Ronn Torossian

JANUARY 1, 2024

Consumer technology refers to the range of ele͏ctronic devices, software applications, and services designed for personal […] The post Addressing Cybersecurity Concerns With Your Consumer Technology appeared first on. However, this rapid growth has raised cybersecurity concerns. What ͏is consumer͏ technology?

Technology 195

Technology Consumer Software Company 195

Ronn Torossian

AUGUST 3, 2023

It refers to the presence of various cultures in a society, workplace, or customer base. Cultural Diversity in Customer Service Cultural diversity is essential in today’s business world, especially in customer service. Embracing and valuing cultural diversity is crucial for businesses to cater to a diverse customer base effectively.

Customer Service 195

Customer Service Brand Branding 195

Agility PR Solutions

FEBRUARY 11, 2024

This multi-variety version is referred to as Insights AI: a set of technologies—Emotion AI, […] The post Beyond Generative AI: The next tech plateau combines three AI varieties into a grander version dubbed Insights AI—with unreal comms benefits appeared first on Agility PR Solutions.

Analytics 180

Analytics Course Technology Communications 180

Agility PR Solutions

APRIL 3, 2024

Consumer behavior refers to the study of individuals’ actions and decision-making processes when purchasing and using products or services. Understanding consumer behavior is pivotal in marketing as it unveils the complexities behind why consumers make specific choices.

Consumer 101

Consumer Marketing Study Publicity 101

Ronn Torossian

NOVEMBER 28, 2022

The term simply refers to how easily customers can recognize the products and services of a […]. When a customer is ready to make a purchase, brand awareness is what keeps a brand on the top of the customer’s mind. Increasing brand awareness can be challenging and for many marketers it is a very important goal.

Brand 195

Brand Branding Marketing 195

ImPRessions - Crenshaw Communications

NOVEMBER 18, 2020

Technically it refers to a set of data so large that traditional technology is unable to analyze it. It’s important to note that AI is a broad term that refers to the simulation of human intelligence in machines programmed to think like humans and mimic their actions. Very few products or technologies are truly groundbreaking.

Big Data 296

Big Data Technology Data Energy 296

Ronn Torossian

MAY 23, 2022

Lifestyle branding is a term that refers to a company’s ability to create an image that appeals to consumers. Many companies have become well known for their high-quality products, but they have also managed to create a lifestyle brand that makes them appealing beyond their product offerings.

Brand 195

Brand Branding Publicity Consumer 195

Business Wire

JUNE 16, 2020

What has changed in the last decade, though, is we’re discussing it an awful lot more, which means the choices we make in how we communicate on ESG and impact and sustainable business – and the myriad ways we refer to same – are far more critical in the months and years ahead.

Blogging 326

Blogging Government Communications Publicity 326

Ronn Torossian

DECEMBER 30, 2021

Just a few years ago, terms like “voice search” or “artificial intelligence” sounded very futuristic, and referred to technologies that were only perceived to be available in science fiction movies. Various tools or features such as voice assistance weren’t widely available.

Advertising 195

Advertising Advertising Trends Technology 195

Business Wire

FEBRUARY 8, 2021

Also commonly referred to as the Spring Festival or Lunar New Year in China, t his year’s celebration of the Year of the Ox begins February 12, 2021, and lasts through February 22, 2021. Chinese New Year (CNY) is just around the corner! In Chinese culture, the ox is considered industrious and methodical.

Blogging 247

Blogging Industry Publicity 247

Agility PR Solutions

JULY 31, 2023

Thought leadership refers to the position of being an authoritative voice and a go-to resource in a specific industry or field. In today’s competitive business landscape, building trust with customers and establishing credibility are essential for success. One effective strategy for achieving this is thought leadership.

Leadership 145

Leadership Brand Branding Resources 145

Garrett Public Relations

JULY 22, 2023

Some might refer to it as publicity or media coverage. Earned media – it’s a focus of many public relations campaigns. What is earned media? It involves working with media outlets to get clients noticed and, in a perfect world, featured. And that, of course, means working with journalists.

Course 147

Course Publicity Media Small Business 147

PRSay

MARCH 25, 2022

Lowercase all references to bitcoin and other cryptocurrencies, such as ethereum, litecoin and dogecoin. References to individual cryptocurrencies should use the singular form: “Thieves reportedly stole bitcoin worth $15 million.” Use plural forms for specific quantities of cryptocurrency, such as six bitcoins. blockchain.

Banking 164

Banking Technology Guidelines Sports 164

Ronn Torossian

APRIL 12, 2021

The phrase, “giving someone the third degree,” came about sometime in the beginning of the 20th century and referred to the ruthless manner in which police interrogated people suspected of committing crimes.

Strategy 195

Strategy Marketing 195

ImPRessions - Crenshaw Communications

SEPTEMBER 10, 2021

Choose wisely and check references. If you’re vetting a new freelance consultant, it pays to query them thoroughly about recent work and relevant expertise, and to speak with the references they supply, as well as those they don’t. PR is really a very small industry. . Manage their time.

How To 315

How To Employee Training Interviews 315

Prowly

NOVEMBER 22, 2020

Sentiment analysis (also referred to as social listening and opinion mining) is used in media monitoring and allows brands to get a real handle on what people are saying about their product or service on the world wide web. It’s been used to a great extent to achieve the following: Get an overview of how […]. The post Fact or Opinion?

Analysis 262

Analysis Brand Branding Web 262

Agility PR Solutions

MAY 18, 2023

Brand voice refers to the tone, personality, and style of communication that an organization uses to represent itself across all marketing channels, including social media. Consistency in […] The post Developing a consistent brand voice across social media channels appeared first on Agility PR Solutions.

Social Media 140

Social Media Brand Branding Media 140

Ronn Torossian

JULY 3, 2020

Now I’m not so sure,” he likely could be referring to the future of PPC, or pay per click. If famous American vaudeville comedian W.C. Fields was alive today and recited what he was quoted as saying some 90 years ago, “I used to be indecisive. PPC fell sharply the first few weeks after the […]. The post Is PPC Back?

Agency 195

Agency Strategy Marketing Publicity 195

Wadds Inc.

JUNE 14, 2023

My reference management system is creaking. We’ve also linked to the paper, uploaded a copy for future reference and extracted metadata. A future task is figuring out how to link the data in Notion to a reference management system for when I’m writing up a dissertation or paper. Each book or research paper has its own record.

System 98

System Knowledge Base Study Writing 98

Sword and the Script

MARCH 26, 2024

Some of them are buyers, which the report refers to as “decision makers” and the others come from sellers, which the report calls “producers.” The business model in B2B tech means sales owns the customer relationship – and they aren’t always so willing to spend a reference-call-chip on thought leadership.

Leadership 125

Leadership B2B Study Survey 125

Doctor Spin

FEBRUARY 15, 2024

Communications (with an ‑s) refers to the means used to transmit information. Refers to transmitting information and understanding from one entity to another. Refers to the systems, technologies, and methods for transmitting messages over distances. Merriam-Webster.com. Communication vs Communications. 2024, January 2).

Communications 52

Communications eBook System Corporate 52

HMA Public Relations

SEPTEMBER 20, 2023

The Associated Press (AP) Stylebook is the writing and editing reference for newswriting and serves as a guide for PR professionals. Justin Liggin covers some of the latest changes to the book and relevant entries in this blog post. Find out more!

Writing 102

Writing Blogging Publicity 102

Ronn Torossian

MARCH 30, 2020

It refers to a raft of content marketing, social media, digital marketing […]. Public relations professionals perform any number of vital roles within an organization, but there is one area in particular in which PR skills are essential: narrative development. The post A Guide to Narrative Driven PR appeared first on.

Content Marketing 195

Content Marketing Social Media Industry Marketing 195

Agility PR Solutions

SEPTEMBER 17, 2023

Greenwashing is a word we first heard years ago, and it’s an interesting term; greenwashing refers to businesses that claim to be eco-conscious, yet, in reality, aren’t worthy of the term. Businesses may say they’re ‘green’ or ‘sustainable,’ but their actions may say (or scream) otherwise.

How To 101

How To Blogging Trends Publicity 101

ImPRessions - Crenshaw Communications

DECEMBER 2, 2020

Remind them to reference their expertise . It’s helpful to convey that expertise through examples and references to the interviewee’s training or experience. Typically an executive is invited to an interview because they’re seen as a subject-matter expert.

Interviews 280

Interviews Policies Course Training 280

The Proactive Report

FEBRUARY 27, 2021

It is not possible to use someone else’s material without reference all the time. You can undoubtedly avoid this problem by coordinating your notes and arranging a whole series of references along the way. There are different reference styles, and each has its standards for references.

Engineering 130

Engineering Reputation Data Advertising 130

Ronn Torossian

DECEMBER 2, 2019

Its antonym was “persona non grata” which referred to someone not being […]. The post Persona: Guide and History of Persona Marketing appeared first on.

Marketing 195

Marketing Software Publicity Strategy 195

Prowly

OCTOBER 12, 2020

Here’s when PR outreach (also referred to as media outreach) comes in. Effective PR is all about relationships. Apart from maintaining the existing connections, however, sometimes you have to reach out and make new ones to grow your network. I asked PR experts to shed some light on the meaning of PR outreach, along with […].

Examples 196

Examples Tools How To Media 196

Lauri Pehar Borsh

NOVEMBER 16, 2023

I like to refer to this as Personal Digital PR! Digital and social media PR support is not merely a desire for business professionals, it’s now an essential business tool. In the current era dominated by digital connectivity, professionals are tasked with creating and sustaining a strong online presence.

Digital PR 78

Digital PR Social Media Tools Media 78

ImPRessions - Crenshaw Communications

JUNE 23, 2020

But don’t be afraid to be personal It can be refreshing for a bylined article to contain a reference to a personal situation or observation – if it’s relevant to the topic at hand.

Guidelines 293

Guidelines Advertising Advertising Pitching 293

Mark My Words

FEBRUARY 29, 2024

Horner was interviewed by the press, calling the claims against him a mere “distraction”, in a strategy that crisis comms pro Mark Borkowski referred to as “Horner playing hardball”, and cautioned could cause further problems for Red Bull.

Crisis 60

Crisis Corporate Interviews Strategy 60

Agility PR Solutions

FEBRUARY 7, 2022

The term refers to the way you, as a representative for your company, interact with the public and the media to create a strong image for your business. Public relations is crucial for maintaining a positive image for your company or brand. If you plan for your company to make an impact outside of its […].

Company 146

Company Publicity Brand Branding 146

Agility PR Solutions

JUNE 8, 2021

Sometimes referred to as “Cancel Culture”, the fact of the matter is that thanks to social media, the speed at which bad news travels has only increased in both speed and impact. That […].

Crisis 170

Crisis Travel Employee Social Media 170

Mark My Words

DECEMBER 15, 2018

A Friday thought or two. Borkowski has retained the heart of its culture throughout all the change and technological advances around us.

Creativity 60

Creativity Technology Data Corporate 60

Agility PR Solutions

AUGUST 18, 2021

Understanding the different steps a buyer goes through in their head before committing to a transaction—usually referred to as the buyer’s journey—should […]. The post 5 effective marketing tools to generate leads during the consideration stage of a funnel appeared first on Agility PR Solutions.

Tools 161

Tools Marketing Analysis Brand 161

Axia PR

OCTOBER 4, 2022

Mark refers to four lessons we can learn from the series and tips for implementing these lessons into your work and work environment. In this episode, Mark Mohammadpour, CEO of Chasing the Sun, joins host Jason Mudd to discuss four lessons of empathy taken from the hit TV series “Ted Lasso.” Tune in to learn more!

Corporate 118

Corporate Communications 118

Axia PR

DECEMBER 12, 2023

A glossary of common media terms, for example, provides public relations practitioners with an invaluable reference to navigate the communications industry. Corporate communications professionals need familiarity with media terminology to perform their duties effectively on a daily basis.

Media 62

Media Corporate Examples Industry 62