The Proactive Report

JUNE 18, 2021

Networking is a critical component of PR. That depends on whether you are a local business or have clients and customers all over. Local business networking still thrives on personal connections – Join the Chamber of Commerce and other relevant groups. Alignable has local groups you can connect with.

Small Business 213

Small Business Fashion Groups Local 213

The Proactive Report

MARCH 14, 2017

Public Affairs is one sector of PR that has very different goals, but they are goals nonetheless and can be measured. You might not be working to change hearts and minds in the public, but you should be interested in the hearts and minds of the legislators – both local and national – who can affect your organization.

Measurement 165

Measurement Public Affairs Nonprofit Analytics 165

The Proactive Report

JULY 23, 2017

A new report from BrightEdge reveals that although marketers at B2C and B2B Fortune 500 brands recognize the AI, voice and hyper-local revolution is here, most are not yet planning to adapt their marketing strategies to these new ideas. Get the Digital PR Tips News letter. 888 243 3470. Follow me on Twitter.

Strategy 149

Strategy SEO B2C Engineering 149

The Proactive Report

MARCH 5, 2017

Facebook has the largest digital audience, so Facebook Live is the obvious choice to reach and engage almost any audience. If you’re a one-man-brand, a small business or a large concern, this technology can boost your marketing and digital PR efforts. Get the Digital PR Tips newsletter in your inbox every Monday morning.

Facebook 100

Facebook Video Privacy Digital PR 100

Landis PR

FEBRUARY 12, 2024

Here’s one example; when Bruce Willis’ aphasia diagnosis was announced, the Landis team offered up experts on the disorder from client Centre for Neuro Skills (CNS) to local media. It’s sometimes a great opportunity for companies/brands to draw traffic and engagement. How can you newsjack to support your strategic communications program?

Tools 64

Tools Case Study Media Training Local 64

Maxim Behar

NOVEMBER 22, 2020

Maxim Behar will be one of the judges of PRCA MENA Regional Awards 2021 , honouring the year’s most effective and creative digital PR and communications campaigns, individuals, and teams across The Middle East and North Africa.

Ethics 52

Ethics Government Journalism Local 52

Doctor Spin

MARCH 1, 2024

Various companies, organisations, and institutions have in-house PR teams that hire entry-level PR professionals. Nonprofits often have PR departments or hire PR professionals to manage their communications and outreach efforts. Digital marketing- and social media agencies. Nonprofit organisations.

Publicity 52

Publicity Public Affairs eBook Nonprofit 52

Cision

JULY 28, 2015

“Scrubbing through Twitter, Facebook and Instagram to find what was working for our clients and what people were talking about was a total time suck,” says Natalie Jenereski, a digital PR strategist at Waterhouse. Natalie Jenereski, digital PR strategist at Waterhouse Public Relations.

Media 120

Media Viral Newspapers Digital PR 120

The Proactive Report

JUNE 17, 2020

Facebook and other social media groups are now used on average by around a third (31%) for local news and information. The report examined the growing importance of emails and podcasts, formats that are being deployed in greater numbers to increase engagement and loyalty.

Instagram 165

Instagram Groups Social Media Journalism 165

Flack's Revenge

DECEMBER 5, 2018

I have been blogging about challenges confronting digital PR and social media marketing. In a nutshell, issues have surfaced over the past couple of years (related to fake news, online manipulation, growing privacy concerns as examples) that I believe drive the need to take stock and possibly reevaluate digital strategies.

Social Media 149

Social Media Marketing Media B2B 149

Buzzstream

DECEMBER 13, 2023

Over the years, I tested and used almost every digital PR, blogger outreach , and link building tool available. Below, we’ve collected our favorite digital PR tools that have been proven to help launch successful campaigns. The list is broken down by task. All pricing and features are based on the time of publication.)

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

Over the years, I tested and used almost every digital PR, blogger outreach , and link building tool available. Below, we’ve collected our favorite digital PR tools that have been proven to help launch successful campaigns. The list is broken down by task. All pricing and features are based on the time of publication.)

Digital PR 62

Digital PR Tools Google Pitching 62

PR News

OCTOBER 3, 2016

” So says Bilal Morris, director of local social media strategy for iHeartRadio, about Facebook Live, the social media giant’s live broadcasting feature, which it just happens to favor in its news feed algorithm. “Either go live often, or don’t go live at all.”

B2B 131

B2B Facebook Brand Branding 131

The Proactive Report

JANUARY 21, 2017

Media Relations is a core part of PR and can be one of the trickiest. A colleague of mine is a master of TV placements, both local and national. Start your week with the ideas that can boost your PR success. Get the Digital PR Tips newsletter every Monday morning. What’s the secret? Follow me on Twitter.

How To 100

How To Media Case Study Resources 100

ZudePR

FEBRUARY 22, 2016

The best you can hope for (and here, your local SEO is important) is your company appearing in the 3-pack (the big map box that comes up with three businesses highlighted). It is also a great citation for your local SEO. Per Cent of Your Local SEO. Advice: ranking locally for your key transactional keyword phrases is important.

Social Media 75

Social Media SEO Media Local 75

Landis PR

JANUARY 3, 2024

Photo courtesy of Pixabay The key error Cruise made was not being transparent with the public nor with state and local transportation officials about how and why these incidents happened. Unfortunately, Cruise had several high-profile mishaps (accidents, blocking emergency vehicles, driving into roadwork areas, etc.)

Transportation 59

Transportation Film Television Education 59

PR Conversations

NOVEMBER 22, 2023

Although the accelerating decline in the influence of national and local media signalled an end to the dominance of a journalist-to-PR career pathway, it also weakened the established case for the importance of PR in the C-suite (boardroom). After all, publics were enabled to act as equals and amplify crisis situations.

Education 52

Education Reputation Leadership Technology 52

The Proactive Report

MAY 10, 2016

Some small businesses use a hashtag like #local #locallymade #honest #realpeople or even the name of the town they are in like #venicebeach or the state like #Oregon and #Arizona. Follow us on Twitter for daily Digital PR tips. A #Hashtag groups any posts that have the hashtag together under one banner.

Small Business 100

Small Business Instagram Banking Fashion 100

Landis PR

SEPTEMBER 18, 2023

Organizations are still hosting events to meet business goals but in a more responsible way, but now we are planning with consideration about how the event will impact investors, partners, and attendees, but also its workers, the local community, and the planet.

Government 69

Government Measurement Groups Corporate 69

PR News

OCTOBER 3, 2016

” So says Bilal Morris, director of local social media strategy for iHeartRadio, about Facebook Live, the social media giant’s live broadcasting feature, which it just happens to favor in its news feed algorithm. “Either go live often, or don’t go live at all.”

B2B 86

B2B Facebook Brand Branding 86

Buzzstream

FEBRUARY 25, 2020

In the current climate of link building and digital PR, there’s one thing that’s nearly as important as the story you’re telling, and that’s data. . have a wealth of information on local authorities, public bodies, crime rates and stop and search information. . In the UK, data.gov.uk and police.gov.uk

Data 115

Data Google Trends Survey 115

ZudePR

JANUARY 21, 2016

Digital PR. It’s a well-designed round-up of the last 31 days’ digital PR happenings. Whitespark Local Pulse. This is a key element of local SEO, which is of paramount importance to most small businesses’ marketing efforts. He also posts a lot of good information on LinkedIn. Scott Guthrie.

Digg 104

Digg SEO System Reddit 104

Deirdre Breakenridge

OCTOBER 26, 2015

For a highly applied field like PR, you simply cannot learn everything in the classroom. Should it be doing internal or external internships, joining a club, working for a local organization, or serving as volunteers, hands-on experience is students’ best teacher and number one motivator.

Education 150

Education Twitter Leadership Trends 150

Critical Mention

AUGUST 19, 2018

He explains that digital PR and marketing are an inexpensive way to build a community surrounding your company. When done well, digital tactics can not only be highly entertaining but also have the ability to create a lot of engagement and even go viral.

Pinterest 71

Pinterest Viral YouTube Mobile 71

Prohibition

JULY 7, 2023

Additionally, consider the agency’s expertise in digital PR and social media marketing, as these channels play a vital role in today’s landscape. Food PR agencies and their specialties Food PR agencies come in various sizes and specialties, catering to different needs within the food and beverage industry.

Agency 62

Agency Case Study How To Crisis 62

Presspage

DECEMBER 5, 2017

In essence, a localized newsroom will allow you to gain more traction in a new market - and thus provide more exposure for your product and services. Here are 5 simple tips to keep in mind when going local: 1. In the past, localizing content would have been a major competitive business advantage. Serve them well.

Local 89

Local SEO Engineering Web 89

5W PR

FEBRUARY 28, 2020

All while supporting the local artisans who make the jewelry. Over the last few years, they’ve partnered with more than 175 charities around the world to donate over $2.2 Give to Inspire. The smallest donation can make the greatest impact in the lives of those who need it most.

Company 88

Company Apparel Nonprofit Consumer 88

The Proactive Report

OCTOBER 27, 2017

A local business, like a bakery or a dentist, will need more people calling or looking for directions to the store. Start with a wire frame of the site and put all the pieces in place to lead your visitors to the take the actions you want them to take. A non-profit might want more volunteers signing up and more donations.

Tools 113

Tools Analytics Google Web 113

Presspage

OCTOBER 24, 2023

Download the whitepaper today >>> Digital PR: A Multifaceted Approach Digital PR demands a multifaceted approach, combining storytelling finesse, teamwork, and strategic communication to boost a brand's visibility and, consequently, its revenue. Businesses can no longer rely on a one-size-fits-all approach.

Analytics 78

Analytics Digital PR Storytelling Local 78

5W PR

DECEMBER 5, 2018

For executives, social media is a crucial resource because it helps them to make choices based on things like social proof and local endorsements. Around 84% of business decision makers say that they’re influenced by social media when making purchasing decisions.

LinkedIn 76

LinkedIn B2B Social Media Marketing 76

ZudePR

JULY 20, 2016

I don’t know what the figure is for Glasgow PR firms, but I imagine it’s similar. Here are 28 top observations from MY first 28 months as a solo digital PR pro (just in case you ever need them ). You Should Read This If: You’re c onsidering setting up your own (in my case solo) PR firm. Digital PR is an ill-defined term.

Digital PR 60

Digital PR SEO Small Business Blogging 60

Solo PR Pro

DECEMBER 20, 2016

A few days before Thanksgiving, I was contacted by a prospect who was scheduled to appear on a local morning news show for Small Business Saturday. She is a digital marketing specialist, marketing instructor and curriculum architect at the Startup Institute and an adjunct professor at The City College of New York. by Jennifer Spivak.

Facebook 40

Facebook Media Small Business Local 40

ZudePR

SEPTEMBER 8, 2015

Every Saturday I’d trot up the hill to my local village library, get kicked off the microfiche reader by the gorgeous librarian, and return home with a few books under my arm. The post Last Night a Blog Post Changed My Life appeared first on Glasgow PR Agencies | Scottish Digital PR Company | Zude.

Blogging 75

Blogging Print System Sports 75

Norton's Notes

JULY 17, 2014

The Guardian reports on the BBC cuts by stating: Some of the savings – £12m – will be reinvested in digital platforms and enhancing the BBC’s original journalism. In addition the World Service will receive an extra £13m to invest in digital journalism and the development of further language TV services over the next three years.

Journalism 50

Journalism Digital PR SEO Wikipedia 50

Communications Conversations

JANUARY 13, 2017

She’s an active networker (I saw her once at a local coffee shop meeting with a mentor she arranged all on her own). I’ve transitioned from a more traditional senior PR specialist role to a senior PR specialist for digital and social engagement. She’s a life-long learner (see–pursuing advanced degree).

Insurance 60

Insurance Insurance Social Media Corporate 60

Doctor Spin

MAY 21, 2023

Key Services Provided by PR Agencies PR agencies typically provide services following the stakeholder model: Corporate communications. Digital PR. Marketing PR. Industry PR (B2B). Yet another agency I worked at ( Whispr Group ) provided specialised services for digital PR. Global vs local.

Agency 52

Agency Publicity Public Affairs Crisis Communications 52

ZudePR

NOVEMBER 21, 2019

I decided I’d be better off doing this myself, locally, if at all. The post Northern Seoul appeared first on Glasgow PR Agencies | Scottish Digital PR Company | Zude. At this juncture, I had a few options. Option 1: work with Harriman House to produce an audiobook. (I I wanted to self-narrate RESET. ).

Financial 25

Financial Retail Blogging Writing 25