Communications Conversations

MARCH 29, 2019

Last week, I shared my news that I’ll be teaching social media at the University of St. Now, she’s crushing it at Best Buy in social media marketing. So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. And, they have been for a while now.

Social Media 128

Social Media Agriculture Marketing Media 128

Waxing UnLyrical

JUNE 27, 2012

These days, it moves really quickly… we now get to know about earthquakes around the world on social media platforms even before the news reaches broadcasters. Facebook is becoming the ubiquitous answer to all the questions you could possibly have. What made it different?

Social Media 91

Social Media Media Facebook YouTube 91

Waxing UnLyrical

NOVEMBER 30, 2012

Mom hat, jump online and feverishly Google their symptoms, you check social media to see if any of your friend’s children are sick. But what if you could connect with your doctor using social media ; asking for advice via a quick Twitter or Facebook message? If social media and blogs in the U.S

Social Media 111

Social Media Communications Healthcare Insurance 111

Waxing UnLyrical

OCTOBER 24, 2012

Facebook has been struggling since its IPO in May. Facebook was not initially built to monetize; it was built to go viral. Unlike Google, I am not on Facebook to look for products, hence I’ve never clicked on a Facebook ad. Guest post by Kate Endress. I really just want to check in and connect with my friends.

Facebook 102

Facebook Mobile Google Viral 102

ImPRessions - Crenshaw Communications

JANUARY 31, 2019

Media like underdogs, whether they’re Casper challenging the mattress industry, TikTok going after Facebook or the Dollar Shave Club taking on Gillette. Everyone remembers their viral, bro-y YouTube ad in 2011 , for example. Media are naturally skeptical of commercial claims — and for good reason. Show the receipts.

Brand 136

Brand Branding How To Storytelling 136

Communications Conversations

APRIL 21, 2015

And, they were ALL OVER social media after the Bullseye’s web site crashed after its launch of the new #LillyForTarget line. Remember in 2011 when they unveiled a new line with Italian fashion house Mossino? Frustrated and angry customers taking to social media. Target was in the news over the weekend.

Social Media 60

Social Media Product Launch Instagram Media 60

Waxing UnLyrical

JANUARY 1, 2011

While I’m not calling them my un-resolutions, here’s what I will try to do more – or less – of in 2011. In 2011, I would like to see WUL really take flight; not just from a content point of view, but continue to expand and become a landing pad for global voices of public relations and social media.

Measurement 42

Measurement Blogging Tourism Twitter 42

PR Conversations

AUGUST 4, 2011

Public relations 2011: issues, insights and ideas, edited by Craig Pearce (free e-report). PR primer for (social) networking. When attending networking events as an organization’s PR representative, many of the same norms of behaviour apply as in the strategic steering of a viable and healthy social media presence.

Publicity 40

Publicity System Report Reputation 40

Waxing UnLyrical

JULY 24, 2013

and will be particularly interesting to you if you work at the intersection of health care and social media. You put on your Dr. Mom hat, jump online and feverishly Google their symptoms, you check social media to see if any of your friend’s children are sick. If social media and blogs in the U.S

Social Media 76

Social Media Communications Healthcare Insurance 76

Waxing UnLyrical

JANUARY 4, 2011

In fact, heavy manufacturing is probably the only exception in sectors that have been compelled to adopt social as a medium to “be remarkable&# in human terms to their followers. Consequently, social media agencies have mushroomed , with their fair share of self-confessed SM consultants cashing in on the tide.

Social Media 78

Social Media Web Media Measurement 78

Waxing UnLyrical

DECEMBER 16, 2010

All the comments were thoughtful, but there were a few that made me think a lot more about this whole “social media&# thing. But truth be told, after a while, this ‘social media’ stuff has made me consciously LESS social both in person and online, and I have my reasons. Interesting.

Social Media 89

Social Media Media Facebook Twitter 89

PRSay

JANUARY 6, 2021

Works like Daniel Kahneman’s “Thinking Fast and Slow” (2011) and Jonathan Haidt’s “The Righteous Mind” (2012) show that they — and our target audiences — are not. Add to this the fact that social media has made audiences more cynical, and in this unprecedented time, we need new rules for communication.

Communications 197

Communications Viral Fashion Public Affairs 197

Solo PR Pro

MAY 17, 2022

Thoughts on social media and the future. For Daria, while the internet completely changed the game and made some aspects of running her business easier, social media is a tool to be used judiciously. In fact, Steigman Communications has never had a Facebook page. She did start a blog in 2008, though. And fun fact?

Meeting 98

Meeting Agriculture Energy Travel 98

Waxing UnLyrical

SEPTEMBER 7, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Want Social Media Evangelizers? Be Social September 7th, 2010 Tweet Today BNET published my second post, focusing on how companies can use social media to turn customers into evangelizers.

Social Media 58

Social Media Customer Service Media Tourism 58

Cision

MARCH 1, 2016

Take for example one of Business Week’s “2012 Year in Crisis PR” case studies: Facebook. They write: “Facebook’s IPO is a flop.” SoMe = Facebook, Twitter, YouTube. Influencer marketing and authentic word-of-mouth are as important as press releases and media placements anymore.

Crisis 120

Crisis Crisis Communications Journalism YouTube 120

NewsWhip

OCTOBER 21, 2020

In the modern information sphere, crises are more common and can explode within hours through a vortex of media, social media, and motivated groups primed to pounce on particular narratives. They must rely on a hodgepodge of legacy media monitoring technologies, surveys, and direct social network access.

Crisis 158

Crisis Reddit Reputation Tools 158

Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. Completely. Here’s the interview.

Social Media 61

Social Media Media Crisis Energy 61

Bad Pitch Blog

JANUARY 9, 2011

But I''ve edited it a bit to better reflect 2011. Seek out a reporter on Slideshare, Flickr, YouTube, Facebook, MySpace, LinkedIn or Twitter to learn more about them and connect with them as relevant. Three and a half years later, I''m revisiting it to celebrate the Bad Pitch blog''s Fifth Birthday. Just make sure it’s in context.

Media Relations 104

Media Relations Social Media Media Pitching 104

Karen Freberg

DECEMBER 30, 2019

Many programs would look at me and say – we do not get this “social media interest” or they couldn’t “place” me into a specific category. 2011 marked the moment I became Dr. Freberg 2.0 (Mom I became a social media professor in this decade. Hootsuite (2013 – Present).

Social Media 56

Social Media Conference Travel Internal 56

Communications Conversations

NOVEMBER 21, 2014

where I spoke to a group of 40-or-so marketers and PR folks about Facebook ads. Lauren Fischer , who worked in social/digital at the American Academy of Neurology, recently took a job as social media community specialist at Medtronic. I’m writing to you today from lovely New Ulm, Minn., Congats, Aaron!

Agency 121

Agency LinkedIn Groups Community 121

PRSay

MARCH 30, 2018

Facebook is an easy target right now. 2011 — Facebook follower numbers seemed to grow on their own. People were actively looking for Facebook pages to “like.” And Facebook actually showed them your posts! I’m not predicting they won’t recover from the #DeleteFacebook rebellion.

Facebook 66

Facebook Newspapers Google Strategy 66

Waxing UnLyrical

OCTOBER 17, 2011

After hearing NAB’s Hillan Klein and Kate Thompson share insights about the Break-Up at Social Media Club Melbourne , I wanted to ask Hillan a few more questions about this campaign. Hillan, how did NAB as a large-scale bank first become involved in the social media space? How valuable was that time spent listening?

Publicity 87

Publicity Banking YouTube Social Media 87

Prakkypedia

DECEMBER 13, 2017

A Victorian ice cream parlour dabbles in the flavour, which it apparently began produced in 2011. Vegemite’s Facebook post is faring better. Like others who took the plunge, I shared images of the improbable Vegemite Cadbury on my social media channels. Still, has the stunt fallen flat?

Transportation 71

Transportation Twitter Advertising Advertising 71

Mark My Words

JANUARY 28, 2021

18 MINUTES AGO ‘NOT USING SOCIAL MEDIA IS A DEATH TRAP FOR ENTERTAINERS’. American TV personality Eric Schiffer has warned Meghan and Harry not to shun all social media. The couple aren’t currently known to be using Facebook, Instagram or Twitter after they ended their royal duties and moved to America. “She

Film 60

Film Radio Instagram Social Media 60

Scott Public Relations

AUGUST 27, 2019

This means that someone is less likely to share truthful information, even if they know it is the truth, if many people in their social network are saying something different—even if it is incorrect. This willingness to follow the crowd is amplified in the modern era of shares and viral content on social media platforms.

Insurance 45

Insurance Insurance Healthcare Communications 45

PRSay

MARCH 23, 2018

Finally, looking back on Harvey, I am still amazed by the role that social media played in linking rescue boats with those in need. I saw multiple people post their flooded locations on Facebook to request assistance and then connect with others miles away who coordinated with boat owners.

Corporate 79

Corporate Communications Crisis Management Crisis 79

Stephen Waddington

DECEMBER 30, 2019

He published a paper called PR 2020 on behalf of the CIPR in 2011 that examined the future of PR. First, the ease with which disinformation can be created and spread via social media has huge implications for public engagement and discourse in society. I appreciate your comments by email, Facebook and Twitter.

Government 103

Government Education Print Ethics 103

Scott Public Relations

AUGUST 27, 2019

This means that someone is less likely to share truthful information, even if they know it is the truth, if many people in their social network are saying something different—even if it is incorrect. This willingness to follow the crowd is amplified in the modern era of shares and viral content on social media platforms.

Healthcare 40

Healthcare Insurance Insurance Communications 40

Waxing UnLyrical

DECEMBER 28, 2010

If you are looking for ways to energize your public relations and social media efforts in the new year, you might want to re-read a fairy tale. Sign up post-haste! ), you’ll remember I profiled Dan Gordon and his use of social media. In 2011, let’s make our stories terrific. What’s not to love?

Publicity 95

Publicity Facebook Twitter Measurement 95

Waxing UnLyrical

APRIL 14, 2011

for the last few days, speaking on measurement at the 2011 Oregon Governor's Conference on Tourism. It was a rollicking chat, more than 250 tweets, around three questions: @CommAMMO Each of us has a personal Bete Noir — mine is “value of a Facebook fan. measurepr -12:07 PM Apr 12th, 2011. 12:29 PM Apr 12th, 2011.

Measurement 69

Measurement Financial Facebook Tourism 69

Waxing UnLyrical

AUGUST 14, 2012

I recently spent the bulk of the day on Facebook / Twitter / Pinterest and the other “usual suspects” marveling at how incredibly much information flows between people around the world by the second. The second was a blog post by one of my Curry College PR superstars, Erika Kuzmicz , who finished her degree requirements in December 2011.

Publicity 98

Publicity Pinterest Nonprofit Twitter 98

Waxing UnLyrical

JANUARY 24, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Four Free Digital Marketing Tools for Non-Profits January 24th, 2011 Tweet Guest post by Erica Holt These are frugal days, and everyone loves getting and writing about free stuff. What do you think?

Tools 99

Tools Marketing Nonprofit Mobile 99

PR 20/20

SEPTEMBER 8, 2021

Consider how much time and money you and your team spend performing repetitive marketing tasks such as: creating social media updates, writing blog posts, personalizing emails, developing advertising copy, managing digital media spend, optimizing web pages, testing creatives, and extracting insights from analytics.

Financial 98

Financial Conference Agency Resources 98

Waxing UnLyrical

JANUARY 14, 2011

Get Shareaholic test Filed under Blogging for Grasshoppers , Public Relations , Social Media | Tags: addons , blogging , enhancing your blog , plugins , wordpress | Comments (13) Site settings comment help? Comment as pts moderator hackmanj Getting info Pending approval share On Facebook On Twitter flag Delete Hide Unhide Ban user New!

Blogging 93

Blogging Facebook Twitter Measurement 93

Solo PR Pro

JUNE 6, 2017

Google and Facebook dominate internet ads. Google + Facebook accounted for 85% (and rising) of internet advertising growth. Facebook grew 62% year over year from 2015 to 2016, while Google grew 20% year over year. Communications pros are often involved in paid marketing, including social advertising.

Trends 49

Trends Mobile Video B2C 49

Waxing UnLyrical

JANUARY 2, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: The New Year Edition January 2nd, 2011 Tweet The champagne has been popped and you might be recuperating from the New Year’s Eve festivities. Regardless, thanks for visiting!

Measurement 49

Measurement Tourism Social Media Blogging 49

Waxing UnLyrical

DECEMBER 31, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How People Made 2010 What It Was December 31st, 2010 Tweet Just a few more hours before we put our 2010 calendars away and start our New Year, eh? Here is to an even more amazing 2011!!!! I turned 40.

Facebook 62

Facebook Twitter Skype Measurement 62