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The Intersection Of Public Relations And Public Policy: A Strategic Approach

Landis PR

Photo courtesy of Pixabay At the intersection of public relations and public policy is an opportunity for communication professionals to exert considerable influence. Strategic communication is at the heart of influencing policy. For the original blog, please visit here.

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The Power of Local Knowledge: Why Product Development Should Start with Listening to Your Community

Stern + Associates

At the SAFElab , where Patton is the founding director, social workers and local residents join Patton and his team to add context to social media messages, which helps programmers build algorithms that interpret messages correctly.

Local 98
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The 2020 Public Affairs Resource List | Business Wire Blog

Business Wire

More and more consumers are turning their attentions to the role companies play in the local and global society. And with this attention, the discussion of Public Affairs and Public Policy quickly emerges. The world is changing.

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New leadership signals new — but unpredictable — opportunity for Indonesia’s tech sector 

The Hoffman Agency

Companies looking to capitalize must ride the wave of policy and regulation changes, develop adaptable communications programs and make strategic investments. New leadership in Indonesia offers fresh opportunities for technology companies, but businesses must understand the policy and regulation changes that are coming.

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5 Tips For Responding To Negative Online Reviews

The Hoyt Organization

A local consumer review survey by Brightlocal shows that 98% of consumers occasionally read reviews for local businesses. Create Policy and Procedure Clear and consistent policies and procedures are the backbone of effective communication, especially when it comes to handling negative comments.

Policies 101
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5 Benefits of Media Relations

Landis PR

An endorsement by a media outlet you trust adds credibility to policy issues also. Example: pitch a story on a newly opened hiking trail to an outdoors editor at a local newspaper who also has a following on social media. Targeting those audiences that influence your target customer can cut through the digital clutter.

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Brand Strategy Best Practices For Cannabis Businesses

The Hoyt Organization

Your website should provide clear navigation, fast loading speeds, and easy access to information about your products, policies, and contact details. Invest In Local SEO Local SEO refers to enhancing your online visibility to connect with customers in your geographical area.

Strategy 102