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DePaul Students Promote Census, Win Bateman Award

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For the first time in DePaul’s history, a team of College of Communication students won the Bateman Competition, PRSSA’s premier national case study competition for public relations students.

COVID-19 Friendly Alternatives to Summer Internships

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By Carly Rogers During what should have been a celebratory time for the class of 2020, we have instead been struggling to come to terms with the current situation surrounding COVID-19.

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Agency Leaders Face PR Boom Pause, Create Innovative Program to Get New Grads ‘Agency Ready’

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Like college seniors today, I graduated into a recession where jobs in my chosen field were hard to find. It took three months, but I eventually landed a job. The job market is far more unpredictable this spring.

9 Video Call Tips to Maximize Your Personal Brand

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By Jeff Leshay “It’s the next best thing to being there!” Perhaps you or your parents recall that popular slogan from “Ma Bell,” or Bell Telephone, promoting its long-distance phone service back in the 1970s.

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Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

The Art of Diversity and Inclusion in Public Relations: Finn Partner’s Helen Shelton

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By Erin Grafton “If it’s meant to be, it’s up to me.” This quote – a favorite saying of her mother’s – summarizes Helen Shelton’s secret to success. She understands that hard work and determination will get you farther than luck alone.

How Job Seekers Can Improve Odds in Volatile Times

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By Michele Lanza To say it’s a challenging job market right now feels like a total understatement. Just a few weeks ago the job market was promising for graduates.

New ‘Independent Economy’ Creates Freelance and Gig Opportunities During Pandemic

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Hidden terrorist COVID-19 is creating havoc for more than 20 million newly unemployed Americans and some four million anxious graduates in the Class of 2020. Entry-level public relations openings have shriveled up, which is tragic since job prospects at the start of this year were quite strong.

Don’t Let COVID-19 Headlines Delay Your Job Search

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During the past two weeks of otherwise depressing news, I was thrilled to hear from four excited young PR pros who received and accepted new job offers.

Crisis Communications Guide for Young PR Pros

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By David Lasker The ability to poetically polish press releases is certainly valued by the public relations industry. In fact, making mundane information meaningful on a daily basis is the lifeblood of many a PR career.

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

Copyediting in the Time of COVID-19

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By Jill Stewart Ok, so everybody needs a proofreader! During this public health crisis, the experts tell us we need a routine. Here’s mine: Every morning I wake up, make a pot of coffee, and then post the date and a little weather report on the family whiteboard.

Why The Right Perception of International Experience Matters

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By Daria Siliutina Having an international experience on a resume can become a differentiating factor that would help candidates stand out against the numerous other candidates applying for a job. This is why many students nowadays strive to get an exchange semester abroad.

D&I: The Responsibility is Yours

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By Lauren Scott According to the U.S. Bureau of Labor Statistics, workforce demographics are changing at a rapid pace compromised of women making up almost half of the workforce and people of color expected to become the majority, within the decade.

Compelling Cover Letters: Why They Still Matter

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By Jill O’Mahony Stewart Are cover letters still necessary? This question comes up a lot. As bots screen our resumes, we wonder if we really need an accompanying cover letter.

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How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

This is Not the Time for Generic Resumes: Customize

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By Haley Lyles Setting out on a job hunt can be daunting. Depending on how widely you cast your net, you may find hundreds of job opportunities that each have different application requirements. Some jobs have lengthy application forms, cover letter requirements and even skills tests.

Career Advice: Hustle Hard and Be a Problem Solver

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By Zoe Krey Mike Fernandez is always on the go — he has three different places he calls home to prove it. I interviewed him as he was preparing to jet off to Europe and Canada the next week for business meetings. His nomadic nature began when he was a child and lived in eight […].

6 Helpful Phone Interview Tips

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By Christina Stokes In-person interviews take a lot of time away from busy people and require more resources. Beyond your application and re?sume?, most companies will arrange a first-round phone interview with you to evaluate your candidacy before lining up a visit.

Perspectives and Advice from a 25-Year PR Vet

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By Joshua Smyser-DeLeon David Albritton is the President of General Motors Defense LLC.

Unless You’re a Masochist, Avoid Polarizing Social Media Engagement

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A few decades ago when the political world was far more civil, I covered government and politics for a small newspaper in southern Indiana. It was a great job since I met and interviewed hundreds of elected officials and political candidates.

Veteran Newsman Provides Tips for Young PR Pros

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By Rob Johnson As I embarked upon my new career as a communications specialist, I can’t tell you how many clients and potential clients have told me, “I just wish we could communicate our message better internally and with the media.”

What It Takes to Get That Job After Graduation?

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By Chris Komisarjevsky No doubt, there are rising seniors at colleges and universities throughout the country – including some set to graduate next semester or even next year – who are asking themselves: “What career is right for me? And how am I going to get the job I want?”

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COVID-19 Emails: Set a Strong First Impression

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By Ron Culp and Steve Johnson Your inbox got a beating these past couple of weeks from any company or organization that happens to have your email address. Everyone is getting letters about COVID-19 response plans and recommendations as the pandemic sweeps across the U.S.

Dressing for Success in the PR World

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Photo by Ben White Amidst the fast-paced and ever-changing world of public relations, establishing a consistent style can be a bit stressful. If you’re struggling with maintaining professional dress in the PR world, take comfort in the fact that you’re not alone.

Rich Jernstedt Urges Young Pros to Find Mentors Who Help Them Evolve and Develop

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When Rich Jernstedt was honored by Chicago PRSA in 2015, he gave everyone “I Love Chicago PR” buttons before sharing his 10 rules describing the style of Chicago PR people. The 10th rule on Rich’s list is “Give Back.”

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The Role of Confidence in a PR Interview

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With any job interview comes an influx of nerves and fear; you want to impress the hiring manager and show you’re the best possible candidate for the job. However, if you’re seeking a career in public relations, you might want to approach the interviewing process a little differently.

How to Keep Job Search Networking Going (Without Looking Like an Insensitive Clod)

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By Jenny Foss How in the heck are you supposed to “network” when everyone is scrambling to relearn and teach their kids geometry, find a gosh-darned package of toilet paper within county limits, and get through a conference call before the dog starts barking (again) at every stupid thing outside?

Want to Start Your Own Agency? A How To Guide

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By Adam Ritchie Today’s PR students are part of an entrepreneurial generation which sees self-employment as a viable and fulfilling career path. Independent agencies are doing some of the most exciting work, and the tools they use have never been more accessible.

10 College Habits To Drop Before Getting Hired

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By Rilind Elezaj You finally got yourself a college degree. For the past few years, your college campus has been your entire universe. Your life revolves around this educational sanctuary and now the time has come to close this chapter in your life and move on to the next one.

The Death of Handshaking: What’s a PR Person to Do?

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Everybody in PR recalls who taught them to properly shake hands. In my case, it was John T. Myers, a congressional candidate from southern Indiana who in 1966 offered this simple advice: “Get a firm grip, kid, smile and look them in the eye for a good five seconds.”

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Starting the Conversation on Workplace Ageism

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By Alyssa Damato Many people envision workplace discrimination as issues relating to race, gender and sexual orientation…but how many would say age? I’ll be the first to admit that ageism is not something I initially think of when it comes to diversity and inclusion.

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4 Strategies for Successful Restaurant PR Career

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By Dafina Zymeri How to know if the restaurant industry is the right niche for you? Well, the definition of the word niche is “a situation or activity specially suited to a person’s interests, abilities, or nature”.

5 Actions You Can Take to Make Your Workplace Authentic

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By Cedric Brown Everywhere you go, you hear conversations about it. Every so often online, you see an article about it. It’s a topic you can’t escape from, and one that you shouldn’t even if you could. Diversity (and in some cases, inclusion).

Exceeding Expectations Makes You an A+ Student

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During my winter intersession course on Diversity & Inclusion, students researched and interviewed a diverse group of 12 public relations leaders. Their final papers are being published as an ongoing series this month and next. While all papers were well done, Joshua Smyser-DeLeon deserves a special shout out. He interviewed PR-pro-turned-business-leader David Albritton who now […]. The post Exceeding Expectations Makes You an A+ Student appeared first on culpwrit.

3 Tips for Navigating Interviews When You’re Working Full Time

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By Christina Stokes If you’re already working full time, looking for a new job might feel like you’re taking on another full-time job. As it is, job-hunting can seem overwhelming.

Top 10 Blog Posts of 2019

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As I enjoyed a near-perfect mocha latte this morning from my favorite new coffee purveyor, I scrolled through the top Culpwrit blog posts of the past year. For the 11th year in a row, several of the most popular posts were written by friends, colleagues and students.

Growing Career Opportunities in Employee Engagement

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By Martin Luenendonk Here’s a fun fact: The song Working for the Weekend by Canadian rock band Loverboy still appears on VH1’s 100 Greatest Songs of the 80s. What’s this got to do with employee engagement?

Getting the Most Out of Your College Experience

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By Anna Pierce It’s nearly September, which means classes are beginning and college students will have to face the realities of school once again.

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In College and Need Cash? Apply for Scholarships

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As students begin to return to colleges throughout the U.S. and abroad, paying for tuition and room and board are top of mind. So should finding ways to help pay those costs.