Fri.Aug 05, 2016

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Chris Burch: Things Should be Magical

Ronn Torossian

And what’s amazing is how often Chris Burch, an investor and entrepreneur spots magic. And that’s where one enters Poppin. In2014, Forbes reported that 52% of Americans viewed their daily job with dread.But what if the one thing they could absolutely count on, every day, was a simple, consistent, magical experience with their work environment? That simple question led Poppin to reimagine the office experience from the ground up.

Report 174
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How Social Intelligence Can Benefit Any Brand

Cision

Did you know that 90 percent of the data amassed since the first cave painting has become available in the past two years? But with such an enormous amount of information also comes a lot of opportunities for those who are looking. Does your brand analyze what’s being said? Without contextual social insights, you won’t be able to connect all the dots and fully understand your audiences.

Brand 172
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Is 22 Pushups this August's Ice Bucket Challenge?

Steve Barrett on PR

A new phenomenon has taken root on social media in August, the same month the ALS Ice Bucket Challenge proliferated two years ago, to demonstrate the power of the internet as a viral communications platform.

Viral 94
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10 Tiresome, Useless Clichés to Strip From Your Speech & Writing

PR Matters

Writing 157
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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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11 Inspiring Thought Leadership Pros To Follow On Twitter

Stern + Associates

Follow these 10 Twitter feeds to inspire your thought leadership strategy. The post 11 Inspiring Thought Leadership Pros To Follow On Twitter appeared first on Stern Strategy Group.

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10 Irritating, Useless Clichés to Strip From Your Speech & Writing

PR Matters

Writing 100
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SMART News Content

The Proactive Report

Over the past ten years the news media has been under a great deal of pressure. More than a third of the journalists in newsrooms in the US have been laid off. This has led to some major changes in how media relations is practiced. According to the 2013 State of the Media report from Pew Research Center, shrinking newsroom staff has opened the door for news content from nonprofits and brands to be included in news reporting: “With fewer specialized beats your press release has never been more i

Reddit 116
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Event Marketing Lessons from the Republican and Democratic National Conventions

Beyond PR

It’s easy to view the recent Republican and Democratic national conventions as a showcase for the parties’ presidential nominees. However, while the primary focus was to nominate their candidates, the conventions’ other elements closely mirrored more traditional industry events and conferences. In How to Manage Media Relations at a High-Profile Event , my convention partner-in-crime Anna Jasinski shared media relations tips from #RNCinCLE and #DemsinPhilly.