Report: Nearly 3 in 4 Americans report seeing disinformation weekly

A lack of trust in digital media is causing some to avoid consuming news at all, and for the second year in a row, Americans said family was the most trusted source of new information, per a new IPR report.

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For Americans, false news is a problem.

According to a new report from the Institute For Public Relations, 84% say disinformation is a problem in the U.S.—only 9% said it wasn’t. When asked if it was a danger to democracy and the electoral process, more than half agreed.

So where are consumers turning for accurate and up to date news? Top sources include family, local broadcast news and “people like me.”

(Image via IPR)

In the U.S., political affiliation has a deep influence over perceived truth for certain media outlets and public figures.

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