Waxing UnLyrical
AUGUST 9, 2011
A week ago today, I spoke to Marshall Sponder for the very first time. I was quite excited, because I’ve been following his blog for ages. I mean, when you spell “measurement geek,&# you are really spelling M-A-R-S-H-A-L-L-S-P-O-N-D-E-R.&#. That’s how much into measurement he is! Marshall and I have been trying to connect for a long time, and I’ve always wanted to have him as a guest on #measurePR.
PR Conversations
AUGUST 9, 2011
How should you use Twitter for public relations events? This is a topic we’ve pondered among the PR Conversations team ( Judy Gombita , Markus Pirchner and Heather Yaxley ). Twitter offers potential for conferences, launches, announcements, stunts and many other PR events – and we’ve seen it used well, and badly. We’ve used Twitter at events, and participated remotely in real world activities and those that only exist online.
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Waxing UnLyrical
AUGUST 11, 2011
I’ve been participating in or moderating Twitter chats (ok, “tweetchats,&# if you must) for about a year and a half now. My, isn’t that an eternity in Twitterverse! Last year, I wrote two posts based on questions I received about Twitter chats. The first discussed 3 questions to ask – and answer – when launching a Twitter chat , and the second talked about making the most of a Twitter chat.
Waxing UnLyrical
AUGUST 10, 2011
I finished my masters degree in PR and corporate communication at the end of 2009 – only 19 months ago. However, as a young professional continuing to learn every day in the professional environment, I wondered what my degree might look like were I to embark on it all over again tomorrow. To do that, I need to backtrack a little. So, what subjects made up my degree and would remain in my revised edition?
Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.
Waxing UnLyrical
AUGUST 6, 2011
A few days ago, Ann Bingley Gallops responded to one of my Triberr tweets that shared a blog post Patrick Reyes had sent out. The post itself shared Nosh’s quite innovative video that they use as part of their “404 Not Found&# page. Ann said that “she thought it turned funny until it turned violent,&# and then followed up by explaining that she is Norwegian, so perhaps her sense of humor was a bit stunted right now (and I really assume you know what she’s referring to).
Public Relations Today brings together the best content for PR professionals from the widest variety of industry thought leaders.
Waxing UnLyrical
AUGUST 7, 2011
I’m a little late in posting today’s weekly roundup, because I just got back from an almost-2-mile walk with two of our dogs (and wondering whether handling a combined 115 lbs at the end of two leashes improves the quality of the walk…?). So when I started combing through my Reader for good stuff to share with you, the very first post I read was perfect, and I borrowed its title for this post’s title as well. 1.
Waxing UnLyrical
AUGUST 8, 2011
Every day is the same. The sun rises, the darkness recedes. Bird calls get louder and then fade as the roar of traffic takes over. Your alarm clock goes off (or maybe your dog wakes you up), you begin your morning ablutions, you take the same route, you get to work. It’s another day. Every day is not the same. The sun rises, the darkness recedes.
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