wiredPRworks

APRIL 20, 2022

In 2007, David mentioned my fledgling blog wiredPRworks in his book, “ The New Rules of Marketing and PR.”. and taking the time to talk about the new new rules of marketing and PR on Growing Social Now. Released in 2007, The New Rules of Marketing and PR landed six months on the BusinessWeek bestseller list.

Marketing 118

Marketing Social Media Trends Instagram 118

Doctor Spin

DECEMBER 16, 2023

The Spiral of Silence Survivorship Bias—Abraham Wald and the WWII Airplanes The Narcissistic Principle: Why We Share in Social Media Social Group Sizes (The Social Brain Hypothesis) Echo Chambers: Algorithmic Confirmation Bias The Halo Effect: Why Attractiveness Matters in PR Subscribe and get a free ebook on how to get better PR ideas.

Journalism 52

Journalism Ethics Analysis eBook 52

Deirdre Breakenridge

FEBRUARY 15, 2017

Joining us as our special guests and co-hosts will be Jess Ostroff, CEO and Director of Calm at Don’t Panic Management, Laura Petrolino, Chief Client Officer at Arment Dietrich and Joe Colon, Social Media Manager at Atlantic Health System. Joe Colon, Social Media Strategy, Atlantic Health System.

Twitter 281

Twitter System Community Healthcare 281

Burrelles Fresh Ideas

JANUARY 2, 2024

Leveraging social media for SEO. Social media platforms are becoming an integral part of SEO strategies. A social media campaign I spearheaded for a startup significantly amplified its online presence, indirectly boosting its search engine performance.

SEO 85

SEO Mobile Engineering Ethics 85

PRSay

DECEMBER 27, 2022

Rather than view it as a social media delivery device, perhaps see Twitter as an online complaint box. Are they moving to other platforms like Tribel , Mastodon or Hive Social ? Pay attention to top users and keep them engaged on these social media platforms. Reevaluating Twitter. Paid internships are essential.

Trends 114

Trends Pitching Twitter Nonprofit 114

Communications Conversations

SEPTEMBER 12, 2017

” It’s a phrase that’s been ubiquitous since social media blew up in 2007-2008. And, it’s been used (to death) in signage by retailers, restaurants and media. This is what Twitter was like from about 2007-2010. 3 — Social media is no longer about conversations.

Retail 0

Retail Social Media Customer Service Twitter 0

Shift Communications

JANUARY 12, 2022

This past year, that included Starburst’s “Berries and Cream” spot from 2007. This past year, McDonald’s once again took social media by storm when they expanded their Famous Order Tray campaign. Starburst capitalizes on the “Berries and Cream” resurgence on TikTok. McDonald’s wins with additional Famous Order Trays.

Brand 88

Brand Branding Consumer Social Media 88

Bad Pitch Blog

JANUARY 9, 2011

In 2007, I wrote a post called " Ready to Pitch a Blog? Take This Quiz First." Three and a half years later, I''m revisiting it to celebrate the Bad Pitch blog''s Fifth Birthday. While I thought I''d be noting how much has changed since it was written, it still holds up. But I''ve edited it a bit to better reflect 2011.

Media Relations 104

Media Relations Social Media Media Pitching 104

Burrelles Fresh Ideas

APRIL 9, 2024

Merging public relations with social media marketing into a single, powerful force is key to amplifying brand messages, sparking real-time engagement, and building lasting connections with your audience. That’s the magic of integrating PR strategies into social media marketing. Those days are long gone.

Social Media 93

Social Media Marketing Media Storytelling 93

Communications Conversations

SEPTEMBER 30, 2014

It’s not going to be like Twitter was in 2007. Nope–not because the “beautiful, clean social network” isn’t easy to use (it’s not, in my opinion). Social Media Tools Technology Trends ello new social media apps new social media tools social media technology social media tools'

Technology 152

Technology Facebook Social Media Privacy 152

wiredPRworks

MAY 23, 2022

Almost nobody, except maybe David Letterman, was making top 10 lists in 2007. After you accept an invitation, reply with a quick personal message that includes a few bullet points about what you do, an opportunity to ask questions about your industry and additional ways to connect with you online via social media.

LinkedIn 52

LinkedIn How To B2B Social Media 52

Communications Conversations

JANUARY 15, 2019

We’ve been talking about the concept of the “social CEO” for years now. In fact, I remember Richard Branson being on Twitter in 2007! But, the notion of the social CEO has really never taken off. First trend : Employees wanting to see more of their leaders online/on social media. I think it would.

Government 74

Government Employee LinkedIn Insurance 74

Engage PR

OCTOBER 27, 2016

Not least because of the burgeoning number of social media and digital marketing channels available today. The business started in the north east of Scotland in 2007 and has since taken the UK’s craft beer market by storm, becoming something of an international phenomenon. Jack Milner, account executive, Engage PR.

Strategy 111

Strategy Brand Branding Marketing 111

Critical Mention

JUNE 26, 2019

Joe Pulizzi founded Content Marketing Institute in 2007 with a mission to better educate marketers about how to promote their content online. Founded by Jay Baer in 2008, Convince & Convert consists of strategists of social media, content marketing, influencer marketing, word-of-mouth, and customer experience.

Blogging 92

Blogging Marketing Content Marketing eBook 92

Karen Freberg

SEPTEMBER 17, 2018

The answer was clear: Teach and do research abroad in Australia with some of the leading thought leaders in the social media business. This will also mark the second longest time I have lived in another country (followed by my time in South Africa in 2007). That’s right. I have always wanted to teach aboard.

Social Media 79

Social Media Meeting Education Conference 79

Communications Conversations

JANUARY 11, 2022

Here’s 12 people I’m hoping to grab a cup of coffee with in the New Year: 1 – Nate Sandell, Senior Social Media Manager, Mall of America. Always interesting to hear stories from the social lead at MOA–it’s just such a unique place, so some of the things they do and hear about are pretty extraordinary!

Exercises 60

Exercises Meeting Energy Retail 60

Maxim Behar

APRIL 6, 2023

We all know how the film has spun in the last thirty years and - thank God - this story is all over the social media, and not only. I don't want to start with the local economic view from so long ago, though.

Government 52

Government Local Film Television 52

Mindful Marketing

JANUARY 15, 2016

Katie has been a leading advocate for defining high measurement standards in the PR and social media fields for over two decades. She founded The Conclave , providing a platform from which new social media measurement standards have been developed and released. and The Delahaye Group.

Analytics 52

Analytics Measurement Interviews Social Media 52

Reputation Us

JANUARY 31, 2017

Since 2007, they have led a grassroots effort to break down barriers and provide adults with intellectual and developmental disabilities with opportunities to become part of their communities. The name of the game for On-The-Move is integration. The post 2017 Nonprofit Challenge Winner – The Results Are In appeared first on LTPR.

Nonprofit 60

Nonprofit Community Local Training 60

Critical Mention

JANUARY 3, 2019

My goal was to simply share my story and experience on-line through a blog, and to then re-share on social media. While I started engaging on social media channels, I realized that blogging and writing about my experiences would be central to sharing my story. In 2007, as part of a cooperation agreement with the U.S.

Interviews 105

Interviews Ethics Government Internal 105

Stephen Waddington

MAY 3, 2022

It sought to explore how public relations could evolve from a tactical craft that broadly focused on publicity and media relations to become a management discipline. Public relations practice inserts itself between the activities of an organisation and how they are reported to the public via earned, owned, and social media.

Publicity 112

Publicity Construction Corporate Study 112

Communications Conversations

DECEMBER 8, 2022

Most of the folks I know come from the PR, comms or social media worlds. Holly’s one of those folks who started in marketing right at the beginning of social media. She held many different positions at the Mall of America and left as the senior manager of public relations and social media.

Marketing 60

Marketing Leadership Creativity Internal 60

PR 20/20

JANUARY 14, 2021

As HubSpot’s first-ever agency partner in 2007, we might be biased, but the data says it all. In addition to content discovery and research, BuzzSumo is my go-to tool to track what’s happening on social media and which influencers have the most pull. 10 Marketing Technologies We Can’t Live Without.

Technology 65

Technology Marketing Tools Google 65

Mark My Words

MAY 24, 2021

Teigen has been exposed for sending shockingly cruel messages to other women on social media, telling TV personality Courtney Stodden in 2011 to “Go. The Teigen source admitted that the store brands had their hands forced to sever their relationships with the model after being bombarded by customer complaints on social media. “As

Instagram 60

Instagram Social Media Video Interviews 60

Bad Pitch Blog

SEPTEMBER 14, 2007

Network cables uploaded by Shockie tags | public relations | PR | social media | Connect07' Connect organizers have already set up a survey to ensure attendees learn about the topics they consider most important.

Viral 40

Viral Journalism Survey Education 40

5W PR

OCTOBER 7, 2019

Started in 2007 by eBay, it’s the second Monday in December. Research has shown that sales dramatically see hikes in sales over previous season just by driving this awareness and targeting customers in advance. The third busiest nine day is Green Monday. As usual, gather as much information about your customers as you can.

Advertising 68

Advertising Advertising Resources Strategy 68

Cision

MARCH 29, 2016

Of course email and social media have changed the ways and the hours that we are available in this way. And if your press release is less than optimized take heart: Henk Pander Maat (2007) found that promotional language in press releases found its way into media mentions up to 20 percent of the time. Harnish, V.

Retail 120

Retail Pitching Print Writing 120

PR 20/20

SEPTEMBER 8, 2021

Consider how much time and money you and your team spend performing repetitive marketing tasks such as: creating social media updates, writing blog posts, personalizing emails, developing advertising copy, managing digital media spend, optimizing web pages, testing creatives, and extracting insights from analytics.

Financial 98

Financial Conference Agency Resources 98

Flack's Revenge

SEPTEMBER 28, 2016

Seth told me how he got started in blogging back in 2007, when he noted a lack of good Apple blogs and saw an opportunity. Is traffic diminishing as a result of more people getting news and content from social media? What do you think about publishing on social platforms, as many media brands are doing now?

Google 120

Google Meeting Blogging Facebook 120

Cision

APRIL 24, 2015

It can include social media, tip sheets, and emails, as well as paid promotions like native advertising and promoted posts on social platforms. Since 2007, NYPL Blogs has showcased content that continues to inspire and educate a devoted audience. A: We encourage everyone to share their work on social media.

Community 120

Community Mobile Blogging Publicity 120

Bad Pitch Blog

OCTOBER 2, 2006

Subject: chevy''s trying more co-creation Kevin- Some lucky (and talented) Gen Yers will create Chevy’s 2007 Super Bowl Ad. Clearly Targeted, Highly Relevant Nellie took the time to learn that I write about the Super Bowl, advertising and social media. Here’s the blogger press release: [link]. This news hits on all three.

Social Media 40

Social Media Pitching Media Sports 40

Burrelles Fresh Ideas

JULY 17, 2023

Add to that the onslaught of news and other content coming in through your news apps, email newsletters, social media streams, your work and personal email communications, and RSS reader — and you have fatigue from information overload! What is information overload? It’s no wonder we so often feel overwhelmed.

Pitching 53

Pitching Media Media Relations Writing 53

wiredPRworks

FEBRUARY 12, 2018

Barbara leads CoryWest Media and publishes wiredPRworks.com , a top 50 PR blog with over 1200 free marketing and PR articles. A PR pro's pro for leading agencies, Barbara hosted Ultimate PR Secrets, the world's first virtual PR conference, in 2007. She loves to entertain, especially in front of audiences.

Case Study 40

Case Study Conference Reputation Small Business 40

Ishmael's Corner

JANUARY 4, 2015

Social Media Tool Called #ComeBackHere Secures $82M in Venture Funding. The official statement calls it “a natural extension of the administration’s blogs and social media.” After The Guardian proudly breaks the story, social media works its magic. They resign the account two hours later.

Transportation 60

Transportation Journalism Google Employee 60

Communications Conversations

MARCH 11, 2015

In case you haven’t heard, Meerkat is the new social video app that uses Twitter as its engine to share live video streams across the web. Like many of the previous new social media apps and platforms, tons of folks (especially in our world–PR and marketing) have rushed to try out the new tool. People having fun.

Twitter 60

Twitter Marketing Tools Storytelling 60

PR 20/20

SEPTEMBER 16, 2020

pioneer the partner program back in 2007. For example, many teams use various social media monitoring and scheduling tools, when much of the capabilities are now possible in HubSpot. Some have so many features and functionalities that it might take some time to truly master all it has to offer. That’s why we helped to.

Strategy 72

Strategy Marketing Data Software 72

wiredPRworks

FEBRUARY 8, 2017

Way back in 2007, NACE DC invited me to share futuristic “ New Age Marketing ” ideas. Barbara founded Social Media Club’s Chicago chapter in 2008 and was selected by Nokia as one of two social media experts to represent the U.S. at Social Media Week Berlin in 2013. Will you be at MACE?

Marketing 40

Marketing Conference Meeting Social Media 40