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Finding the Story in Your Product Launch

ReimaginePR

What, you didn’t think you needed to create a story for your product launch? In today’s article, I’ll show you how to incorporate an irresistible story into your launch so your product goes from zero to sixty, figuratively speaking, in no time. How to Incorporate Stories into Your Product Launch.

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Why You Can Run a Campaign Inside Content Marketing, but Not the Other Way Around

Sword and the Script

You cannot run content marketing like a campaign. You can, however, run campaigns inside a content marketing program. Campaigns are how every marketer is trained to think. an email about announcing the new product to customers or prospect. What Does It Take to Implement Content Marketing Effectively in B2B?

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Our 8 step-approach to nailing your content marketing strategy

Prohibition

The ultimate content marketing goal. Ultimately, through great content marketing, your brand will be seen as the expert in its field, increase social media reach and grow the business through attracting new customers. Make your content stand and engage your audience with our content marketing hacks.

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How to Know Your Product Launch Is ‘Trade Show Ready’

Beyond PR

If your product is “glitchy” or not working at 100 percent it can be a big turn off for attendees and prospects. Before focusing all of your pre-show marketing on a new product launch, work backwards and triple check your new product will be fully functioning for the show.

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What You Can Do With a Public Relations Degree

5W PR

Event planners organize and manage various events, including product launches, press conferences, fundraisers, and corporate gatherings. Content marketing specialist Content marketing specialists create and distribute valuable content to attract and engage target audiences.

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4 Teamwork Tips for Content Marketers and Product Managers

Beyond PR

When companies launch new products, it means one thing: Opportunity. And, as our white paper Expanding Engagement & Inspiring Action with Your Next Product Launch explores, an opportunity to establish your company as a credible industry influencer. Do you offer products that relate to those topics?

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Positioning Your Company for Investors

5W PR

Sharing accomplishments, such as product launches and expansion into new markets. To do this, companies should be utilizing online marketing strategies such as search engine optimization (SEO) , content marketing, social media, and email campaigns.

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