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The Best Storytelling Posts for the First Half of 2016 (Part I)

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. Since starting the blog back in 2008, I’ve strived to offer perspectives that you won’t find in the Communications 101 handbook. Techniques For Effective Business Communications. I’m with the seagull. As my Mom will attest, I wasn’t big on rules.

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Digital Marketing and Storytelling Speaker Transforms Fables into Fortunes for Small Business and Nonprofits

wiredPRworks

Digital Marketing Storytelling Speaker. Are you looking for a digital marketing and storytelling speaker? Get to know digital marketing and storytelling. keynotespeaker #socialmediastrategy #socialmediamarketing #socialmedia #storyteller #storytelling #B2Bstorytelling #corporatetraining #digitalmarketing Keytodms.

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Why Public Relations Is King During A Crisis

Onclusive

Managing your company’s reputation through a global crisis is different and harder than it was during the financial crisis of 2008. The modern communicator is not just a great storyteller. But the world of media has changed dramatically in the last decade.

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Why Advertising Isn’t Dead

Cision

Kennedy’s and Mcquivey’s argument is that the shift will be toward storytelling, and brands should focus on video to entrap audiences to brand messaging. According to Nielsen, in 2007, American Idol featured 4,349 product placement occurrences and by 2008 Kelly Clarkson had sold 18.9 Storytelling is the key.

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Defining Thought Leadership in a Business Blog

Ishmael's Corner

Instead, it’s the type of business storytelling that’s useful or informative and ultimately helps people in their jobs. I established three primary objectives for Ishmael’s Corner back in 2008 that remain relevant today: Cultivate an industry resource for communication professionals. Eight Predictions for Super Bowl Tweets.

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How Amazon Uses Brand Storytelling to Inspire Investment

Beyond PR

Instead, it is about storytelling, using a narrative to add value to existing perceptions that can either be backed up by your current product or supported by your prospective plans. That storytelling is one reason why Amazon has been able to survive market crashes and make risky bets. Benefits for storytellers.

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What Are the New Rules of Marketing and PR?

wiredPRworks

Storytelling success stories. In 2008, Barbara and David met IRL in Chicago when he offered a free ticket to a conference on twitter. An early social media advocate, Barbara founded Social Media Club Chicago in 2008. What We Talked About on Growing Social New. New additions to the new rules of marketing and PR.

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