Maybe it’s a step in the right direction, a down payment on paying it forward or an example of smart preparation, but some are saying the recent decision by major airlines to include so-called “fire containment” bags actually makes passengers feel less safe.

The idea behind the small fire containment bags is not a bad one. After a slew of headlines about exploding cell phones, mobile device owners – which is pretty much anyone these days – are all wondering if they will be next.

This fear has motivated at least three major U.S.-based airlines to add what they are calling new fire suppression equipment to their aircraft. The AP is reporting that the Federal Aviation Administration has taken the step of warning passengers not to charge their devices on the plane and definitely not to stow them in checked luggage.

Alaska Airlines led the way in adding the fire-containment bags, a preventative measure they could tout as a consideration of passenger service and protection. Virgin followed suit, and Delta recently announced it would be adding the suppression bags as well. But AK Air and their compatriots must walk a fine line between patting themselves on the back and giving their passengers something else to worry about.

It’s no secret that there are really two kinds of air travel passengers, those for whom flying is no big deal and those who are, at least on some level, relatively convinced the plane is going down at any minute.

The bags are not foolproof, but they could be of service. Nothing incites panic on an airplane quite like fire. And, with the concerns about flaming and exploding cell phones, it’s likely passengers are wary. To that end, these bags could be a benefit.

But for those who just don’t want to have something else to worry about while flying, the bags could provide something else to keep them out of the sky. Just the thought of an exploding cell phone on a flight could be enough to keep some passengers on the ground.

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Ronn Torossian is the Founder & Chairman of 5W Public Relations, one of the largest independently owned PR firms in the United States. Since founding 5WPR in 2003, he has led the company's growth and vision, with the agency earning accolades including being named a Top 50 Global PR Agency by PRovoke Media, a top three NYC PR agency by O'Dwyers, one of Inc. Magazine's Best Workplaces and being awarded multiple American Business Awards, including a Stevie Award for PR Agency of the Year. With over 25 years of experience crafting and executing powerful narratives, Torossian is one of America's most prolific and well-respected public relations executives. Throughout his career he has advised leading and high-growth businesses, organizations, leaders and boards across corporate, technology and consumer industries. Torossian is known as one of the country's foremost experts on crisis communications. He has lectured on crisis PR at Harvard Business School, appears regularly in the media and has authored two editions of his book, "For Immediate Release: Shape Minds, Build Brands, and Deliver Results With Game-Changing Public Relations," which is an industry best-seller. Torossian's strategic, resourceful approach has been recognized with numerous awards including being named the Stevie American Business Awards Entrepreneur of the Year, the American Business Awards PR Executive of the Year, twice over, an Ernst & Young Entrepreneur of the Year semi-finalist, a Top Crisis Communications Professional by Business Insider, Metropolitan Magazine's Most Influential New Yorker, and a recipient of Crain's New York Most Notable in Marketing & PR. Outside of 5W, Torossian serves as a business advisor to and investor in multiple early stage businesses across the media, B2B and B2C landscape. Torossian is the proud father of two daughters. He is an active member of the Young Presidents Organization (YPO) and a board member of multiple not for profit organizations.