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What Are the New Rules of Marketing and PR?

wiredPRworks

In 2007, David mentioned my fledgling blog wiredPRworks in his book, “ The New Rules of Marketing and PR.”. In a stroke of marketing brilliance, David included over 160 bloggers/contributors in the first edition. When I found David’s work and read his first book, I knew I’d found the roadmap to the future of marketing and PR.

Marketing 118
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Video: Two 2021 Podcast Marketing PR Case Studies Show How to Get Results

wiredPRworks

In this five-minute Podcast Marketing PR Case Studies video, Barbara Rozgonyi shows you how she used the power of WIRED PR in 4D to promote an event, a topic, and a speaker. View the podcast marketing PR press release. At Podfest Global 2021, Barbara presented on Branding and Influence for podcasters. “As

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Video: Two 2021 Podcast Marketing PR Case Studies Show How to Get Results

wiredPRworks

In this five-minute Podcast Marketing PR Case Studies video, Barbara Rozgonyi shows you how she used the power of WIRED PR in 4D to promote an event, a topic, and a speaker. View the podcast marketing PR press release. At Podfest Global 2021, Barbara presented on Branding and Influence for podcasters. “As

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Podcast Marketing PR Master Class Outlines WIRED Podcast Growth Strategy

wiredPRworks

There’s a huge market for podcasting, but how can podcasters grow their audience with so much competition? Barbara Rozgonyi will present a Podcast Marketing PR Master Class case study with strategies for growing podcasts. Podcast Marketing PR Master Class for Podcasters. And, podcasts are growing – fast.

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Publications Continue to Characterize Brand Journalism as “The Devil Wears a Keyboard.”

Ishmael's Corner

With the story “ The Invasion of Corporate News , The Financial Times became the latest publication to skewer brand journalism. Stepping back for a moment, I’m still perplexed by the rancor that publications dish at brand journalism. In fact, I wrote a post on this very topic, “ Journalists Accept Apple’s Storytelling Candy.”.

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101 Marketers Sound Off in New Digital Marketing Book

wiredPRworks

Today I'm excited to announce my third publishing opportunity as an expert digital marketing PR author. Thanks to Matt Chiera, the lead author, for the opportunity to contribute to a new book called Digital Marketers Sound Off. In my chapter, I share tips, tools and strategies to optimize digital marketing PR efforts.

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Podcast Marketing PR Master Class Outlines WIRED Podcast Growth Strategy

wiredPRworks

There’s a huge market for podcasting, but how can podcasters grow their audience with so much competition? Barbara Rozgonyi will present a Podcast Marketing PR Master Class case study with strategies for growing podcasts. Podcast Marketing PR Master Class for Podcasters. And, podcasts are growing – fast.