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A Journalist’s POV: 3 Questions From A PR Agency

ImPRessions - Crenshaw Communications

. • Recognize that publications often have a “digital first” mindset in addition to thinking about print products. How much bylined content does AHF accept and what are some tips to writing for the publication? We avoid general real estate stories and articles that take a broad look at housing affordability issues.

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Pitching 101: How to Pitch a Holiday Gift Guide Blogger

Beyond PR

It’s no secret that the holiday guide pages are the most coveted PR real estate of the year, and even though it’s only the beginning of summer, the time to organize your holiday gift guide campaign starts now. She edits media updates and writes influencer and industry features. Find her on Twitter at @Anna_Mar3.

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What Goes in a Great Media Kit

ReimaginePR

Press kit used to mean kits meant exclusively for print outlets and technically it still does. Again, the highest resolution and biggest photos you can manage are critical to anything print. Boy, I could write a book on what makes a great media release (now THERE’S an idea) but for now, here are a few things to keep in mind: 1.

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How to Promote Your Online Press Kit with Multichannel Marketing

Beyond PR

Take advantage of your brand channels by utilizing everything from company website real estate to proprietary email lists. By incorporating your press kit link into these posts, it’s easy to write a snappy line of text and have the nitty-gritty details housed on the kit. Owned Media Oasis. Social media is a two-way street.

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Old Journalism’s Demise.Good News For Us!

Bad Pitch Blog

I am writing to you from 35,000 feet where American and something badly branded as Gogo Inflight has granted me 12 buck access to the Internet. Print outlets have been dying, okay let''s call it changing, for a while. I laughed (out loud) earlier this year when writing to compliment Tom Friedman. They''re asking: 1.

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Careful, NOW.

Bad Pitch Blog

Sure I make errors on what I write but – I just shake my head when I read stupid mistakes: Why can''t people be careful – particularly the newer to PR types? Sure, you heard your parents mumble that at one time or another, but I''m talking about writing. Problem: The proud real estate professional calls herself YOU''RE DESERT REALTOR.

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Research Shows Journalists Want More Multimedia from PR Pros

Beyond PR

With print becoming less important to audiences, telling stories in more visual ways is critical – and public relations professionals can help. I can write three articles in the amount of time I can shoot a video.”. Plus, with print likely disappearing one day, media companies will need to find other ways to tell their stories.