Agility PR Solutions

SEPTEMBER 30, 2020

With a crazy election period and uber-unique holiday retail season ahead, among other crisis-level activity in society right now, a new survey from broadcast PR specialist firm D S Simon Media of local TV news producers examines how much time they are spending on political coverage, when they are covering the holidays and if they […].

Local 155

Local Retail Survey Crisis 155

Agility PR Solutions

SEPTEMBER 22, 2019

Not according to a nationwide survey of local TV news […]. The post Local TV news isn’t obsessed with politics—so brands should go local for PR TV opps appeared first on Agility PR Solutions.

Local 119

Local Brand Branding Survey 119

5W PR

OCTOBER 14, 2019

A couple of decades ago, media relations meant keeping in touch on a regular basis with the assignment editor of the local TV station and the city editor of the newspaper. In today’s world of social media, media relations is so much broader. What’s Different?

Media Relations 79

Media Relations Pinterest Media Newspapers 79

Agility PR Solutions

AUGUST 1, 2021

The post Local TV news in the new normal: Which COVID-spurred changes will remain after the pandemic? Prior to the outbreak of the pandemic, you might see a journalist in a war zone or remote area on the air via Skype. That changed—it’s become commonplace to see interviews […]. appeared first on Agility PR Solutions.

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Local Skype Interviews Crisis 148

Landis PR

FEBRUARY 21, 2022

Publishing company Pressbooks defines media relations as “the mutually beneficial relationship between journalists and public relations professionals.” . From a PR perspective, the media can be a terrific way to raise the profile of your company/client company and its products/services. Related articles: .

Media Relations 52

Media Relations Publicity Sports Media 52

Bianchi Biz Blog

FEBRUARY 29, 2024

To better understand this evolution, the Public Relations Global Network – our network of more than 50 hand-selected public relations firms servicing key markets around the world – surveyed its 18 U.S. FINDING 1: It’s unanimous: PR practitioners agree that generating earned media has become significantly more difficult.

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Report Automotive Media Local 101

HMA Public Relations

AUGUST 5, 2020

We're in a time where access to credible news is imperative to public health, but local journalism has been struggling through the negative impacts of COVID-19. The post Have we seen the end of local news? appeared first on HMA Public Relations. Follow the link to read more about how our newsrooms have been impacted over time.

Local 51

Local Journalism Publicity Media Relations 51

The Hoyt Organization

JANUARY 25, 2024

Invest In Media Relations In an already crowded cannabis market, media relations can help you reach new audiences. When working with influencers, consider their: Relevance to your business and target audience Level of engagement on social media platforms Content quality and authenticity 5.

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Strategy Brand Branding SEO 104

Communications Conversations

AUGUST 11, 2017

In fact, my prediction: 50% of all media relations jobs will be eliminated in 10 years. Consider the facts: FACT: Mainstream media reach continues to wane. FACT: Local media continues to struggle as well. What kind of media did those people grow up with? What kind of media are they most comfortable with?

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Media Relations Media Local Leadership 87

Institute for Public Relations

JANUARY 1, 2024

There is no excerpt because this is a protected post.

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Local Community Consumer Trends 52

Business Wire

JANUARY 22, 2021

Each market has different expectations for and by media, including varying requirements for news releases, local market language considerations and more. But increasing brand visibility in unfamiliar markets is not always easy. For a company without existing relationships or translation capabilities, success might be limited.

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Internal International Blogging Local 517

5W PR

OCTOBER 9, 2023

However, effectively engaging in international public relations requires a strategic approach that considers cultural nuances, local preferences, and diverse media landscapes. Brands should identify market trends, consumer behavior, local competitors, and regulatory requirements in each target country.

Strategy 78

Strategy Brand Branding How To 78

Bianchi Biz Blog

JANUARY 8, 2024

I got to write a story on a local stray cat that had been “adopted” by a bed and breakfast. His name was Pip and he won the hearts of visitors and locals. I began in college with an internship at a newspaper local to my school covering local government as well as random features I came across in the area.

Meeting 97

Meeting Energy Local Media 97

Konnect Agency

APRIL 20, 2021

There have been incidents of mass shootings and other tragedies where the local community focused on processing and grieving. The post Navigating Taboo Topics in Media Relations and Social Media appeared first on Konnect Agency. However, it is also essential to know when it is not appropriate to pitch altogether.

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Social Media Media Relations Media Pitching 52

ImPRessions - Crenshaw Communications

DECEMBER 29, 2020

From national outlets like CNN, Fox Business or the Today show to local affiliates, a solid broadcast segment can make a lasting impact. Local vs. national. Are you pitching local news or national? For local affiliates, it’s best to tie the story into a local angle, as that’s what local outlets cover.

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Local Pitching Print Interviews 323

HMA Public Relations

JULY 31, 2018

The post Local Media Making National Mark appeared first on HMA Public Relations. Nominations for the 39th Annual News and Documentary Emmy® Awards were announced this week by The National Academy of Television Arts & Sciences (NATAS). The News & […].

Local 40

Local Television Media Publicity 40

Stern + Associates

JUNE 29, 2016

There are benefits to thinking locally; a regional media relations strategy can be powerful. The post Media Relations: Why Casting a Smaller Net is a Smarter Strategy appeared first on Stern Strategy Group. Don’t just blast your idea and hope it sticks.

Media Relations 54

Media Relations Strategy Media Local 54

Stern + Associates

JANUARY 17, 2017

There are benefits to thinking locally; a regional media relations strategy can be powerful. The post Media Relations: Why Casting a Smaller Net is a Smarter Strategy appeared first on Stern Strategy Group. Don’t just blast your idea and hope it sticks.

Media Relations 48

Media Relations Strategy Media Local 48

PRSay

MAY 23, 2018

While local broadcast TV segments typically last one to three minutes and reach an audience in the low thousands, podcast interviews last between 15 and 60 minutes and give your client an opportunity to tell his or her story to an engaged, knowledgeable and passionate audience. Trying to sell your client on the value of podcasts?

Media Relations 106

Media Relations Publicity Media Blogging 106

PRSay

MAY 23, 2023

The pro-bono initiative matches local nonprofit organizations with PRSA Colorado members who can provide the nonprofits with communications services. How PR Paid Forward works Through the PRSA Colorado website , local nonprofit organizations are invited to submit their most pressing current communications challenges.

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Nonprofit Local Training Media Training 139

PRSay

FEBRUARY 7, 2024

In addition, we will cover many of the fundamentals of media relations, so our program also would be beneficial to those starting out in public relations — including students and new professionals in PR, media and journalism. How was your transition into public relations?

Communications 183

Communications Sports Journalism Fashion 183

ImPRessions - Crenshaw Communications

AUGUST 9, 2022

So, there’s not a one-size fits all approach to PR or media relations. To execute a strong PR program and target the media outlets that will work best for your brand, assess your goals. The migration of news to digital platforms has disrupted the news business, and new outlets are always coming on board.

Media 310

Media Retail B2B Journalism 310

Stern + Associates

AUGUST 11, 2023

There are seven different types of public relations businesses must be aware of and can employ: Media relations As a type of public relations, media relations focus on forming relationships with various media outlets, broadcasters, journalists, and bloggers.

Public Affairs 62

Public Affairs Publicity Local Crisis Communications 62

Agility PR Solutions

SEPTEMBER 6, 2022

For decades I’ve been telling PR agency people that they can learn a lot about media relations by paying close attention to the political scene. Because my first job in our business was with a political PR firm, where I worked on local, statewide and presidential campaigns. Why do I know that is true?

Local 78

Local Media Relations Agency Media 78

Burrelles Fresh Ideas

MARCH 5, 2024

Most PR pros today use some form of the PESO Model which includes owned, shared, paid and earned media. However, media pitching and media relations to secure earned media still dominate the industry. Nonprofit newsrooms are also on the rise, like the nonpartisan nonprofit States Newsrooms.

Media 98

Media Nonprofit Pitching Analytics 98

Onclusive

NOVEMBER 8, 2023

Earned Media & Media Relations In the old days, sending out press releases and then managing a Rolodex of media contacts could help PR pros to land earned media. Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix.

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Training Media Training Reputation Crisis Communications 195

Waxing UnLyrical

MAY 11, 2016

My public relations career began with media relations. Although I’d never recommend someone go through the “boot camp” experience I had, it did teach me how to secure media opportunities quickly and make them stick. As you can imagine, I’m a big proponent of media relations. Media relations can be tough.

Media Relations 40

Media Relations Media Measurement Conference 40

Presspage

NOVEMBER 29, 2023

Unlocking innovation in Media Relations Elevating media and investor relations for PR and IR teams is one of the major missions for Presspage. We believe that standing out from the crowd is crucial when it comes to your relations with the media and your investors. And that was our issue with the old CRM.

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System Software Technology Privacy 78

Sword and the Script

SEPTEMBER 18, 2018

Not only is it a small, local organization in NJ, but I’ve realized how important supporting those with mental health and addictions really can be. The post Managing Media Relations for a Publisher; Off Script No. 7) How has your nonprofit experience helped you professionally?

Media Relations 68

Media Relations Media Insurance Insurance 68

Bianchi Biz Blog

OCTOBER 9, 2023

During my college years I contributed stories to the student newspaper and interned at a couple local news outlets in southwest Ohio before graduating with my bachelor’s in English-Journalism in 2005. We spend a lot of time at local parks and enjoying the sights and food in Old Town Alexandria. area locals, A Sound of Thunder.

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Transportation Meeting Newspapers Media 99

Cision

OCTOBER 6, 2016

Although some PR professionals have seized the opportunity to evolve their public relations strategies, far too many have stayed complacent, keeping their heads down and focusing on media relations and other traditional tactics that have served them well throughout the years. Earned Media.

Media Relations 331

Media Relations Newspapers Measurement Social Media 331

PRSay

JANUARY 8, 2019

As communicators, we have long relied on earned media or public relations — usually in the form of media relations — to place our clients’ names on the internet, on TV, in print and on the radio. Earned media demonstrates credibility, since the organization doesn’t pay for the placement. If so, how?

Storytelling 161

Storytelling Media Nonprofit Government 161

prTini

MARCH 29, 2016

Media relations has always been a powerful tool for communicating key messages. It used to be that we’d work, work, work to secure the media placement and then move on. That’s where leveraging paid social advertising to amplify and extend the reach of your media coverage comes in. What does this look like in action?

Case Study 28

Case Study Advertising Advertising Media Relations 28

ImPRessions - Crenshaw Communications

JULY 13, 2022

Consider The Impact on Local Communities. Any corporate event attendance or sponsorship should consider its impact on the local town or community, particularly if it’s an international gathering. Taking time to maintain an organized system of scheduling and information-sharing will make a good impression.

Media 294

Media Trade Shows Travel Interviews 294

PR in High Definition

MARCH 28, 2023

When brands engage with a comms agency for their social media strategy , they expect the agency to have great connections with relevant influencers in their sector. Looking at this from a traditional media relations perspective, we can see why. Relationships are crucial, but they’re only one piece of the overall pie.

How To 62

How To Local B2C Social Media 62

Onclusive

AUGUST 3, 2021

Historically, communicators have been focused on storytelling, media relations, crisis communications and other obvious aspects of the PR craft. For example, a boutique hotel would want to focus on the local market instead of striving to achieve global coverage.

Brand 370

Brand Branding Media Measurement 370

PR for Anyone

JUNE 9, 2021

She has gotten quite a bit of media related to her walk but it also mentions her as a real estate agent. She also created an essay contest at the local high school about what it means to be a woman when you can now run for President. As you can imagine, because of that, she became very involved in suicide prevention.

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Real Estate Nonprofit Media Pitching 130