Mon.Feb 27, 2017

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Invest in Your Professional Development or Lose Your Job

Deirdre Breakenridge

A Guest Post By Corina Manea, Chief Community Officer for Spin Sucks, & Founder of NutsPR. Here we are, the second month of the year is almost gone. That begs the question how are you doing against your PR professional development goals you set (I hope) in January? It’s so easy to get wrapped up in our day-to-day busyness. It’s so easy to put aside your learning goals because you are too busy or too tired to even think about it.

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Solving the Challenge of Targeting the Right Media and Influencers

Cision

With earned media on the rise, communicators are scrambling to get ahead of the curve and execute successfully. However, with an ever-growing sphere of influence, it’s never been more complicated for these communicators and PR professionals to understand who impacts the opinions of their audience most. In fact, 75 percent of brands say that identifying the right influencers is their number one challenge to successfully executing earned media campaigns.

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Putting PR on the Table for Minority Students

PRSay

PR is a great career field. Many of us enjoy the variety of responsibilities, writing, fast career trajectory, constant evolution of tools, and working around tight deadlines. As great as the profession is though, there’s no secret about the lack of diversity. Part of the solution is getting minority college students to consider PR as a career. As the Diversity Chair and Co-Chair for the PRSA Dallas chapter, Cambria Jones and Thomas Bennett will share about their journeys into PR, the importance

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5 things to think about when starting a blog

Public Relations Sydney

Have your thought about starting a blog? As a business leader and entrepreneur, a blog can be a powerful tool to profile you as a thought leader and expert in a particular area. A blog can help to establish credibility and also communicate your personal brand to readers. A blog can be a platform for […]. The post 5 things to think about when starting a blog appeared first on Public Relations Sydney.

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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Why I’ve decided to break one of my golden social media rules

Communications Conversations

When it comes to personal and professional social media use (and those are the same for me), up until about two weeks ago, I had to big rules. #1: Never discuss religion. #2: Never discuss politics. As a consultant, I saw no upside to discussing either in a public forum. For one, there are so many extreme views shared on social media. Obviously, we’ve seen that the last year-plus on a grander scale.