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Healthcare PR: Navigating crisis communication and upholding mental health privacy

Agility PR Solutions

Crisis situations can strike from seemingly nowhere at any time, and how well a healthcare organization responds can have a profound impact on their (often hard-earned) brand reputation, their credibility, and […] The post Healthcare PR: Navigating crisis communication and upholding mental health privacy appeared first on Agility PR Solutions. (..)

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With digital trust in a tailspin, consumers turn to social commerce—but brands say they aren’t reliable, and sellers’ reputations will suffer

Agility PR Solutions

Shoppers gonna shop—even though concerns like digital security, breach risks, privacy vulnerability and identity theft make digital commerce a landmine-filled landscape, business is booming, and consumers find social media e-commerce sites to be the most reliable.

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You Can’t Photoshop A Reputation: Where Princess Kate Failed

Buchanan PR

At the same time, I also respect a woman’s right to privacy over medical matters, even someone who is in the public eye. Reputation is everything. The post You Can’t Photoshop A Reputation: Where Princess Kate Failed appeared first on Buchanan Public Relations. A lot worse. Can she regain the public trust?

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The price of privacy: Consumers feel cut out of their own data transactions

Agility PR Solutions

With the issue of consumer privacy remaining a key brand and business challenge, new research from consumer data management firm mePrism offers a new picture of an American population aware that its personal data is being sold for profit, but confused about what is being sold and for how much.

Privacy 148
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Why Boeing’s Reputation Radar Failed

ImPRessions - Crenshaw Communications

Professor Sucher argues that, had Muilenberg framed the accidents more broadly by acknowledging uncertainty and pledging to investigate a possible connection between the two crashes, he might have limited the damage to Boeing’s reputation. In some ways it’s analogous to the 2017 data privacy scandal experienced by Equifax.

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Brands lacking a privacy-first culture risk losing customer trust

Agility PR Solutions

Customer trust and data privacy go hand-in-hand, but too many marketers don’t understand what’s involved in this digital handshake—nor what’s at stake. A data breach can reduce a company’s bottom line to shreds and tarnish its brand reputation for years.

Privacy 78
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How today’s growing brand imposter risks pose dangers to consumers—and can fatally destroy brand reputations

Agility PR Solutions

The frequency and impact of the growing problem of brand impersonation is putting consumers at increased risk of privacy and personal data issues—and wreaking havoc on the brands affected.