Waxing UnLyrical

DECEMBER 17, 2012

It’s just a terrific book – not just about “SEO,” but much more about getting into an “ optimized state of mind.” Ever since I met Lee at the 2008 PRSA International Conference, I’ve been blown away by not just how smart he is, but how kind and generous he is with his time and expertise.

Video 79

Video SEO Skype B2C 79

Solo PR Pro

MAY 8, 2018

In 2008, we shared that Solo PR Pros can be involved in: Business consulting. Search Engine Optimization (SEO). As a solo, you can chart your own course and craft a practice that includes diverse areas of expertise. Community relations. Corporate communications. Direct advertising. Event planning. Fundraising. Investor relations.

Public Affairs 40

Public Affairs Internal International Community 40

Shift Communications

JANUARY 25, 2016

In 2008, their Virginia-based business took a big hit from the great recession. Any new blog about indoor pools released today is likely to see a lot more competition than River Pools’ blog in 2008. 2008 to 2016 is a long time in the digital marketing world.

Content Marketing 60

Content Marketing System Google Data 60

Critical Mention

JUNE 26, 2019

Founded by Jay Baer in 2008, Convince & Convert consists of strategists of social media, content marketing, influencer marketing, word-of-mouth, and customer experience. If you want to be successful and build an audience use one content type, one platform, and deliver consistently over a long period of time.”. Convince & Convert.

Blogging 92

Blogging Marketing Content Marketing eBook 92

Communications Conversations

DECEMBER 8, 2022

Interesting jobs along the way : Worked in social, SEO and SEM in the early days at Risdall (where I first got to know Holly). Thomas in 2007-2008. That’s a pretty incredible ride. Anna truly has seen it all. Holly Spaeth. Her start : Talent resources intern at Fallon. Also spent time at Bolin Marketing in Minneapolis.

Marketing 60

Marketing Leadership Creativity Internal 60

Sword and the Script

OCTOBER 3, 2017

Since 2008, I’ve helped three different companies – small, medium and large – build out successful content marketing programs. We didn’t call it “content marketing” in 2008, but these efforts were aimed at building an audience. Taking this further, I’d offer the following four takeaways for consideration.

Content Marketing 64

Content Marketing B2B Survey Analysis 64

Communications Conversations

DECEMBER 13, 2019

I mean, I started this blog in 2008 and I got sideways looks. Event recaps mainly included my summaries of Minnesota PRSA events, and the educational posts hit on topics ranging from SEO to social media to media relations. Like I said, Ryan started the blog in 2003. Back when no one even knew what blogging was! And, he was prolific.

Blogging 78

Blogging Agency Community Local 78

Norton's Notes

JANUARY 25, 2018

But it’s not just Alexa Google voice search queries in 2016 were up 35 times over 2008” according to Google trends via Search Engine Watch. I have even noticed that my family have stopped using their phones as much – why when you can just ask your digital PA to do it?

Video 38

Video Social Media Media Google 38

Norton's Notes

JULY 29, 2015

So many organisations have experienced negative consequences of trusting SEO agencies to manage content marketing for them, only for them to be penalised by Google. Do you believe Marketing, PR, and SEO will merge into one? Do you think Google will eventually rid the world of SEO? Without a doubt it’s online reputation.

Interviews 28

Interviews SEO Banking Radio 28

PR 20/20

SEPTEMBER 21, 2016

REI’s SEO / Content Marketing Program Manager Eric Hess ( @HessInSeattle ) made that point by breaking down the differences between long and short-form content. In 2008, Marcus Sheridan ( @TheSalesLion ) was a pool guy. Long Form Content for the Win at REI. There’s a time, place, and platform for every type of content.

Content Marketing 40

Content Marketing Marketing B2B Video 40

Sword and the Script

APRIL 2, 2019

Similarly, and though we don’t use the terminology, big businesses hire panels of marketing agencies too – PR, creative, SEO, social, digital, advertising. You have to keep in mind, big corporations can have hundreds of law firms on what they call a “panel.” Then the economy changed.

Agency 92

Agency Trends Marketing Survey 92

Waxing UnLyrical

NOVEMBER 19, 2010

In 2008, investment and securities trading company Bear Sterns was forced to sell itself to JP Morgan Chase for $10 a share after rumors were spread about the company going bankrupt. Defamation is bad for business Defamation doesn’t just affect celebrities.

Publicity 77

Publicity Reputation Crisis Communications Film 77

MaccaPR

OCTOBER 7, 2014

Last week, our MaccaPR Blog promised to reveal how the most underperforming YouTube channels could be transformed from dusty video repositories into vigorous sales lead generators, kick-butt customer engagement machines, high-energy web traffic referral drivers, and SEO magnets to heighten visibility for your company in search.

YouTube 61

YouTube Video SEO Trade Shows 61

ZudePR

MAY 31, 2015

You work in public relations, SEO, content marketing or social media marketing. So I jotted down a list of PR/digital/SEO/content marketing influencers. “When I first started blogging in 2008, it was to document my own journey through a changing media landscape, knowing PR needed a new approach. I think so.

Communications 81

Communications How To Blogging Content Marketing 81

Waxing UnLyrical

OCTOBER 25, 2010

There’s a lot of data out there and I am aware that these are just a few tiny pieces. But it seems to me that domestic violence – against women and men – is at least as much of a concern as breast cancer is.

Twitter 99

Twitter Measurement Facebook Blogging 99