Will AI Help Humanize Marketing? [UML]
Sword and the Script
JANUARY 7, 2017
I subscribed to a new iPhone app the other week and a few moments later received an email welcoming me to the service. In the moment I opened that message there were two problems: the app wasn’t working for me and the welcome email I received was sent from a no-reply email address. In a world, where marketing is forever trying to humanize the brand, business seems to engage in behavior that at odds with this endeavor.
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