10 marketing strategies that won’t break the bank

It doesn’t take a sizeable budget to grow your business online. These tips to can put you on track for roughly $500.

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My agencies focus on performance-based digital ad buys and influencer marketing—both of which require a sizeable monthly budget. While not for everyone, that doesn’t mean it’s impossible to market a business online using a much smaller budget. I’m often asked for alternative options for those with a limited budget, and the number that’s thrown out more than any other is $500.

I spoke with ten business owners and asked them to share their best tip for marketing online with a $500 budget. If you are working with a small budget, use these ten strategies to help you get the most out of every marketing dollar at your disposal.

1. Launch a Facebook ads campaign.

“With Facebook ads, you know exactly where every dollar goes. You are able to place your offer in front of a very targeted audience and you see how much each dollar you spend brings back in. It can take some time to fully understand, but once you get a firm grip on how to optimize your ads you can scale your efforts.”

Simon Nowak, Founder of Cafe Credit

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