Remove 2007 Remove Branding Remove Marketing Remove Storytelling
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What Are the New Rules of Marketing and PR?

wiredPRworks

In 2007, David mentioned my fledgling blog wiredPRworks in his book, “ The New Rules of Marketing and PR.”. In a stroke of marketing brilliance, David included over 160 bloggers/contributors in the first edition. When I found David’s work and read his first book, I knew I’d found the roadmap to the future of marketing and PR.

Marketing 118
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5 social media marketing predictions for 2015 that are flat-out wrong

Communications Conversations

Is this 2007? In van den Beld’s defense, he’s referring to the opening up of the LinkedIn publishing platform and its effect on brands. But, I just don’t see the publishing tool being a big game-changer for brands. P rediction: Visual storytelling will emerge as a main strategy for growing communities in 2015.

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How to Quickly Become Recognized as a Thought Leader on LinkedIn in 2022

wiredPRworks

Almost nobody, except maybe David Letterman, was making top 10 lists in 2007. Talk about your LinkedIn networking experiences on your blog and in your marketing communications and make your LinkedIn site [www.linkedin.com/in/yourname] as prominent as your home page URL in all communications. Why would anyone want 10 ways?

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Will Meerkat be the next Twitter–or the next Ello–for marketers?

Communications Conversations

Like many of the previous new social media apps and platforms, tons of folks (especially in our world–PR and marketing) have rushed to try out the new tool. From a marketing standpoint, nothing seems hotter than video content right now. YouTube continues to be an “A platform” with marketers and advertisers.

Twitter 60
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Storytelling Returns to Marketing

David PR Group

What do every great movie, book and marketing campaign have in common? Now this may seem like an old mantra, but as Internet marketing dominated our agendas in recent years, we focused our energy heavily (and a bit too much in my opinion) on keywords, tags, short-form posts, tweets, etc. The answer: a great story. More on that soon.