Mon.Mar 21, 2016

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Headshot Faux Pas: 10 Mistakes Not to Make

Onclusive

Can’t figure out why you’re not making any new connections? No one responding to your LinkedIn messages? Much like how the name of your company can repel even the most loyal customer or client, a bummer headshot can also “turn off” faster than a light switch. Whether you’re an aspiring entrepreneur, a mid-level manager, or […].

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Transforming the Word “CRISIS” from Negative to Positive

Melissa Agnes

photo credit: ra2studio/shutterstock. A LinkedIn connection of mine recently wrote me an interesting message. He began the message with the sentence: “Why CRISIS is a bad word,” and followed it up with the following wordplay – People: C reate their problems; R eact by blaming others; I nfer that all will be okay; S ecure themselves behind false claims; I ndependent they become instead of working as a collective; and.

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Who Needs Brain Training Software When We Have the IPRRC?

Katie Paine's Measurement Blog

Please note: This piece originally appeared as a free article in the late March 2016 edition of The Measurement Advisor newsletter. This three-day idea fest that takes place in Miami every spring is organized by Don Stacks of the University of Miami. Within these three days, there are so many ideas presented that your brain needs […]. The post Who Needs Brain Training Software When We Have the IPRRC?

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Student Perspective: The Value of Agency Visits

prTini

Hiring is tough. As an agency owner, the talent recruitment process is one of the harder parts of my job. Finding people who fit our needs — both culturally and skills-wise — is no easy task. But, I’ve learned that hiring young, aspiring, ambitious PR pros right out of college, or with a couple years experience, is a smart way to train on the way we do PR, without having to break the bad habits people inevitably pick up at other agencies.

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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Monday Roundup: Women Leaders in PR

Waxing UnLyrical

Very little is more inspiring than a strong, thoughtful lady leading her business to glory. And since we’re still in a month that celebrates women, this week’s roundup features posts from a few of my favorite women leaders in the PR field. Enjoy! 1. Morphing From PR Pro to Businessperson. Why: “At some point, business owners need to realize where their time is best spent and then delegate the rest,” says Heather Whaling as she explores her “transition from PR pro to

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Twitter’s Facebook-like Algorithm: What It Means for PR

Cision

Last week, Twitter announced that they would implement their Facebook-like algorithm across all user accounts. Previously available as an “opt-in” feature, users must now opt-out of this feature to see their full complement of tweets. Spoiler alert: few people are opting out. Announced at the same time as a plethora of changes, including an affirmation that the 140-character count tweet would not change , universal login support , Tweetdeck standalone depreciation (cloud version is s

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Influencer Insights: Media Moves and Intel for March 21

Beyond PR

To keep up with today’s media landscape, public relations professionals need to know not only who is going where, but also how to communicate more effectively with those journalists, bloggers, and influencers making moves. This week’s highlights include a new columnist at Cosmpolitan, a new editor-in-chief at The Center for Investigative Reporting, and an interview with a cybersecurity policy journalist from The Hill.

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Top Trends From State of the Media 2016

Cision

For our newest findings, check out the State of the Media 2016 Report! Emerging technology continues to change the way readers consume the news and how media outlets report it. Without understanding these changes, your ability to build relationships and secure earned media coverage will suffer. So how can you stay on the cutting edge of the news industry?

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