Ethical Voices

MARCH 14, 2022

Note: This interview was conducted before Aaron and PRSA NY spoke out and drew greater attention to the Crain’s Story on the horrible actions of Ronn Torossian. Ethical issues in merging the science and art of public relations. I am just finishing my term as president of my temple locally.

Ethics 52

Ethics Publicity Data Agency 52

PRSay

AUGUST 19, 2021

Each week, PRsay will interview one of the nominees for the 2022 PRSA Board of Directors. Therefore, I immediately joined PRSA and the PRSA Maryland Chapter and got to work locally. Name: David Marshall, Ph.D., Location : Baltimore. Board nominee position : Director-at-Large.

Meeting 195

Meeting Education Ethics Leadership 195

5W PR

SEPTEMBER 4, 2023

Sustainability in fashion has emerged as a pivotal movement within the fashion industry, driven by growing consumer demand for ethical, environmentally conscious, and socially responsible practices. Supporting local artisans and craftsmanship to reduce carbon footprint. What is sustainable fashion?

Fashion 78

Fashion Communications Brand Branding 78

Ethical Voices

JANUARY 30, 2023

I saw a column from Scott in a local newspaper and reached out to invite him to be a guest. He shares several ethics insights, including: Your client is accused of price gauging, now what? What is the most difficult ethical challenge you ever confronted at work? It’s opinions on social media all day long, 24/7.

Ethics 90

Ethics Journalism Radio Television 90

Polaris

DECEMBER 11, 2014

I recall a finance class in first year when someone mentioned ethics. and the professor promptly wrote the word “ethics” in really tiny letters in a corner of the chalkboard. That’s where ethics belong,” he said, only half-jokingly. The win inspired Metro News , a local tabloid, to profile dpms in a feature story.

Apparel 123

Apparel Media Ethics Interviews 123

PRSay

JANUARY 8, 2019

But it can still provide large returns on investment by generating earned media coverage that doesn’t cost anything but your time and can elevate your client’s profile with one well-placed article or interview. Which students at your local college or university are already making the world a better place, and how are they doing it?

Storytelling 161

Storytelling Media Nonprofit Government 161

Ethical Voices

OCTOBER 24, 2022

Walcher Communications , a public relations and marketing firm based out of San Diego with a diverse mix of local, regional, and national clients. Sandy discusses a number of important ethics issues, including: What to do ethically when a reporter wants to showcase a vulnerable person. How to handle PR with asylum seekers.

Ethics 51

Ethics Interviews Advertising Advertising 51

Ethical Voices

DECEMBER 18, 2023

What is the most difficult ethical challenge you ever confronted? When I was a senior in college, I was in a market research class and we were working with a local small business in Washington, DC, that was trying to do restaurant deliveries to students. We have a responsibility to use data ethically.

Ethics 105

Ethics Data Training Agency 105

Ethical Voices

OCTOBER 16, 2023

She discusses a number of important ethics issues, including: Why corporations need to be careful they aren’t the ones spreading misinformation Ethics of data analysis Why PR pros need to change their definition of media Tell us more about your career and yourself? I did data communications for our local, state and national reporting.

Ethics 81

Ethics Data Crisis Apparel 81

Mindful Marketing

JANUARY 16, 2022

As you may have seen in the 60-second spot from its feel-good campaign, Domino’s bought over $100,000 in gift cards from local restaurants and gave them to its own customers. Some of the ad text suggests an altruistic reason: “Domino’s wants to help the people and restaurants in our local communities.”

Local 80

Local Corporate Insurance Insurance 80

ImPRessions - Crenshaw Communications

MAY 18, 2018

It is well documented that today’s rising generations value a company’s ethical stance and an authentic commitment to social responsibility. In 2016, Apple’s CEO Tim Cook took a controversial stand (on its news site and in TV interviews ) against the U.S. Over 1400 people ventured in to see how locals live.

Brand 149

Brand Branding Storytelling B2B 149

Ethical Voices

JANUARY 22, 2024

He discusses a number of important ethics issues, including: What to do when your client asks you to besmirch the competition How to effectively and ethically build trust What to do when employees, clients and partners break your trust Why don’t you tell us a little bit more about yourself and your career?

Ethics 78

Ethics How To Training Employee 78

Sword and the Script

AUGUST 24, 2021

One former employer bought a full-page ad in a major local newspaper, and after that, every pitch I sent in seemed to merit an interview and an article. This person and media site have ethics beyond reproach. However, I don’t think that’s what happened here.

Pitching 111

Pitching Media Relations Survey Advertising 111

Ethical Voices

AUGUST 29, 2022

He discusses a number of important public relations ethics issues including: What to do when a client asks you to hide their identity as part of a coalition. How to make sure your employees understand how you value ethics. I was the managing editor of the local business journal here in Nashville before joining a local PR firm.

Ethics 92

Ethics Groups Handbook Education 92

Stuart Bruce

MARCH 18, 2015

Experimenting with paid media locally for my wife Karen Bruce who is a local councillor. Ethics is a new compulsory module where you must log at least 5 points. Already participated in global communications ethic debate as moderator of World Communication Forum in Davos. Local FE evening class courses? ?

Training 60

Training Ethics Course Analytics 60

Ethical Voices

FEBRUARY 20, 2023

She discusses a number of important ethics issues, including: What to do when your employer doesn’t let you act in true faith How to make land acknowledgments more than a performative action The importance of cultural contexts Tell us about yourself and your career? What is the most difficult ethical challenge you ever confronted at work?

Ethics 82

Ethics Community Conference System 82

Ethical Voices

DECEMBER 12, 2022

While I was a bit under the weather from a cold, Rebecca provided ethics insights on a number of topics, including: . The two things every ethical communicator must embrace. Before we get to the Brands in Motion report, what is the most difficult ethical challenge you personally have ever confronted at work?

Ethics 74

Ethics Brand Branding Internal 74

Communications Conversations

MAY 21, 2020

First, we need more local journalism–whether it’s professional or not. We wrote articles ourselves (sometimes under anonymous bylines–hey, I didn’t say it was the most ethical publication!). It gives me the ability to reach out to any number of people for: interviews, input on posts, opinions, feedback.

Newspapers 78

Newspapers Blogging Groups Print 78

Sword and the Script

SEPTEMBER 13, 2016

The result – an audio interview titled Using Content Marketing to Grow Your Law Practice – was later syndicated by the ABA publication Law Technology Today and is freely available for subscription wherever you enjoy your podcasts. As always lawyers should consult the rules established by your local bar association or ethics committee.

Content Marketing 60

Content Marketing Marketing Ethics Advertising 60

Cision

AUGUST 9, 2016

In this interview, Brandon shares why brands shouldn’t focus too much on competitors, how to streamline your pitches to journalists and how social media can help your brand in a crisis. For a daily beat reporter, our stories had to have a local tie. In a crisis, ethics has to be a top consideration. How did this happen?

Crisis 0

Crisis Reputation Study Trends 0

Communications Conversations

MARCH 29, 2019

I think about people like LeeAnn Rasachak and Sarah Reckard whom I met more than 10 years ago now (they were one of my first PR Rock Star interviews!). So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. And, they have been for a while now. They had to be younger than 30.

Social Media 128

Social Media Agriculture Marketing Media 128

Solo PR Pro

AUGUST 2, 2022

For many solo PR pros, the idea of becoming an adjunct instructor at a local college or university can be appealing. “With more programs moving online, opportunities to teach no longer have to be limited to your local university,” explains Kristie. “It gives me additional credibility among my peers and clients.”

Education 107

Education Course Nonprofit Resources 107

Maxim Behar

OCTOBER 15, 2023

My dad had sent me to learn the language at the local Community center and I knew only how to greet and say goodbye to people, but I still told him that I knew how to speak. Then we'd go with a friend and give that money for boza and sweets at the local bakery, which now is a supermarket. Then a guy from America came to interview me.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

Stephen Waddington

DECEMBER 30, 2019

The PR 2020 project was based on interviews with PR practitioners throughout the UK and the outlook for the forthcoming decade. Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice 6. Each corporate PRCA member will be expected to engage with a local school each year. What we do 5.

Government 103

Government Education Print Ethics 103

Stephen Waddington

MAY 23, 2018

Regardless of the tasks and skills that can be automated or benefit from AI, human intervention, editing, sensitivity, emotional intelligence, applying good judgement and ethics will always be needed. In a podcast interview Paul Sutton said the images served as highly visible warning signs for practitioners.

Analysis 60

Analysis Technology Tools Exercises 60

Mindful Marketing

AUGUST 23, 2019

For his article, he interviewed several others who share his beliefs, including Kenneth Osgood, a history professor at Colorado School of Mines, who said “It seems pretty obvious that CEOs are trying to head off growing public pressure on a number of fronts, including how much they’re paid and taxing the rich.”

Corporate 50

Corporate Community Nonprofit Banking 50

PR Conversations

JULY 17, 2014

High-quality thinking and good, ethical practices. Although, if she’s really honest it started right back when she began in event management in the dark ages, totally inexperienced, organising a fashion parade for around 700 people for the local kindergarten fundraiser. Or they think it’s only about media.

Real Estate 71

Real Estate Local Government Internal 71

Communications Conversations

FEBRUARY 6, 2018

I always enjoy reading your interviews with other communications professionals, and I am humbled you asked me to participate. I almost didn’t go to my internship interview because I had to drive 2.5 You’re a communications business partner at Ingersoll Rand, for the Trane Commercial business.

Energy 68

Energy Corporate Travel Internal 68

Maxim Behar

SEPTEMBER 3, 2023

We start with the king of PR, well known locally and around the world - Maxim Behar. Maxime Behar: It's a unique Code of Ethics that I wrote in 2001. This photo is very interesting the daughters of Ernesto Che Guevara who I interviewed in the mid-80s. Maxim Behar: It's a very simple job, however you must know how to do it.

Course 59

Course Meeting Local Travel 59

PR Conversations

APRIL 27, 2015

Sincerity, loyalty, sound judgment, trustworthiness and a commitment to the values and ethical foundations of the PR profession—which just happen to be expressed in the CPRS Code of Professional Standards —are the qualities I most admire. The film (starring Al Pacino) was about ethics and standing up for your principles at any cost.

Film 40

Film Crisis Communications Ethics Crisis 40

PR Conversations

APRIL 27, 2015

Sincerity, loyalty, sound judgment, trustworthiness and a commitment to the values and ethical foundations of the PR profession—which just happen to be expressed in the CPRS Code of Professional Standards —are the qualities I most admire. The film (starring Al Pacino) was about ethics and standing up for your principles at any cost.

Film 40

Film Crisis Communications Ethics Crisis 40

Ethical Voices

MARCH 28, 2022

Ellen addresses a number of important ethics issues including: What to do when your ethical values diverge from your employer’s values? What is the most difficult ethical challenge you ever confronted at work? Ethics is very important to me. I tried with the new stores to engage the local community.

Ethics 52

Ethics Strategy Real Estate Local 52

Flatiron Communications

JANUARY 11, 2018

2017 : Can the ethical breakdown of political PR with its purposefully spread false narratives poison other industry sectors? Need I mention NOT to pitch a local TV news outlet a story on the day a mass shooting occurs in its hometown? When PR Turned to the Dark Side ”).

Pitching 43

Pitching Journalism Tools Agency 43

PR Conversations

MARCH 15, 2016

more ethical colleagues. I enjoy reading local newspapers (or digital properties) from wherever in the world I am working, but also make sure to get my daily dose of the famous “salmon-pink newspaper.” Its name and popularity as a form of interview has roots in the responses given by the French writer, Marcel Proust.

Newspapers 40

Newspapers Leadership Analytics Journalism 40

Contently - Strategy

DECEMBER 1, 2022

What if I told you I exclusively use high-quality ingredients from local female or minority-owned farms? Or that I donate half of the money I make from each bake to the local hospice? During those interviews, you should have spoken to customers about your competitors. Is ethical manufacturing a priority?

Strategy 99

Strategy Brand Branding How To 99

Communications Conversations

MAY 3, 2016

She’s done an extensive survey and in-dedpth interviews. Because of Kathryn’s diligence, professionalism and work ethic, she was selected to represent USM for the Sales and Marketing Professionals of the Pine Belt’s Rising Star at Work Intern Program. Logan Moore, @eloganmoore.

Sports 0

Sports Leadership Internal International 0

Waxing UnLyrical

SEPTEMBER 4, 2012

She’d worked for a local government agency for several years. When I first “interviewed” her, she sounded almost apologetic about the fact that she enjoyed keeping peoples’ houses clean. In fact, she was too perfect.

Nonprofit 66

Nonprofit Government Local Interviews 66