Fri.Apr 20, 2018

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Social Media Rock Stars: Collegis Education’s Kendall Bird

Communications Conversations

Higher education advocate. Social media and communications professional. Self-proclaimed data geek. And movie buff. Just a few of the terms I’d use to describe this month’s Social Media Rock Star: Kendall Bird. I got to know Kendall a bit during her time at the Mall of America earlier in her career. Since then, I’ve worked a bit with her on the MIMA Programming Committee, but by and large, have really just been an observer of her career so far.

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Editor's Letter: PR industry cautiously optimistic this year after a rough 2017

Steve Barrett on PR

This year's Agency Business Report shows a rocky year didn't smooth out until Q4, and even Q1 2018, for many firms.

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2018 PRSA Western District Conference in the Mile High City

HMA Public Relations

Last week, two of our team members were at the 2018 PRSA Western District Conference in Denver where the theme focused on the importance of community in PR. Here are the takeaways. The post 2018 PRSA Western District Conference in the Mile High City appeared first on HMA Public Relations.

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Steve Barrett on PR: Sorrell legacy lies in the balance

Steve Barrett on PR

Much of the analyst commentary about WPP post-Sorrell belies a fundamental lack of understanding about modern marketing and communications.

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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5 ways to reach journalists and bloggers through your online newsroom

Presspage

These days, every company must be a publisher. As traditional news outlets shrink, organizations are learning to tell their stories in a journalistic fashion through text, photographs, infographics, videos and other means. Yet in pursuing that mandate, organizations mustn’t overlook a related task: to ease the job of journalists and bloggers by making newsrooms as reporter-friendly as possible. “They have to, because there are fewer and fewer reporters are out there, fewer people tha

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