Facebook fights fake news, Pepsi ditches plastic and Taco Bell offers paradise

Good morning, PR pros:

Whether you’re celebrating Canada Day or Independence Day this week, consider driving and weather conditions: Cities including Boson, Houston and New York City will see three times longer traffic times than at their busiest times and Europe has recorded record-breaking heat (including 114 degrees in France).

Here are the top stories to start your day:

Facebook’s chief operating officer, Sheryl Sandberg announced on Sunday that the platform is restricting the targeting of age, gender or zip code to marketers with United States housing, employment or credit ads. It’s also treating the 2020 census count as an election and building a team to ban posts that misinform.