wiredPRworks

SEPTEMBER 30, 2020

Taught in a quick-start format, this masterclass is ideal for creative professionals who want to advance digital branding, content marketing and social media skills as they accelerate success. Brand: based on personality, driven by reputation. PR: Personality and Reputation. Define: what Facebook means to your brand.

LinkedIn 52

LinkedIn Storytelling Facebook Measurement 52

wiredPRworks

MAY 23, 2022

Two years later, this list also landed me a place as the LinkedIn expert in Sticks and Stones: How Digital Business Reputations Are Created Over Time and Lost in a Click by Larry Weber. Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities.

LinkedIn 52

LinkedIn How To B2B Social Media 52

Sword and the Script

APRIL 6, 2021

That is when one site links to your site – and doesn’t mention your brand by name. Linkfluence was founded in 2006 has 150 employees in seven offices, with headquarters in Paris. The company’s fees range “from $350 to $600 depending on the size and reputation of the media outlet in which experts are quoted.”.

Media 105

Media SEO Analytics Analysis 105

wiredPRworks

MAY 18, 2022

His fourth book, Small Town Rules: How Small Business and Big Brands can Profit in a Connected Economy shows how when every customer can talk to every other customer, it’s like living in a small town: Your reputation is everything ! With future vision, Barbara began publishing her top-ranked blog, wiredPRworks, in 2006.

Small Business 52

Small Business Social Media Radio Media 52

Critical Mention

JUNE 12, 2018

Back in 2006, referee Graham Poll, touted as the world’s best referee at the time, was suddenly sent packing from the World Cup in Germany. Admitting flaws in decision-making or any mistake for that matter is essential to rebuilding your brand after a PR disaster. This approach is far more effective than playing the blame game.

Crisis Communications 69

Crisis Communications Crisis Construction Leadership 69

Presspage

NOVEMBER 13, 2017

No longer would they rely on journalists to publish their news – PR departments stepped past journalists to begin producing and disseminating brand journalism to the audiences that mattered most. One of the tools that greatly enabled this is Google News, a product launched by Google in 2006. What is Google News?

Google 94

Google Guidelines SEO Engineering 94

wiredPRworks

NOVEMBER 15, 2016

BACKSTAGE TOUR: HOW TO BUILD BRANDS WITH INFLUENCE MARKETING & PACK THE HOUSE IN 3D by Barbara Rozgonyi , CEO, CoryWest Media. PR = Personality + Reputation . A Midwest-based WIRED branding and social selling consultancy, CoryWest Media positions its clients as highly visible, attractive, and influential leaders online.

Strategy 40

Strategy Marketing Social Media Internal 40

wiredPRworks

JUNE 17, 2016

A Midwest-based WIRED branding and social selling consultancy, CoryWest Media positions its clients as highly visible, attractive, and influential leaders online. Named one of the top 50 content marketing influencers on Twitter, Barbara's digital brand is @wiredPRworks. Barbara Rozgonyi leads CoryWest Media. Let’s go!!!

Strategy 40

Strategy LinkedIn Social Media Reputation 40

Mark My Words

MAY 20, 2015

Yet two stories this week have demonstrated the persistence of the reputational tin ear at the rarefied high tables of corporate and geopolitical life. Thomas Cook will survive the Corfu tragedy – few brands go out of business after one crisis. Being closed and defensive is toxic to restoring trust. It sounds so simple.

Airlines 60

Airlines Crisis Corporate Financial 60

Buzzstream

MARCH 3, 2020

To really bring the podcasting trend into perspective, a recent study from Statista found that, in 2006, only 22% of consumers knew what a podcast was, but by 2019 over 64% of consumers were aware of podcasting. This additional content from another authority in the space helps you gain credibility with other podcasters, as well.

Content Marketing 86

Content Marketing Pitching How To Marketing 86

Sword and the Script

NOVEMBER 8, 2022

Two different PR tech vendors have launched Corporate PR indices; one tracks corporate reputations and the other tracks risk exposure to misinformation . One aims to track corporate reputations and the other to track the risk exposure corporations face from misinformation. Signal AI launches a corporate reputation index.

Corporate 78

Corporate Reputation Case Study Employee 78

wiredPRworks

JUNE 8, 2016

With more than 400 million members, LinkedIn offers a high-performance personal branding platform that you activate, design and manage. A Midwest-based WIRED branding and social selling consultancy, CoryWest Media positions its clients as highly visible, attractive, and influential leaders online. at Social Media Week Berlin in 2013.

Insurance 40

Insurance Insurance Financial LinkedIn 40

PR in High Definition

MAY 31, 2022

As revealed in Netflix’s new documentary , ‘White Hot: The Rise and Fall of Abercrombie and Fitch’ , today’s company is very different from the brand of the 1990s and early 2000s. The question is; what can the demise of Abercrombie teach us about the importance of managing your company’s reputation?

Reputation 62

Reputation Policies Leadership Company 62

Stephen Waddington

JUNE 21, 2018

The ability of these technology companies to collect data and connect citizens with brands and organisations, at a moment in time, is potent. Twitter supplied raw data for an 11 year period from 2006 to 2017. of European organisations have faced a reputational impact from fake news in the last 12 months. million times.

Social Media 73

Social Media Print Study Advertising 73

PRSay

OCTOBER 21, 2022

From 2006–2014, Taylor Swift released albums on a consistent two-year cycle. Waiting to release your news gives you time to regroup, while also sparking curiosity around what your brand will do next. The lesson: To capture people’s interest, try something unexpected. Take a breath and revisit. Don’t get discouraged; get creative.

Strategy 153

Strategy How To Video Reputation 153

PR Conversations

SEPTEMBER 22, 2015

Other strategic areas that relate include interpreting numbers and translating them into meaningful data about reputation, organizational issues, crisis management and so on. To learn how to assert and brand ourselves as intelligent, skilled and attentive Italian PR practitioners.

Interviews 40

Interviews Enterprise Corporate Internal 40

PR in High Definition

OCTOBER 19, 2017

This VR blunder isn’t the only brand mistake of late, with Dove also in the spotlight after being accused of racism and having to pull one of its latest advertisements. ad campaign from 2006, which was banned from British television after the slogan was deemed ‘too risque’. .” So why wasn’t it clear?

How To 69

How To Crisis Groups Facebook 69

Buzzstream

FEBRUARY 9, 2024

Finding Unlinked Mentions As the name implies, unlinked mentions are instances of your brand or website not being linked to your site. To find unlinked mentions, you can use a service like Google Alers or Talkwalker, which will tell you when your brand has been mentioned. How to Pitch Brand news comes best via a Press Release.

Google 71

Google Infographics Pitching Resources 71

ZudePR

MAY 31, 2015

I think there’s a mutual professional interest as well as enlightened self-interest; to improve the value and reputation of what we do. Moving the needle of thought, in regards to reputation and relationships, for an increasing number of organisational stakeholders.” I get to learn from those more experienced than me.

Communications 81

Communications How To Blogging Content Marketing 81

Waxing UnLyrical

NOVEMBER 15, 2011

As a student of American University from 2002 to 2006, I found politics a bit too vicious for my liking. Going negative often accomplishes the goal of making you the less scummy choice in a way that is faster and far more impressive than positive attempts to build up your reputation ever could be. Guest post by Daniel J.

Case Study 87

Case Study Study Comparison Reputation 87