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World Communicators Want Your Questions

Landis PR

A member since 2005, Landis has the benefit and delight to be working with our partners from Japan to Germany, Chile to South Africa, Australia to Denmark, Ireland to Argentina, and everywhere in between.

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Do I Need a Social Media Marketing Manager?

Landis PR

In 2005, the year after Facebook went live, that number was 5 percent. From brand storytelling to new commerce opportunities, social channels offer companies an unmatched opportunity to reach and engage consumers. Historians believe that social media began on May 24, 1844, when Samuel F.B. Fast forward to today.

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World Communicators Want Your Questions

Landis PR

A member since 2005, Landis has the benefit and delight to be working with our partners from Japan to Germany, Chile to South Africa, Australia to Denmark, Ireland to Argentina, and everywhere in between.

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I Sold PR 20/20, but That’s Just the Start of the Story

PR 20/20

I started PR 20/20 in November 2005 out of a spare bedroom in my Cleveland home with a $25,000 loan and a belief that there was a better way to build an agency. I created the PR 20/20 tagline, “Look Beyond,” in 2005 when I launched the agency. But AI is not just in your consumer life. And now a few thoughts about the future.

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PR 2020: What will it be like?

Marketwired

If you had asked public relations professionals in 2005 what their daily routine would look like, there’s a good chance none would have predicted the landscape of 2016. Consumers also want answers yesterday and have become impatient when they don’t have an answer within seconds. [By Jason Mollica]. Now, there’s Blab and Snapchat.

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I Sold PR 20/20, but That’s Just the Start of the Story

PR 20/20

I started PR 20/20 in November 2005 out of a spare bedroom in my Cleveland home with a $25,000 loan and a belief that there was a better way to build an agency. I created the PR 20/20 tagline, “Look Beyond,” in 2005 when I launched the agency. But AI is not just in your consumer life. And now a few thoughts about the future.

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Carbon bandwagon

Stephen Waddington

BP’s campaign in 2005 by Ogilvy to promote individual carbon footprints is an example of greenwashing on a massive scale. It sought to shift emphasis from the need for systemic change in the fossil fuel industry and instead divert attention to an individual consumer’s carbon footprint.