Onclusive
OCTOBER 9, 2014
'On June 25th, Medium announced the hiring of Steven Levy, longtime technology writer at Wired, to be the editor-in-chief of an unnamed technology site associated with their platform. Back in April 2013, Medium acquired Matter. The publisher has since become … Continued.
Ronn Torossian
OCTOBER 6, 2014
'You have worth. You have value. And best of all you have an incredible idea you KNOW is going to be a huge success. Guess what. So does everyone else where you are and doing what you are trying to do. I don’t write that to discourage you. Just the opposite, in fact. I [.]. The post 3 Ways to Get the Response you Want appeared first on Ronn Torossian 5WPR CEO Blog - 5W Public Relations PR Agency.
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Melissa Agnes
OCTOBER 6, 2014
'The growing demand for immediate and real-time communication and updates in a crisis can be overwhelming. This overwhelming pressure can lead to mistakes, or worse, unethical decisions. So how can you meet this demand while not compromising – but rather enhancing – your crisis management? Read on to find out… First thing’s first, what does “real-time communication” mean?
Flack's Revenge
OCTOBER 7, 2014
'You know the feeling; you’ve written a pretty good press release, or so you thought – but the client or internal sponsor kicks it back to you because it “lacks excitement.” It can be hard to understand or respond to such subjective criticism. In theory, the excitement of a release should relate to the news at hand. But we know that the same story can be told in different ways.
Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.
Rock the Status Quo
OCTOBER 8, 2014
'New social media platform Ello is touted as an “anonymous Facebook with no ads.” Popping up in the limelight where thousands of other wanna-be in the majors platforms have failed, is it something to rave about, or do they just have a great PR team? According to The Guardian , the success of Ello was entirely unplanned. Whoops, but not a bad problem to have, right?
Public Relations Today brings together the best content for PR professionals from the widest variety of industry thought leaders.
Melissa Agnes
OCTOBER 5, 2014
'Welcome to episode #018 of The Crisis Intelligence Podcast, with Melissa Agnes and Jean-Michel Ghoussoub. Everybody’s always talking about transparency. We always hear things like: You need to be transparent in the way you communicate with your stakeholders, both internal and external – both in and out of a crisis. And though this statement is very true, what does it actually mean?
Reputation Us
OCTOBER 7, 2014
'I recently hit my one-year mark of full-time employment at LT Public Relations. Wow, how time flies! It feels like just yesterday I arrived as an intern, nervous about everything from grammatical errors in emails to eating lunch at the proper time. Today, I’m a lot more comfortable now that I have the policies and […] The post One Year in Public Relations appeared first on LTPR.
Shift Communications
OCTOBER 10, 2014
'With the advent of new technologies for the public relations, marketing and advertising industries, it can be hard for a new business or solo entrepreneur to know where to get started and what the current best practices should be. Yesterday, to combat that confusion for small businesses, Google released an iOS app with short lessons that school users on best practices for content marketing, PR & Media, and Search Advertising, called Primer.
Communications Conversations
OCTOBER 6, 2014
'You’ve seen those American Family commercials by now. The “If you can dream it, we can protect it.” These ones, specifically. They always get me thinking about dreams. Now that I’m older and wiser, I have a few dreams. Walking my wonderful daughter down the aisle someday. Getting to be a Grandpa. Living either near an ocean or in the mountains at some point in my life.
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Melissa Agnes
OCTOBER 8, 2014
'By Tony Jaques. When a crisis event is “over” it is very natural to focus on operational recovery and business continuity. But the reality is that the aftershocks from a crisis can be more devastating and costly to the organization than the original crisis itself. This is what the Dutch management experts, Paul ‘t Hart and Arjen Boin, have called “the crisis after the crisis.”.
Ishmael's Corner
OCTOBER 5, 2014
'Back in January, I offered 10 quasi-mad predictions on how the communications industry would unfold in 2014. With nine months in the rear-view mirror, it’s time to look at the scoreboard. Prediction 1: The Pope’s Selfie Goes Viral. I figured the big event would happen at Easter Mass. It turned out to be with two newlyweds during his standard weekly mass.
Shift Communications
OCTOBER 7, 2014
'Today’s digital world is all about the here and now – the right now. This immediacy brought on by the rise of social media and all things digital has led to real-time marketing (RTM) becoming one of the biggest industry trends in recent years. What social media guru Ekaterina Walter aptly called the “newsfeed mentality” at last month’s FutureM conference lies at the very heart of RTM.
Sword and the Script
OCTOBER 7, 2014
'Walk with me for a moment – to about 30 years ago. The setting is the 1980s sitcom Growing Pains and Mike Seaver’s teacher had found – after the conclusion of an exam – that Mike had written out answers to the test on the bottom of his sneaker. In pleading his case to his parents, Mike claimed while he admittedly planned to cheat on the test, he didn’t have to actually cheat.
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Melissa Agnes
OCTOBER 10, 2014
'Welcome to this week’s #CrisisRoundup! This week, I was in L.A. having a blast putting City officials through a simulated earthquake exercise. As you can imagine, it was an amazing experience to be surrounded with such inspiring people doing important work. I’ll be sharing more of my experience with you in the coming days – so stay tuned if you’re interested in hearing more!
Ishmael's Corner
OCTOBER 8, 2014
'HP’s decision to cut along the dotted line and create two companies signals the end of an era. We supported HP’s communications efforts from 1988 to 2002 when the Compaq merger resulted in a game of musical chairs with the PR agencies … and left us standing. To this day, the experience rates as one of the most painful in my professional life. The loss involved more than just revenue.
Communications Conversations
OCTOBER 9, 2014
'That was a hot topic in this week’s Talking Points Podcaast, as Kevin Hunt and I sat down to debate. The conversation is based on a post on PR News on that very topic–does building relationships with journalists still work? Or, do journalists just want the straight information? Interesting discussion–and be sure to read the PR News post.
David PR Group
OCTOBER 9, 2014
'One of the first things I learned in journalism school, and later honed in my PR career, was the concept of knowing one’s audience. For example, when writing for the general “newspaper-reading” public, you need to make sure your text is crafted at no more than an eleventh-grade reading level. And while writing an article in a journalism class, if you throw-in a bunch of heavy-duty words, you’ll get crucified by the professor.
Speaker: Shawna Bruce, Director of M.D. Bruce & Associates Ltd.
Are you ready to face the unexpected? When the stakes are high and the pressure is on, there's no time to waste - you must be prepared to communicate clearly and confidently. In today's unpredictable world, mastering the art of crisis communication is a must-have skill for any public relations professional. Whether you're facing a weather disaster, a cyber attack, or a PR nightmare, knowing how to craft a clear and compelling message can mean the difference between chaos and calm, confusion and
Melissa Agnes
OCTOBER 10, 2014
Welcome to this week’s #CrisisRoundup! This week, I was in L.A. having a blast putting City officials through a simulated earthquake exercise. As you can imagine, it was an amazing experience to be surrounded with such inspiring people doing important work. I’ll be sharing more of my experience with you in the coming days – so stay tuned if you’re interested in hearing more!
Public Relations Sydney
OCTOBER 6, 2014
'Company announcements are an important regulatory requirement for listed public companies. They are legally required to inform their investors, shareholders, customers and publics about their latest company news. Your company may not be legally required to release your news however it’s a useful tactic to incorporate into your PR strategy. By releasing your company news to the media and your target audience it helps to inform them of your current activities, highlight your successes and builds
PR 20/20
OCTOBER 9, 2014
'What is the ROI of social media? Nearly 90% of marketers want to know the answer to that question. Twitter’s ( @twitter ) new analytics feature is certainly a step in the right direction. In July, Twitter launched its Tweet activity dashboard exclusively to a few advertisers and verified users. In late August, Twitter granted access to everyone, as long as you tweet in English, French, Japanese or Spanish, and have had an account for at least 14 days.
Solo PR Pro
OCTOBER 7, 2014
'When I first opened my business as a solo PR pro in 1995, independent communications consultants were a rare breed. While forward-looking clients (primarily at PR agencies) embraced the benefits of working with experienced and flexible outside counsel, other colleagues still had trouble perceiving indies as anything but dilettantes trying to make a few bucks on the side.
5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.
Melissa Agnes
OCTOBER 8, 2014
By Tony Jaques. When a crisis event is “over” it is very natural to focus on operational recovery and business continuity. But the reality is that the aftershocks from a crisis can be more devastating and costly to the organization than the original crisis itself. This is what the Dutch management experts, Paul ‘t Hart and Arjen Boin, have called “the crisis after the crisis.”.
PR in High Definition
OCTOBER 10, 2014
'The tech space is fast becoming the hallmark of the modern business landscape, with more and more start-ups choosing to dive headfirst into this competitive industry. Definitely not a space which is lacking in creativity and innovation, which is why we were delighted at the opportunity to pitch for the chance to run the Talent […]. The post Firefly Communications selected to run Talent Unleashed UK Awards appeared first on Firefly Communications.
Public Relations Sydney
OCTOBER 8, 2014
'Speaking at a conference or event is an effective way to build your profile and credibility and position yourself as an expert in your industry. In today’s competitive market being positioned as an expert in your field can lead to new business opportunities and an increase in sales and new customers. All About Public Relations has offered some excellent tips to help professionals maximise their speaking opportunities.
Solo PR Pro
OCTOBER 9, 2014
'This week, we celebrated the #SoloPR chat’s fifth birthday! Longer than any other continuously running PR chat on Twitter, we’ve gathered an amazing group of professionals who play hard, work harder, and are always interested in helping and learning from each other (everyone is welcome – learn how to join us here! ). With our trademark “smarts and sass,” we marked the occasion with a look back and a look ahead, chatting about the following questions: Q1: Where were
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Melissa Agnes
OCTOBER 6, 2014
The growing demand for immediate and real-time communication and updates in a crisis can be overwhelming. This overwhelming pressure can lead to mistakes, or worse, unethical decisions. So how can you meet this demand while not compromising – but rather enhancing – your crisis management? Read on to find out… First thing’s first, what does “real-time communication” mean?
prTini
OCTOBER 10, 2014
'Like a good cocktail, this mix of news — hand-crafted by Team Geben — will enlighten, educate and inspire your creativity. Cheers and happy reading! . The Source of Creativity. 5 Ways to Keep Your Team’s Creativity Flowing. 10 Quotes on What Inspires Creativity, and What Most Definitely Does Not. 12 Ways to Instantly Boost Your Creativity. Do These Things Before Bed to Hack Your Creativity While You Sleep.
Public Relations Sydney
OCTOBER 8, 2014
'A media release is one of the most effective ways of providing information to media outlets and it is often the first thing that comes to mind when thinking about public relations. A media release can help you to communicate your news to a number of key journalists at the same time and can also help you get media coverage in a variety of publications.
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