Bianchi Biz Blog

MARCH 30, 2023

Among our top picks for EV-focused YouTube channels for automotive technology suppliers are: EV Pulse 13.7K subscribers Overview: Focused on the future of transportation, EV Pulse shares information in a way that’s easy to understand to the everyday consumer and enthusiast. The site is part of the 9to5 network. Shoot us a note.

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YouTube Mobile Automotive Transportation 83

5W PR

APRIL 19, 2023

The law made it illegal to discriminate against individuals with disabilities in employment, transportation, public accommodations, and other areas of life. A survey found that over 60% of consumers are more likely to choose a brand that prioritizes diversity. The Americans with Disabilities Act (ADA) was signed into law in 1990.

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Internal International Transportation Employee 88

Cision

MAY 16, 2017

Businesses already recognize how mobile technologies and the Internet of Things are transforming the concept of brand value. In fact, more than 70 percent of respondents to the SoDA Report believe that being perceived as an early adopter of technology is “key” or “important” to their brand positioning.

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Hotels Mobile Travel Automotive 198

Bianchi Biz Blog

OCTOBER 28, 2021

The audited data from the virtual CES2021 show offered a number of data points that may be helpful to the automotive and mobility technology companies who plan to leverage PR at CES2022. You might also be interested in: Five Things Auto Suppliers and Vehicle Technology Providers Need to Do Now for A Successful CES.

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Data Automotive Transportation Mobile 75

Konnect Agency

AUGUST 17, 2023

In doing so, they are able to stay ahead of the competition, resonate with consumers, and ensure their relevance in a rapidly evolving market. Tesla’s innovative automotive technology and focus on sustainability have redefined how transportation is perceived. Lesson Two- Successful Branding is Innovative.

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Brand Branding Automotive Retail 52

Bianchi Biz Blog

JUNE 15, 2023

Technology Days/AutoMobili-D and the Mobility Global Forum are slated for Wednesday, Sept. New Mobility Forum One opportunity for suppliers to engage in the event is through sponsorship of the inaugural Mobility Global Forum , which will be held concurrently with Media and Technology Days at the 2023 Detroit Auto Show.

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Automotive Mobile Technology Transportation 78

Bianchi Biz Blog

NOVEMBER 2, 2020

Valuable and free content for the industry and consumer paid for by low-cost sponsoring, advertising, and partnering—all beautifully designed. It focuses on new technologies and concepts aimed at making mobility more sustainable. Why the story matters to the company and should matter to the customer or consumer.

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Meeting Automotive Mobile Transportation 57

Bianchi Biz Blog

JULY 20, 2023

Data from the CES 2023 show is one source of information that can provide some useful insight to the automotive and mobility technology companies looking to maximize their ROI with PR at CES 2024. Look at these three insights – plus one bonus tip! Consider these key CES 2023 figures: CES 2023 encompassed nearly 2.2

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Automotive Mobile Transportation Internal 57

5W PR

SEPTEMBER 8, 2019

Marketing to consumers is challenging, that goes without saying. Now, brands have even less time and space to work with when it comes to connecting with consumers. Other users may utilize public transportation to get to and from their place of work each day. Not sure where to start in understanding consumer behavior?

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Bianchi Biz Blog

DECEMBER 2, 2020

But they are also moving more toward normalcy and are increasingly focusing on products, technologies, trends, business strategies and what lies ahead. Fast-paced autonomous and connected car technology innovations are moving at the speed of light. 4 – Technology Trends and New Design Innovations. 2 – Autonomous Vehicles.

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Mobile Trends Automotive Technology 73

Bianchi Biz Blog

AUGUST 17, 2023

As the world’s most influential technology event, the potential for automotive and mobility tech suppliers to make an impact at CES 2024 is strong, with a high-level of attention and interest focused on the evolution of mobility, from EV adoption and infrastructure to Intelligent Transportation Systems (ITS) and always-evolving ADAS technology.

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Automotive Mobile Technology Resources 76

Bianchi Biz Blog

SEPTEMBER 23, 2021

Munro is widely sought and quoted by major business and automotive media on EVs and other automotive technologies. With over 730,000 users, consuming 2.3 Overview: Information about EV and mobile technology. How to Contact: YouTube: [link]. Website: www.leandesign.com. Facebook: [link]. Twitter: [link]. LinkedIn: [link].

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YouTube Automotive Energy Mobile 63

Bianchi Biz Blog

JULY 10, 2023

I try to focus on stories and angles that are aimed directly at ordinary consumers (or car enthusiasts.) I like being able to help people with my work, as well as inform them. What elements or characteristics do you look for in a story, and why?

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Meeting Report Automotive Media 83

PRSay

MAY 17, 2019

“Technology alone does not solve problems,” said Jerry Hultin , chairman of the Global Futures Group and the founder of Smart Cities New York. Though Postmates is a food-delivery platform pitched at busy consumers who don’t have time to go to a restaurant, it also can be useful for the eateries themselves.

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Small Business Retail Transportation Technology 83

Bianchi Biz Blog

FEBRUARY 22, 2021

The Endeavor Commercial Vehicle Group is comprised of six CV brands: FleetOwner, Fleet Maintenance, Trailer/Body Builders, Bulk Transporter, Refrigerated Transporter, and American Trucker. Trends in advanced safety systems and more efficient equipment technology. Finish this sentence: If I am not reporting, I am ….

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Groups Meeting Transportation Media 55

Bianchi Biz Blog

FEBRUARY 18, 2021

One of the best ways is our third success factor: Be a voracious consumer of news from all types of media impacting your industry. View things from other perspectives – that of the reporters and of the end consumer. Advanced Automotive Technology PR Agency. PR Pros are News Junkies. Get Off Your *ss and Knock on Doors’.

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Automotive Publicity Transportation Trade Shows 105

Shift Communications

FEBRUARY 4, 2015

For a B2B marketer, these headlines can feel very consumer oriented and likely not relevant. Data is Just for Consumers and Science Projects, right? Given the integration of software and application-centric computing, every B2B technology and non-consumer enterprise has access to mountains of data that eluded them before.

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B2B Data Data-Driven PR Enterprise 60

Cision

JULY 13, 2016

With so many platforms and technologies available today, one piece of content can easily be repurposed and reworked in many forms. Anytime a consumer comes across your brand, it should be the same, easily recognizable experience. But are you letting opportunities to extend the life of your content pass you by?

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Burrelles Fresh Ideas

MAY 23, 2023

Dentsu recently came out with a survey regarding consumers’ summer travel plans. Rise of virtual reality in travel planning: Virtual reality technology is becoming more accessible and user-friendly, and it will likely play a more significant role in travel planning in the coming years.

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Travel Tourism Airlines Hotels 40

Stephen Waddington

JUNE 23, 2019

Business models and markets #11 Freemium in the enterprise The freemium business model enabled by the cloud has evolved from gaming to enterprise and consumer markets. Technology is also enabling a remote workforce. The report cites Slack, Google Documents, Airtable and Help Scout as enabling technologies. #13

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The Resolution Blog

OCTOBER 15, 2019

Marketing in the Business to Business (B2B) world is a completely different beast to that in the consumer industry. The issue was that Amazon wanted its HQ in a bustling hub with an international airport, a population of more than one million, and access to plenty of different forms of transport?—?things

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B2B B2C Facebook Storytelling 120

Mindful Marketing

JANUARY 23, 2021

But, at a station known for transportation, is the art’s creator paying homage to higher education or throwing a college degree under the bus? These expensive and largely consumer-driven upgrades also have contributed to rising college costs. So, is a college degree expensive? Is it worth the cost?

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Education Financial Transportation Engineering 126

Shift Communications

AUGUST 22, 2018

Where exactly in Boston they were located (I don’t have a car, so I needed something that was easily accessible by public transportation). I was used to the consumer side of PR, but here I am learning about B2B Tech PR and Marketing Technology…What?! What they offer service. I got a reply from a few.

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Internal International Transportation B2B 68

5W PR

JANUARY 27, 2020

Advancements in technology aim to make completing tasks easier, and our quality of life richer. Israel has become a hub for companies focused on technologies that will make traveling behind the wheel of a car more enjoyable as well as safer. But those opting for alternative transportation like scooters are left in the dark.

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Technology Automotive Transportation Travel 153

5W PR

MARCH 6, 2020

Technological advancements have made a world of difference for the modern-day traveler. According to 5W’s 2020 Consumer Culture Report , travel and experiences are among the top-ranked categories consumers want to spend their money on. Trip Actions.

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Travel Technology Transportation Airlines 103

Sword and the Script

JUNE 18, 2019

In the B2B technology world, which is the lenses through which I example things, I’ve found PR usually reports to marketing – but supports the whole business – when a company is small or young. .” 76) I write and edit articles that get consumers to understand why our brand is better than others.”. 111) “Spreading the word.”.

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Employee Print Writing Survey 146

Flatiron Communications

NOVEMBER 7, 2015

A few years back at SXSW, the ubiquity of QR codes earned that promising AR-like technology the conference crown, in spite of its obvious flaws. Mobile, social and enhanced content creation and display technologies have changed everything. No reader required. I do know one thing.

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Newspapers Film Journalism Web 28

Bianchi Biz Blog

JANUARY 19, 2023

Make no mistake: CES ( formerly known as the Consumer Electronics Show ) has become the world’s greatest auto show. You can see more automotive technology here than anywhere else in the world.” TechCrunch Senior Reporter & Transportation Editor Kirsten Korosec agreed, reporting that in-vehicle technology and EVs dominated the show.

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Automotive Transportation Technology System 82

Bianchi Biz Blog

OCTOBER 19, 2023

And that includes the vehicle technology and advanced mobility segment of the annual show. In fact, longtime auto journalist and analyst John McElroy calls CES the world’s best auto technology show. All that said, CES 2024 promises to be an exciting showcase opportunity for the vehicle technology and mobility space.

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Automotive Mobile Software Technology 87

Flatiron Communications

APRIL 15, 2015

The planning was soon underway to launch the technology. It was there we first saw the two-wheeled gyroscopically-balanced upright, personal transportation device. He chose to do the interview anyway. A small group of us, sworn to complete secrecy, flew up to his research facility in New Hampshire. It was then called “Flywheel.”

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Wikipedia Transportation Interviews Viral 28

The Hoffman Agency

DECEMBER 22, 2023

As Asian tech companies rise in global stature, Western MNCs cannot afford to fall behind in APAC (image source: CES) Sustained investment in technology across select Asian markets has made the region an innovation force to be reckoned with: it now accounts for more than half the world’s patents , according to the International Monetary Fund (IMF).

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Government Local Technology Transportation 36

Bianchi Biz Blog

JULY 22, 2021

Recently, the Consumer Technology Association announced that not only will CES2022 mark a return to an in-person format after last year’s digital-only event, but also that the automotive sector is on pace for record growth at the 2022 show. It’s not like a technology showcase for media that you might host yourself.

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Automotive Mobile Technology Resources 107

Bianchi Biz Blog

SEPTEMBER 30, 2021

Automotive and mobility technology suppliers seem to be chomping at the bit to return to CES2022, one of the most important shows for advanced automotive technology, slated for January 5-8, 2022 in Las Vegas. 24,916 attendees from the vehicle technology sector alone. Way more than consumer electronics.

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Automotive Mobile Transportation Trade Shows 79

5W PR

JANUARY 10, 2020

Known as the global stage for innovation, CES is an annual gathering of the consumer electronics industry. Their products will transport you out of your living room and into the content you’re enjoying. They’ve created a timeless look accompanied by modern technology making a clock you’d be happy to wake-up to.

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Transportation System Mobile Consumer 136

Karen Freberg

MAY 19, 2017

I was pitching the media for our fashion and consumer clients. I went grocery shopping and had to figure out the transportation system for the city. I was very happy I was able to go to South Africa with some great classmates (and we are all still connected and friends today!). This was pretty much my entire experience working in PR.

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Local Fashion Travel Transportation 40

Mark My Words

MARCH 15, 2022

The Prime Minister pledged to ease the burden on consumers – and to ditch Russian oil and gas. The Federation of Wholesale Distributors said that dearer fuel will raise the price of groceries and restaurant food as its members pass on transport costs. Innovative British companies, like CCm Technologies in Swindon, are doing just that.

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Energy Banking Agriculture Chemicals 12

Bianchi Biz Blog

APRIL 4, 2022

EV Pulse is our flagship property covering the entire gamut of electrification in transportation. I recently drove the first retail consumer Ultium platform product — the Hummer EV — and it’ll be great to look back on it from a historical context and and be able to say “I was there, and this what it was like.”

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Groups Meeting Automotive Media 97