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7 Deadly Sins of Brand Storytelling (or why your brand storytelling sucks)

ReimaginePR

an open book showing an eaten apple and a snake, standing in for at least a couple of the deadly sins when it comes to brand storytelling. There’s so much going on and you’re doing what you can to get some compelling brand storytelling done and out into the world. Most brand storytelling sucks. About its leadership?

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The Downside of Experience in Leadership

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. We tend to correlate experience with stronger leadership. It stands to reason that people who have been tested when things didn’t go according to plan expand their leadership game. Yet, there’s a downside to experience when it comes to leadership.

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Increasing Your Media Coverage Through Storytelling

PRSay

We all love a good story, and research shows that conducting media relations through the lens of storytelling provides optimal results. To make your storytelling effective, approach it as you would a strategic communications plan. Storytelling can come to life in written, audio or video forms, or in a blend of all three.

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Power of Digital Storytelling: A Guide for Nonprofits to Engage Youth to Become Change Agents

Deirdre Breakenridge

Youth engagement through the art of digital storytelling. Digital storytelling has become a key tool for many organizations to engage with their audiences and stakeholders. Here are some storytelling tips that will help your organization empower young adults to create change: Tip #1: Use the right platform.

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The Best Storytelling Posts of 2019 Part II

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. 6) Thought Leadership versus Thought Followship The communications industry has wakened to.more. 6) Thought Leadership versus Thought Followship The communications industry has wakened to.more. Techniques For Effective Business Communications.

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How Public Relations Can Enhance AdTech Marketing

ImPRessions - Crenshaw Communications

It allows companies to highlight their unique expertise, their capabilities, and even successful customer outcomes through compelling storytelling that shapes customer opinion and perception at scale. Strategic PR delivers many benefits for adtech brands. It focuses less on products and more on their values as a business and a workplace.

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Defining Thought Leadership in a Business Blog

Ishmael's Corner

As our communication campaigns increasingly address SEO and particularly organic search, thought leadership becomes even more important. Instead, it’s the type of business storytelling that’s useful or informative and ultimately helps people in their jobs. Would the data support my premise that the blog strives for thought leadership?