Remove 2004 Remove Branding Remove Marketing Remove Storytelling
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Branding Together: Inside Influencer-Targeted Events From Don Julio and Princess Cruises

PRSay

The two events — “ Neon Carnival ,” presented by Levi’s and Don Julio Tequila; and a Princess Cruises dining experience and storytelling workshop with chef Curtis Stone — illustrated the varied approaches that big brands are taking to create sharable experiences and engage their most sought-after social media influencers.

Brand 111
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Social Selling Secrets Masterclass

wiredPRworks

Tailored to fit sales teams, CMO leadership retreats, association education and online learning upskilling, the first version of this course was created in 2004. 4D Digital Social Selling Secrets Marketing Map. Digital Decode: BRAVE Online Marketing. Audit: review marketing and business activities, objectives and goals.

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NIL from a former student-athlete and professor perspective

Karen Freberg

allowed student-athletes to be able to market and have ownership control over their name, image, and likeness (otherwise known as NIL) while they are in college. I am very grateful for this experience and I was thinking what brands and partnerships would I want if NIL was available when I was a student-athlete.

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P.T. Barnum: “There’s No Such Thing as Bad Publicity”

Doctor Spin

His innovative marketing techniques and relentless pursuit of the extraordinary laid the groundwork for many modern public relations strategies. This was done by embracing controversy, using storytelling to his advantage, and sometimes, pushing ethical boundaries. The power of a brand. Phineas Taylor (P.T.) Risk management.

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Rebirth: LEGO

The Hoffman Agency

When looking at the ‘rebirth’ plot, there are few better business examples of a brand being forced to change (in this example due to its financial situation), and become better as a result. The arrival in 2004 of Jorgen Vig Knudstorp, an ex-McKinsey consultant, was the catalyst to a complete reversal of fortunes. Too many bricks?

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