Bad Pitch Blog

FEBRUARY 28, 2007

'Exploiting dead celebrities reaches to the heights. Just this morning a colleague at GMA showed us this pitch. Normally we wouldn’t OUT someone as quickly as this – but such an evil waste of paper and digits is beyond bad taste. Start the day off with a story about AN Smith. Worst part is how badly written the thing is. This is also one of the longest press releases anybody has had to read.

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Pitching Hotels Exercises Data 47

Bad Pitch Blog

FEBRUARY 20, 2007

'We’ve been so busy beating up bad pitches, we forgot to warn you about the “so-called media.” Some call them pay-for-play media. They are trade magazines and cable television shows that really want to do a story on your company, the CEO and their story—for a price. Pay-for-play requests can cause more trouble than they’re worth. Some of the YoungPRPros asked us to unmask these Fourth Estate pretenders so you’ll be ready when you get the call.

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Media Print Pitching Television 45

Bad Pitch Blog

FEBRUARY 15, 2007

'Sitting at the pool in an undisclosed location (not important, trust me), I stumble upon a stack of magazines, none of which interest me in the least. But I did crack open the non-naked picture of Demi Moore on the cover of the “old” Vanity Fair. And I’m proud to say I read it without grimacing! That was yesterday. I’ve been thinking about her a lot today.

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Report Measurement Meeting Examples 40

Bad Pitch Blog

FEBRUARY 4, 2007

'Hello Kitties! This Autopilot pitch may read harmless. But when it comes to media relations, lazy pitching has paved our industry a highway to hell. Route 666 perhaps? Kami Huyse of Communication Overtones sends us the latest example of a pitch intended to be media catnip. Instead it smells like it was sifted out of the litter box. Take a whiff. - From: Cat Bloggers EMAIL To: KAMI’S EMAIL Subject: Invitation to Join Cat Bloggers Dear blog author: We recently came across your site, overtonecomm.

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Pitching Media Training Blogging Training 40

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.