Fri.Dec 02, 2016

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PR’s Feel-Good Stories Of The Season

ImPRessions - Crenshaw Communications

Anyone in public relations would agree that the news stories of 2016 have been crazy. Many were vicious (think politics) many were untrue (again, think politics) and some were hopeful and encouraging. This is the time of year we prefer to focus on a few of those. Instead of looking for handouts, homeless man hands out resumes…and lands a job. This story just works on so many levels.

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Investor Relations Study: 1 in 4 of institutional investors use social media for research

Beyond PR

With 25% of Wall Street investors and 19% of Main Street investors reporting they use StockTwits and Twitter for investment news, IR needs to have a strategy in place to assure their voice is in the social stream – even if that strategy is using social media as a one-way newsflow of press releases. It’s an important tile in the shareholder communications mosaic.

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Earned Media Highlights from 2016

Shift Communications

Garnering earned media coverage that is meaningful for our clients is our number one priority as their public relations partner. Ensuring that our efforts will provide material that is helpful to our clients’ goals and bottom lines means we are constantly fine tuning and tweaking our approach to the media to keep our clients and their messages fresh and relevant.

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Time for PR to Take Back Reputation Management

David PR Group

As an old-school public relations consultant, I remember the days when “reputation management” was strictly a PR term. We learned about it in our college courses and included it on our websites as a practice area. But then sometime in the past few years, reputation management was stolen from us by the search engine optimization world. Today, when you mention reputation management, most people equate it with “online” reputation management and the act of trying to manipulate search results by p

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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[Event Info] Announcing the #SocialPRbootiecamp

Waxing UnLyrical

I cannot believe it’s already December. Where did the year go?! Regardless of where you’re based, I’m guessing you’re thinking the same thing, and are indulging in some end-of-year introspection … or maybe just crazy holiday shopping. Who on earth gives a bat skeleton as a gift?! Yet, as the holiday madness descends, I’m guessing you also want to get in great Social PR shape for the New Year.

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What now for the liberal elite?

Mark My Words

Between the shock of Trump and the likely pummeling of the Italian establishment in the country’s constitutional referendum on Sunday the metropolitan liberal elite have received a small boon in Richmond Park. While the defeat of a Tory former wunderkind is an odd platform for restoring order, the bi-election had become a proxy war between the well-to-do 48% and the self-righteous Brexiteers.