — are not. After all, a 2011 Nielson survey found that “trying to sell me something” was the third leading cause of unfriending on Facebook. The importance of elephant-whispering.

Communications 196

Communications Viral Fashion Public Affairs 196

Wadds Inc.

JUNE 6, 2022

This is a trend that is set to accelerate according the CIPR with 35% saying that they are some likely or very likely to change role in the next six months. White British accounts for 89% of the profession versus 80% in the 2011 population census. Almost one in five practitioners has changed role in the past six months.

Report 52

Report Reputation Data Analysis 52

Deirdre Breakenridge

SEPTEMBER 6, 2016

In 2011, I was hired at the University of Louisville as an assistant professor in strategic communications and one of the main tasks I was asked to do was to create a new social media class to offer not only to our students in our department but for the university as well. How did I get started teaching social media?

Social Media 150

Social Media Exercises Media Resources 150

Buzzstream

FEBRUARY 5, 2020

in 2011, has many more capabilities than just winning trivia. After all, when the latest PR crisis or trending news story hits, you can’t take your time. However, with IBM Watson Personality Insights, we were able to narrow down the most common traits of the top influencers in digital PR and link building. .

Digital PR 132

Digital PR Content Marketing Twitter Industry 132

Prohibition

APRIL 12, 2022

Some parallels were drawn to an earlier advertising campaign from Dove in 2011, that was similarly condemned for perceived racial undertones, in which a black woman transitioned into a white woman after using a body wash. The brand faced a number of accusations of racism from the public, seriously harming its brand message and stock.

Advertising 62

Advertising Advertising Social Media Brand 62

Communications Conversations

SEPTEMBER 15, 2020

Trend-setters –and again, not just social media trend setters. Trend-setters. Every time I’ve heard Greg present on trends over the years, I’ve come away excited and energized–that doesn’t happen with too many people. I wanted to include those people, too. All kinds, types and shapes.

Agency 78

Agency Trends Social Media Local 78

PR 20/20

NOVEMBER 17, 2015

The term “Big Data” has come into play more and more since 2011. Google defines big data as: Extremely large data sets that may be analyzed computationally to reveal patterns, trends, and associations, especially relating to human behavior and interactions. 
. But just what is it, and how is it used?

Big Data 40

Big Data Data Wireless Marketing 40

Waxing UnLyrical

JANUARY 2, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: The New Year Edition January 2nd, 2011 Tweet The champagne has been popped and you might be recuperating from the New Year’s Eve festivities. Don explains why (and how to do this right).

Measurement 49

Measurement Tourism Social Media Blogging 49

Karen Freberg

SEPTEMBER 20, 2021

Back in 2011, the industry was talking about influencers – but academia? I know this may be a cardinal sin for most researchers because I have been told at various conferences that professionals should “listen and learn” from academics on what key issues and trends are happening in the industry.

Measurement 83

Measurement Study Conference Industry 83

Karen Freberg

JANUARY 14, 2021

We have a bit more now in 2021 to tie into current industry trends. cancel culture, cyberbullying, etc) – these topics and trends are adapted and evolved over the years as well. When I started teaching social media back in 2011, it was all new and everyone was jumping on board with the trends and platforms.

Social Media 88

Social Media Media Resources Creativity 88

Presspage

JUNE 13, 2017

And, while we’re at it, focussing on vlogs is proving to be a very popular trend. This brand was founded in 2011 and produces unisex watches. Lessons learned from influencer marketing Influencer marketing is not just a new trend in marketing, it is an indicator of the changing field of PR, marketing and content.

Marketing 94

Marketing Television Instagram Case Study 94

Contently - Strategy

OCTOBER 15, 2020

Here are the five biggest trends you need to know. But according to Google Trends, that’s not the case. And if that goes well, then they can graduate to our next trend. How to take advantage of this trend: Do some research in your field to see what tools already exist and where you can stand out.

B2B 130

B2B Trends Video Course 130

The Proactive Report

APRIL 12, 2018

Back in 2011 news distribution service, Businesswire, asked 280 PR practitioners with this question: “What is the most important measure of press release success?”. Use Google Trends to see this graph. What do the people who read our releases do as a result? What News Release Measurement Used to Be. 7 percent – getting link clicks.

Measurement 100

Measurement Analytics Google Social Media 100

Waxing UnLyrical

OCTOBER 17, 2011

We launched into Twitter on 25 August 2010 and into Facebook on the 7 February 2011. 1 trending topic on twitter across two days for “Arrggghhh” and “#breakup”. 28% growth in mortgage sales calls to our contact centre in February and March 2011, compared to the same period last year. Do you have any favorite campaigns from 2011?

Publicity 87

Publicity Banking YouTube Social Media 87

Waxing UnLyrical

DECEMBER 13, 2011

The #MeasurePR chat on December 6 was a free-wheeling smorgasbord of terrific measurement topics, from what the community thinks will be hot measurement trends next year to which free tools we love the most. New trends? The final #measurePR chat of 2011 will take place on Tuesday, Dec. Saying goodbye to bad habits? Any goals?”.

Community 67

Community Measurement Analytics Trends 67

Reputation Us

JANUARY 3, 2020

The Reputation Institute, a reputation measurement and management services firm has published the study since 2011. Of the world’s 100 most reputable companies for social responsibility in 2019 , Lego, Natura and Microsoft rose to the top. Linking Your Reputation to Social Responsibility.

Reputation 60

Reputation Corporate Survey Employee 60

Waxing UnLyrical

APRIL 3, 2012

Here’s another example : a flash mob was organized “just for fun” towards the end of 2011, where nearly 200 people in Mumbai pulled off a four-minute jig at Chhatrapati Shivaji Terminus (where the terror attacks of 2008 began). And in New Delhi, around 50 Delhiites took the city by surprise with a similar tactic.

YouTube 87

YouTube Viral Social Media Video 87

5W PR

NOVEMBER 28, 2018

According to Pew Research Centre, 77% of Americans owned smartphones in 2017, a rise from 35% in 2011. So, when people are looking at your website, they most likely doing it from their phone. This explains why Google has been giving SEO priority to websites optimized for mobile phone users.

Marketing 68

Marketing Mobile Measurement YouTube 68

Reputation Us

JULY 13, 2017

consumers, achieving a reputation score that qualified as “strong” for the first time since the Survey of Bank Reputations began in 2011, conducted by the Reputation Institute for “ American Banker ” magazine. Overall, the banking industry continued its multi-year reputation recovery among U.S.

Banking 60

Banking Reputation Financial Government 60

Reputation Us

JULY 14, 2017

consumers, achieving a reputation score that qualified as “strong” for the first time since the Survey of Bank Reputations began in 2011, conducted by the Reputation Institute for “ American Banker ” magazine. Overall, the banking industry continued its multi-year reputation recovery among U.S.

Banking 60

Banking Reputation Financial Government 60

Cision

MARCH 1, 2016

Exercising constant vigilance… monitoring the environment… assessing industry trends… listening for stakeholder criticism or concerns” For every potential crisis that we identify in PR crisis plans, we want to have a way to identify and react as soon as possible. 5/6 (May 2011): 530-546.

Crisis 120

Crisis Crisis Communications Journalism YouTube 120

PRSay

APRIL 25, 2018

The hashtag #DeleteFacebook started trending. I was already logged into Facebook on my laptop when I made a free Spotify account back in 2011, so all I had to do was click that blue, rectangular button at the top of the page and within minutes I was blasting the third Velvet Underground album in my dorm room.

Facebook 124

Facebook Privacy Data Survey 124

Karen Freberg

AUGUST 9, 2020

How to phrase a key trend we are seeing right now happening in the industry, but doing so in a thoughtful, yet direct, manner. Academic conferences have had their blinders on for years on growing trends and changes that are happening in the industry. I have been thinking about writing this post for some time.

Conference 96

Conference Education Groups Community 96

Sword and the Script

APRIL 30, 2019

Crunchbase says iQ Media raised $9 million in venture funding in two rounds since 2011 from Edison Partners, which had also backed Vocus. G2 Crowd provides a live and trending view of its grid with the most current data. Here are a few that stood out for me this month: 15 Social Media Trends to Follow in 2019 via Critical Mention.

Industry 85

Industry Media Technology Employee 85

Practical Law Construction

JULY 21, 2020

It was also the first note in the suite to be published back in 2011, as Jonathan explained then too. After providing a summary of the notes, the panellists discussed some wider issues affecting adjudication, looking at trends and some of the likely challenges. Freely available, concise and easy to read. Need for a diverse talent pool.

Construction 52

Construction Trends Technology Consumer 52

ReimaginePR

JUNE 18, 2015

In 2011, the CDC estimated that nearly 80% of ALS sufferers are Caucasian. Trend or die. ALS awareness also had something else going for it, something insidious, but no less real: race. I’m only going to open that can of worms wide enough to let out a couple important stats.

Airlines 120

Airlines Viral Government Local 120

Bad Pitch Blog

MARCH 23, 2010

We still need to stay ahead of the trends, listen clearly and with an open mind, assess what''s out there, strategize, convey, and implement, only now we just have to do it a b h of a lot faster. Book is " 2011: Trendspotting.". How has language—i.e., the way we communicate—evolved? An example.) Change, shmange! wait for it !

Tools 41

Tools Print Technology Trends 41

ImPRessions - Crenshaw Communications

AUGUST 30, 2021

PR pros have been “newsjacking” for decades but it wasn’t until 2011 that David Meerman Scott penned the term. Capitalize on recent trends. Another way to establish relevance for an organization or expert is to take advantage of recent trends that apply to their business. Use the news that’s already breaking.

Pitching 333

Pitching Case Study Leadership Data 333

Bad Pitch Blog

JUNE 25, 2013

You''re smart and, for several reasons, following current events when you spot a trending news story. Since 2011 , this brand has been stepping into well-deserved anger with its painful attempts to news jack. Thanks to Lori Russo for inspiring this post. You want to make news. Take a deep breath. 4) Do you want to jack THIS news?

Pitching 70

Pitching Fashion Analytics Resources 70