Axia PR

FEBRUARY 4, 2024

While the industry is only beginning to understand and study AI benefits, the opportunities are promising. We foresee new creative possibilities, deeper analysis, more robust research, better content optimization, bigger ROI in original thought leadership content, and more.

Industry 62

Industry Analysis Leadership Creativity 62

5W PR

JANUARY 29, 2024

Effective public relations in the defense tech industry involves more than just dealing with the present. Their goal is to change how the public sees the defense tech industry. Trust through transparency In an industry cloaked in secrecy, trust becomes the lifeblood of success. It also involves influencing the future.

Industry 78

Industry Publicity Ethics Privacy 78

Business Wire

NOVEMBER 17, 2021

Over the past 18 months, nearly every industry has experienced the disruption of its workforce. Whether businesses came to a full stop or managed to stay connected remotely during those early months of lockdowns, the dust is finally settling and companies are determining the best path forward.

Creativity 349

Creativity Blogging How To Employee 349

Culpwrit

MARCH 26, 2022

By Katie Brenneman Priorities of public relations campaigns and the methods involved aren’t the same for all clients in different industries — especially if you choose to work for creative clients like artists and cultural institutions.

Creativity 91

Creativity Industry Marketing Publicity 91

Solo PR Pro

SEPTEMBER 12, 2023

Every public relations professional understands that creativity isn't just a switch you can turn on or off. However, with the right strategies, you can ensure that your creative reservoir is always filled with fresh ideas. Here are five ways to reignite that creative spark, when you are feeling stuck.

Creativity 79

Creativity Energy Writing Strategy 79

Steve Barrett on PR

NOVEMBER 16, 2023

PR agencies should mirror the presentation skills of creative firms when selling their work but remember that most effective modern activations revolve around earned media — whoever produces them.

Industry 128

Industry Creativity Agency Media 128

Ronn Torossian

MAY 6, 2019

The days of traditional public relations are over, but career opportunities and the importance of creativity and social media savvy are more important than ever before. com, “the PR industry is on the rise- a reflection of the growing need for great communications and the growth of social media outlets.” According to 0to5.com,

Industry 150

Industry Creativity Social Media Blogging 150

Karen Freberg

MARCH 12, 2022

This is especially true when it comes to social media, as the industry continues to change and evolve each and every day. I gave the students only a certain amount of time to create content – focusing on the need to be agile, adaptive AND creative all at the same time. Allowing for creativity in assignments is KEY!

Creativity 99

Creativity Social Media Groups Video 99

Stern + Associates

JULY 5, 2023

has been working to answer these critical questions since the 1980s, when he watched the auto industry in his native Michigan get out-maneuvered by new global rivals. For innovation to become a genuine core competence, organizations must build creative capital and re-tool the management model. For decades that was true. Now it is not.

Creativity 62

Creativity Groups Strategy System 62

Onclusive

DECEMBER 16, 2020

As companies continue to capitalize on the power of livestream, there will be a lot of room for creativity and innovation around employee and customer communications, including hybrid events and programs for both virtual and physical participants. Request a demo of Onclusive’s industry-leading PR analytics platform today!

Industry 221

Industry Content Marketing Corporate Analytics 221

Stephen Waddington

JANUARY 21, 2020

Announcing a new PR award scheme because it’s an area in which the industry is undeserved. The PR industry doesn’t do enough to celebrate the excellence it delivers to the clients and organisations it serves. The industry is awash with unsung heros that deserve recognition. You’ll undoubtedly have suggestions for categories.

Industry 125

Industry Pitching Agency Measurement 125

Agility PR Solutions

JULY 26, 2021

Issa PR takes a stand to fight for creative rights, lighting the way for other PR agencies The importance of protecting creative intellectual property (IP) is just as crucial in the PR industry as any other creative field.

Creativity 86

Creativity Agency Industry Analysis 86

Agility PR Solutions

FEBRUARY 21, 2019

The post 2019 digital skills update—creative pros across industries identify key trends appeared first on Agility PR Solutions. The firm’s 2019 Digital Skills Surveysurveyed thousands of professionals across six disciplines and job functions: data, design, development, product management, marketing, and executive.

Creativity 66

Creativity Trends Industry Training 66

5W PR

AUGUST 21, 2023

The jewelry industry is competitive, with many brands trying to attract consumers. By focusing on details and using creative tactics, jewelry brands can create a unique brand identity. Showcasing exceptional craftsmanship In the jewelry industry, quality and craftsmanship are of utmost importance.

Industry 78

Industry How To Fashion Creativity 78

Deirdre Breakenridge

NOVEMBER 11, 2015

ET, the #PRStudChat community will gather to discuss Creative PR and how smart PR today requires a combination of creative storytelling, powerful visual imagery and data-driven decision making. If you have any questions about Creative PR or thoughts you would like to share in advance of the session, please tweet or DM us.

Creativity 0

Creativity Community Storytelling Agency 0

PRSay

NOVEMBER 25, 2019

But behind the scenes, it represents a shift in the industry, and one that your creative team can learn from. This holiday season, here are some gear ideas that can help take your creative team’s content from amateur to professional quality — without burning through your entire budget — thanks to some shopping-season deals: iPhones.

Creativity 112

Creativity Film Video Retail 112

Deirdre Breakenridge

AUGUST 26, 2014

Because PR is relevant to nearly every industry, practitioners can tailor a career in any number of ways. One notable distinction: becoming an industry-specific specialist or PR generalist. But this direction has kept me flexible and enhanced my creativity by ensuring I do not simply rely on what works in any one industry.

Industry 316

Industry Fashion Travel Tourism 316

Ishmael's Corner

NOVEMBER 27, 2018

If you asked 1,000 people which profession is more creative, advertising or PR, I suspect 997 would say advertising (figuring the outlier dynamic at.003 The post The Biggest Barrier Between PR and Creativity Is … appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. 003 percent).

Creativity 128

Creativity Storytelling Advertising Advertising 128

Agility PR Solutions

APRIL 1, 2021

Client relations can be a hassle no matter the industry. The post 4 creative ways PR agencies can build killer relationships with clients appeared first on Agility PR Solutions. It can get especially tough for PR and marketing agencies. In any given agency, you might change a lot of customers […].

Creativity 94

Creativity Agency Retail Industry 94

5W PR

MAY 24, 2023

The public relations space has been and will always be one of the vital industries in the market today. All these combined continues to make PR a powerhouse of an industry! For more than two decades, we’ve managed to establish our award-winning team as one of the best in New York’s PR industry and, eventually, all over the world.

Industry 88

Industry Enterprise Fashion Financial 88

Critical Mention

JULY 13, 2021

The release follows a number of other significant feature adds, including a Google Analytics integration , industry-first Media Contact Database features and Podcast Monitoring. Making the decision to build our features internally meant that our entire organization had to make a commitment to a lot of hard work and creative solutions.

Instagram 156

Instagram Industry Media Analytics 156

Shift Communications

FEBRUARY 4, 2019

” This presents a challenge to the public relations industry because it leaves us with a proof problem. The solution seems to be to get more creative. Matt’s presentation about Google Analytics demonstrates a creative way to utilize an analytical tool for public relations work. The Solution. Amrit Gill.

Analytics 141

Analytics Google Creativity Publicity 141

Prowly

JULY 5, 2017

Cannes Lions 2017 — the Creatives Still Want to Change the World. The 64th Cannes Lions International Festival of Creativity is over! Virtually the entire global creative communications industry spent over a week at the Côte d’Azur to review the past year and to reflect on what.

Creativity 144

Creativity Internal International Industry 144

Shift Communications

OCTOBER 2, 2014

Six months before any of us knew the market would crash, I considered my decision to enter the PR industry a calculated career risk. I did it for the challenge, but I knew that applying my traditional creative director background to the world of earned media came with uncertainties. It wasn’t just my experience.

Creativity 141

Creativity Construction Agency Social Media 141

Steve Barrett on PR

DECEMBER 8, 2022

The PR industry celebrated six more outstanding inductees to the PRWeek Hall of Fame on Monday evening amid an atmosphere of achievement, anticipation and bullishness about the future.

Creativity 126

Creativity Industry Blogging 126

Stephen Waddington

SEPTEMBER 29, 2020

It finds an industry getting to grips with structural changes, managing the health impact of COVID-19, and bracing for Brexit. Ingham’s view, informed by the 35,000 members of the PRCA, was that the industry would shrink by as much as a fifth. All around the world, our industry has been hit hard by COVID-19. said Ingham. “I

Industry 146

Industry Crisis Government Survey 146

The Proactive Report

MAY 27, 2018

If you’re studying PR, or you’re working in the industry, the recent study from USC Annenberg should be by your bedside. The report covers the disruption of the PR industry, what’s changing, what talent is needed in the new model of PR, and where the industry is headed. The Challenge. New Skills for PR.

Industry 113

Industry Measurement SEO Corporate 113

Public Relations Sydney

OCTOBER 10, 2019

Effective ideas in PR can seem difficult in such a competitive industry, however there are certain steps you can take to help lead you in the right direction. Here are some tips to help generate effective and creative PR ideas: Keep up to date on trends Public relations is an ever-changing industry, where a 24/7 […].

Creativity 65

Creativity Trends Industry Publicity 65

PR in High Definition

FEBRUARY 27, 2023

In the B2B tech PR and communications industry, there are several ways that generative AI could revolutionise how we work. As an experiment, I asked ChatGPT: ‘’What are the top four ways that generative AI will change the PR and communications industry for the better?’’ The post How will ChatGPT impact the communications industry?

Industry 62

Industry Communications Technology Reputation 62

PR in High Definition

SEPTEMBER 22, 2020

Other businesses and industries may have just about survived unscathed and on the road to recovery but millions of businesses and people have been plunged into darkness, losing their livelihoods and jobs, and for many there will be more distress to follow as the UK’s furlough scheme comes to an end in October. Hope we’re all OK on that?

Creativity 116

Creativity Employee Newspapers Crisis 116

Cision

FEBRUARY 3, 2017

Insights provided by the agency practitioner client-side include the importance of mobile, from both a creative and business standpoint. As Harvard Business Review notes, the ability of the agency to critically and creatively coach the client is vital in order to engage specific solution. Search dominates.

SEO 120

SEO Creativity Mobile Journalism 120

Flack's Revenge

MAY 4, 2016

My local tech networking and meetup wanderings took me to a cool destination last night – the opening party of Creative Tech Week , at the Clemente Center on the Lower East Side. What is all this about a mashing up creativity and tech? The Expo and Community hubs are in Brooklyn; Arts and Industry, in Manhattan.

Creativity 120

Creativity Print Big Data Fashion 120

Shift Communications

OCTOBER 16, 2017

In 1926, psychologist Graham Wallas outlined the basic creative process, which has been the overall framework for understanding and fostering creativity for almost a century. The Wallas process has four general stages: Preparation : loading up your mind to be creative. Who in your industry writes the most inflammatory articles?

Creativity 96

Creativity Product Launch Examples Energy 96

The Proactive Report

MAY 27, 2018

If you’re studying PR, or you’re working in the industry, the recent study from USC Annenberg should be by your bedside. The report covers the disruption of the PR industry, what’s changing, what talent is needed in the new model of PR, and where the industry is headed. The Challenge. New Skills for PR.

Industry 100

Industry Measurement SEO Corporate 100

Agility PR Solutions

JANUARY 15, 2020

music, film, television, art, lifestyle, gaming and literature—is being discovered, consumed and shared, and they’re willing to pay for it, according to new research from creative industries development firm Ontario Creates. Gen Z is redefining how cultural content—i.e., The study, Gen Z: […].

Creativity 78

Creativity Film Television Study 78

The Proactive Report

MAY 27, 2018

If you’re studying PR, or you’re working in the industry, the recent study from USC Annenberg should be by your bedside. The report covers the disruption of the PR industry, what’s changing, what talent is needed in the new model of PR, and where the industry is headed. The Challenge. New Skills for PR.

Industry 100

Industry Measurement SEO Corporate 100

Remote PR Jobs

JANUARY 30, 2024

Interpersonal skills– building relationships, networking, and collaborating effectively– are a necessary element to cracking it in the PR industry. Analytical Thinking The ability to analyze information critically, identify patterns, and draw meaningful insights is crucial in the fast-paced PR industry.

Crisis Management 130

Crisis Management Analytics Creativity Reputation 130