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Our PR agency started preparing for COVID-19 epidemic 15 years ago

Axia PR

Axia Public Relations was an early adopter of cloud technologies in 2004.

Agency 71
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Celebrating the PR Profession’s LGBTQ Community

PRSay

Galloway, a Gold Anvil recipient who served as president and CEO of PRSA in 2004, shared some of his thoughts about the LGBTQ community and how the work of PR professionals is crucial for promoting and preserving diversity and inclusion. He is currently working in an Argentinean PR agency. You can connect with him on LinkedIn.

Community 105
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News planning, tools and workflow to build an editorial calendar

Stephen Waddington

The calendar is typically a working document managed by the PR team and its agencies and shared with the board or senior leadership team and operational areas of the organisation. It overcomes the tension in organisations and client/agency relationships where different technology or workflow is used.

Tools 203
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The Speed of Change

Konnect Agency

As recently as this week, I was speaking with someone who was telling me all the wonderful things their company was able to achieve through events and sampling in 2004 and the easy media recognition they were able to garner with little to no expenditure. What immediately went through my mind is, yeah 2004. That’s 16 years ago.

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The Evolution Of Corporate Social Responsibility In PR: A Snapshot

ImPRessions - Crenshaw Communications

Was Dove’s famous Campaign for Real Beauty , launched in 2004, a similar co-opting of a cultural moment? Its PR agency studied women’s self-image and attitudes toward their own bodies to identify a legitimate concern. Unilever’s Dove aims to sell beauty products, and it used a powerful social issue to position its brand.

Corporate 189
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Metaverse for Marketing: Twice the Hype?

Shift Communications

Facebook, mind you, didn’t launch until 2004. appeared first on SHIFT Communications: A Performance Communications Agency + PR Firm in Boston | New York | San Francisco. Though the tech was bleeding edge, and SL had proven a commercial appetite for it, it was perhaps too early, as many innovative concepts have experienced.

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Remembering Dr Roger Hayes

Stephen Waddington

Steve and I built and sold two agencies. Roger worked as a Senior Advisor at the firm since 2004. I learned of Roger’s passing from my long-time business partner and friend Steve Earl on Saturday evening. I introduced Roger and Steve via email last Summer. I regret that the three of us will never get together.