Sword and the Script

JANUARY 31, 2023

Universal Information Systems pitches itself as a “concierge service” for all things media monitoring. The company sells services and was using proprietary technology to assist in the delivery of those services. There are several that pitch generative AI to marketers for creating blog posts. The company raised $6.2

Software 78

Software Case Study Technology Tools 78

Bianchi Biz Blog

JANUARY 11, 2021

In 2021, I expect most of my non-newsy features will be on the societal changes that EVs bring with them, a shift from the technological focus that were more important in the years right after mainstream plug-in vehicles started getting some attention around 2010. What advice do you have for PR people that want to pitch you?

Automotive 55

Automotive Meeting Report Media 55

Bianchi Biz Blog

DECEMBER 7, 2020

The evolving technology landscape, which includes electric vehicles and advanced driver assistance systems, is always on the radar. The craziest story from the standpoint of realizing I was in the middle of something really big was probably the 2010 Enbridge Oil Spill. What advice do you have for PR people that want to pitch you?

Automotive 56

Automotive Report Meeting Transportation 56

Bianchi Biz Blog

JANUARY 24, 2022

Most of our readers, be it from an engineering or a marketing background, are working on new technologies that will lead to fully-automated vehicles, intelligent cities, and more. What is fascinating is how certain sensor technologies are reaching beyond automotive. LiDAR is a perfect example.

Meeting 76

Meeting Automotive Media Technology 76

Sword and the Script

JANUARY 28, 2020

Listen is where you establish searches and monitor media, including social media; Connect is the media contacts database – with an interesting twist; Publish allows you to publish releases, blogs and send pitches; Amplify allows you to showcase user generated content – like social media posts; and. Measure is the dashboard and analytics.

Software 113

Software Tools Publicity System 113

Deirdre Breakenridge

MAY 1, 2017

We are always challenging our team to come up with new and creative ways to use social media, and SocialLIVE not only lets us share our experiences on camera but allows the team to test the new features that we are going to pitch to our clients. In 2011, the two paired to create and successfully grow Socialfly.

Video 283

Video Facebook Social Media Creativity 283

Buchanan PR

SEPTEMBER 19, 2022

Cheddar covers the latest in business, culture, media, technology, and innovation. One of the first online news outlets to report on lawmakers, Politico has evolved into an outlet that now explores the intersection of policy, politics and power, creating ample opportunities to pitch expert sources. Politico’s audience of 30.4

Journalism 52

Journalism Media Financial Local 52

Ethical Voices

MARCH 14, 2022

Back in 2010, I left what is now HAVAS as their CEO of North America and I started something called Kwittken, a PR agency. I founded Kwittken in 2006, sold it in 2010 to MDC Partners, which is now Stagwell. I think technology is both an advantage and potentially a challenge. And I’m chair of the agency today.

Ethics 52

Ethics Publicity Data Agency 52

Sword and the Script

JANUARY 3, 2023

“Here are a few skills that can help you be successful in public relations: Strong writing skills: PR practitioners must be able to write clearly and effectively in order to craft press releases, pitch stories to journalists, and develop social media content. How is technology being used in public relations?

Interviews 97

Interviews Publicity Technology Social Media 97

Shift Communications

SEPTEMBER 13, 2017

The online lending space has doubled in size every year since 2010, according to Morgan Stanley, and analysts predict $1 trillion in new loans will be processed through online marketplaces globally by 2025. Take small business lending, for example. Don’t be afraid to take a controversial stand on an issue that’s influencing your industry.

Banking 79

Banking Financial Advertising Advertising 79

Bianchi Biz Blog

NOVEMBER 9, 2020

government statistics showing newsroom employment dropping 29 percent since 2010; and. While the shrinking number of media outlets affects the potential pitch opportunities for all PR people, the negative impact is less pronounced for the business-to-business front, where trade journals are generally faring better than newspapers.

Media Relations 101

Media Relations Automotive Media Newspapers 101

Presspage

APRIL 12, 2018

By 2010, three decades later, there were four PR professionals for every journalist in the U.S. AP was an early, and substantial investor in natural language programming, a precursor technology now being perfected via Artificial Intelligence in the form of robot reporters. It’s just a fact of life. ” 5.

Company 111

Company Media Journalism Report 111

Sword and the Script

NOVEMBER 5, 2019

Every month when I go to write this PR technology summary, I’m surprised at just how many new tools and features are being brought to market. And now, here’s this month’s PR technology summary…. PR technology provider Meltwater unveiled a new interface aimed at simplifying the user experience and providing “enhanced self-help options.”

Internal 63

Internal International Data Media 63

Sword and the Script

AUGUST 13, 2019

In the course of putting together the monthly PR technology summary ( PR Tech Sum ), I’ve realized that no news site has compiled a complete list of all the acquisitions around Cision. 3) September 15, 2014: Visible Technologies. Newly combined Vocus-Cision acquires Visible Technologies , a provider of social media analytics.

Technology 12

Technology Software Company Marketing 12

Sword and the Script

FEBRUARY 11, 2017

Disruptive opportunities like the chance to rank first for voice search in search engines: “Beyond playing into trends, voice interactions with chatbots, virtual assistants and other IoT technologies have the potential to upend traditional search and display advertising models in the near future, even for giants in the space like Google.

Tools 60

Tools Pinterest Marketing Media 60

Sword and the Script

NOVEMBER 8, 2022

Two different companies in the PR technology space have launched indexes of their own. In 2010 he signed the Giving Pledge and made numerous contributions to secondary and post-secondary education institutions and others, many of which have programs and facilities named in his honor. So, it is with money. Content picks.

Corporate 78

Corporate Reputation Case Study Employee 78

Waxing UnLyrical

JANUARY 27, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali 15 Reasons Your PR Pitches Suck January 27th, 2011 Tweet In the genes? I can’t tell you how many pitches I received that were so bloviated, they would have made Alec Baldwin jealous. And that was it.

Pitching 111

Pitching Facebook Interviews Twitter 111

Cision

APRIL 7, 2017

In this interview, Daher sat down to discuss with me the challenges of being a new agency owner, how to deliver effective pitches, and how she’s embracing the many changes in the field of PR. From B2B to non-profit to consumer technology, I knew I loved PR, but I wasn’t serving the right industry. before sending any pitch.

Pitching 228

Pitching Agency Social Media Creativity 228

Waxing UnLyrical

JANUARY 13, 2011

So pitching the merits of going paperless was a no-brainer. Meets the organization’s goals Your project needs to fall in line with your organization’s goals. Environmental sustainability is one of the pillars of the University’s strategic plan. Perfect example of that. Glad thats over with.

Blogging 68

Blogging How To Print Facebook 68

PR 20/20

FEBRUARY 6, 2020

Blair is CEO of Win Without Pitching, a sales training and coaching program for creative professionals, and has spent 25 years in advertising and design. He also wrote The Win Without Pitching Manifesto and Pricing Creativity: A Guide to Profit Beyond the Billable Hour. Start listening: Podcast website. Apple Podcasts.

Marketing 74

Marketing Conference Content Marketing Agency 74

Contently - Strategy

OCTOBER 1, 2018

We herald the arrival of a new technology or technique as the latest and greatest approach. For example, in 2010, Google introduced SiteLinks, a new feature of its AdWords product that would allow marketers to append four additional links just below their search ads. In 2010, that change was to enable SiteLinks.

Marketing 91

Marketing Google Newspapers Print 91

Journalistics

MARCH 15, 2015

It’s an exciting time to work at the intersection of marketing, technology and communications. Mastercard’s Priceless Elevator Pitch – part of the SXSW 2015 Mashable House, a buzzworthy activation in its own right, Mastercard is offering a $15,000 prize for the best elevator pitch.

Trends 56

Trends Big Data Mobile Conference 56

Sword and the Script

FEBRUARY 4, 2020

Welcome to the first PR technology summary ( PR tech sum ) of 2020. For those new to it, the PR tech sum, it’s a monthly roundup of all the news coming from the vendor community that develops and sells PR technology. And now, here’s this month’s PR technology summary…. What does this have to do with PR technology?

Software 100

Software Analysis Data Tools 100