Culpwrit

AUGUST 19, 2019

As students begin to return to colleges throughout the U.S. and abroad, paying for tuition and room and board are top of mind. So should finding ways to help pay those costs.

Education 80

Education 80

Culpwrit

AUGUST 12, 2019

By Adam Ritchie Today’s PR students are part of an entrepreneurial generation which sees self-employment as a viable and fulfilling career path. Independent agencies are doing some of the most exciting work, and the tools they use have never been more accessible.

Agency 89

Agency Tools How To 89

Culpwrit

AUGUST 7, 2019

By Rilind Elezaj You finally got yourself a college degree. For the past few years, your college campus has been your entire universe. Your life revolves around this educational sanctuary and now the time has come to close this chapter in your life and move on to the next one.

Education 89

Education 89

Culpwrit

AUGUST 21, 2019

By Dr. George Watts and Laurie Blazek Young professionals often underestimate the importance of developing a strong relationship with their manager. They believe that being a solid performer is enough; that simply doing a good job will magically open doors in the future.

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Culpwrit

MAY 28, 2019

Photo by Ben White Amidst the fast-paced and ever-changing world of public relations, establishing a consistent style can be a bit stressful. If you’re struggling with maintaining professional dress in the PR world, take comfort in the fact that you’re not alone.

Interviews 99

Interviews Publicity 99

Culpwrit

JULY 27, 2019

When it comes to careers, the Z generation gets it. Admittedly, I’m basing my assessment on limited data—just three recent conversations with high school students who appear laser-focused on their pathways to successful careers.

Advertising 71

Advertising Advertising Data Brand 71

Culpwrit

JULY 9, 2019

By Arturo Echevarria What do you get when you take an international campaign competition, agency visits to some of the top advertising/PR firms in the world and an adventure in Asia? The greatest study abroad experience ever!

Study 76

Study Advertising Advertising Internal 76

Culpwrit

JULY 12, 2019

By Niki Sasiela Just do it. I’m lovin’ it. Think different. These simple phrases have the power to define our economy, our identities, and our culture. Advertising is everywhere: the logos on the clothing we wear, wrapped around the trains during our daily commutes, on our phones when we scroll through our social media feeds. […

Creativity 70

Creativity Training Advertising Advertising 70

Culpwrit

MAY 23, 2019

Kudos to The PR Council’s 110 U.S. public relations firms for signing a new policy ending unpaid internships and urging others to do the same. Although most of the Council’s agencies already pay interns, the policy effective January 1, 2020, confirms that all member firms will pay U.S.

Agency 82

Agency Policies Internal International 82

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Culpwrit

JUNE 13, 2019

By Ashleigh Kathryn What does Rick and Morty’s “szechuan sauce ” and the University of Florida’s Public Relations Student Society of America Chapter have in common? Answer: A professional development opportunity delivered by Jano Cabrera, former McDonald’s SVP of U.S. comms, global media and PR. Cabrera was one of many public relations professionals who visited […]. Advice from a Pro Guest Post Ashleigh Kathryn Culpwrit pr PRSSA University of Florida

Publicity 77

Publicity Media 77

Culpwrit

JUNE 27, 2019

Students and young professionals pursuing careers in public relations should study and help address issues raised in a new survey that underscores the importance to build and maintain trust.

Industry 72

Industry Survey Study Social Media 72

Culpwrit

AUGUST 1, 2019

By Emily Dillon Living the life of a full-time student while being a social media management intern can be full of surprises. One day you are sitting in a classroom listening to a teacher and thinking about your future career in the real world, and the next, you are living it out.

Internal 61

Internal International Social Media Media 61

Culpwrit

MAY 9, 2019

Students in DePaul PRAD professor Marshal Goldman’s class were invited to research and write about legendary Chicago PR pro Dominic DiFrisco, who passed away last week. Here is one of their tributes.

Writing 81

Writing 81

Culpwrit

JULY 5, 2019

PR students and pros will want to check out the PR Council’s impressive series of podcasts on the future of the agencies and how to succeed in the increasingly competitive industry.

Interviews 61

Interviews Agency Industry How To 61

Culpwrit

JULY 10, 2019

Name: Bill Doescher Current job title: President & CEO of the Doescher Group, a marketing-communications consultancy Current location: Westchester County, N.Y. Career highlights: PR, advertising and marketing at the Chase Manhattan Bank, Drexel Heritage Furnishings, and Dun & Bradstreet.

Nonprofit 59

Nonprofit Banking Advertising Advertising 59

Culpwrit

JULY 16, 2019

By Andrew Cook For many public relations professionals, having the flexibility to craft a career path based on interests or career needs is an incredible benefit.

Financial 56

Financial Agency Publicity 56

Culpwrit

JUNE 10, 2019

By Zach Ferenchak From networking to career and chapter development, the recent Public Relations Student Society of America (PRSSA) Leadership Rally in Scottsdale, AZ provided valuable insights that Culpwrit invited me to share. Here are some of my favorite moments: Diversity and Inclusion: The Importance of Why One of the most impactful themes that emerged […]. Future Leaders Guest Post Culpwrit leadership advice PRSSA Zach Ferenchak

Publicity 62

Publicity Leadership 62

Culpwrit

APRIL 1, 2019

By Laura Gayle Technology has revolutionized freelance and work-from-home opportunities across the globe – particularly in communication-based fields like public relations.

Technology 66

Technology Writing Social Media Strategy 66

Culpwrit

MARCH 27, 2019

Public relations professionals rely on personality, research and quick-wit to find success in their roles. This can make interviewing within the industry intimidating, especially as a newcomer to the field or a recent grad.

Interviews 61

Interviews How To Industry Publicity 61

Culpwrit

APRIL 11, 2019

By Arturo Echevarria When I first accepted my role to be a brand ambassador for HBO, never in a million years would I have imagined that it would lead to me being flown out to NYC to attend the final premiere of one of the most culturally prominent shows on television. In February, the account […]. Day in the Life Future Leaders Guest Post Arturo Echevarria brand ambassador Culpwrit Game of Thrones HBO Riddle & Bloom

Television 59

Television Brand Branding 59

Culpwrit

JULY 19, 2019

By Kimberly Eberl Being called a b h is, by and large, a label. That label can be a good label or a bad label. Women often use the term “b **s” socially in a playful way to address each other. For example, “Where are my ladies, my friends…or my ‘b **s.’”. This has been more common in […]. Advice from a Pro Guest Post

Examples 44

Examples 44

Culpwrit

APRIL 2, 2019

I met Alana Doyle during a February visit to The University of Alabama and then recently celebrated with Alana and her beaming father as she was named PRWeek’s Outstanding Student of the Year. Here, Mark Harris, one of her proud professors, writes about her win and what it takes to excel as young leader in […]. Advice from a Pro Careers Guest Post Alabama APR Alana Doyle Culpwrit Mark Harris PRWeek

Writing 57

Writing Publicity 57

Culpwrit

MARCH 25, 2019

By Katie Perkins If you’re in the public relations profession, it may not come as a surprise to hear that many PR professionals consider dropping their 9-to-5 office jobs to work as independent consultants.

Technology 56

Technology How To Publicity 56

Culpwrit

APRIL 25, 2019

Before I caught my breath to write about a great visit last week to the University of Florida, the UF PRSSA chapter beat me to it. While I would have talked more about the impressive students and faculty I met during my three days in Gainesville, their post pretty much sums up the key points from my […]. Guest Post Job Search Culpwrit job search PRSSA University of Florida Will Clewis

Writing 51

Writing 51

Culpwrit

JULY 15, 2019

After 11 years of essentially the same blog design, I decided to give Culpwrit a cleaner, easier-to-read-and-navigate look. Thanks to Kevin Scarbrough for his expert help in cleaning up the site and coming up with this simple design. Via Comments or DM, let me know if you have any suggestions on how we can make […

Blogging 40

Blogging 40

Flack Me

JUNE 3, 4114

Category: Flack Me Summary: Sephora will close all locations on June 5 to hold diversity training for its staff after R&B singer SZA accused the store of racial profiling in April

Training 28

Training 28

Flack Me

APRIL 17, 3479

Category: Flack Me Summary: A timely subject might require a prompt inquiry, but PR pros must beware becoming a nuisance. Here are some guidelines to inform your efforts

Guidelines 28

Guidelines Pitching Media 28

Flack Me

MARCH 13, 3162

Category: Flack Me Summary: Called the Wildhomes for Wildlife project, it transforms Ikea tables, lamps, and chairs into a variety of beautiful lairs and nests for all kinds of animals

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Flack Me

MARCH 1, 3270

Category: Flack Me Summary: The position, which was originally initiated by Sam Walton in 1980, has become a signature aspect of the Walmart brand

Policies 28

Policies Brand Branding 28

Flack Me

FEBRUARY 19, 3924

Category: Flack Me Summary: You probably won’t be asked about your spirit animal nor which ice cream flavor you’d be. Instead, think about how to answer these interview staples—and do ample research

Interviews 28

Interviews How To 28

Flack Me

FEBRUARY 7, 4078

Category: Flack Me Summary: Gucci has issued an abject apology after people noticed that its sweater, which features cartoonishly thick, red lips around the mouth cut-out, looks an awful lot like blackface

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Flack Me

JANUARY 25, 8276

Category: Flack Me Summary: Ice cream, soda, dish soap to be sold in reusable containers; Pepsi, Unilever, P&G sign onto pilot program in Europe, U.S.

Brand 28

Brand Branding 28

Flack Me

JANUARY 15, 8232

Category: Flack Me Summary: For the last three decades, Gillette has offered “The Best A Man Can Get.” ” Now, to mark the switch to its new “The Best Men Can Be” tagline

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Flack Me

NOVEMBER 28, 2201

Category: Flack Me Summary: The author created a set of writing guidelines that are more valuable today than when he created them

Guidelines 36

Guidelines Writing How To 36

Flack Me

NOVEMBER 18, 6881

Category: Flack Me Summary: Talk about good, for nothing. Here are the latest free tools sure to improve the results from your marketing efforts

Marketing 28

Marketing Tools 28

Flack Me

NOVEMBER 6, 2826

Category: Flack Me Summary: Your public relations firm and your team should use a PR plan as a roadmap to create a successful PR program

Publicity 28

Publicity 28

Flack Me

OCTOBER 26, 8107

Category: Flack Me Summary: As Halloween draws near, scary movies and haunted houses abound—but the scariest creatures can reside in your office

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Flack Me

OCTOBER 1, 9875

Category: Flack Me Summary: Rebranding can be tricky. Do it well, and you set your brand up for success. Do it poorly, and you become a punchline

Brand 28

Brand Branding 28