Infographic: When to promote during COVID-19 recovery

Is it OK to start selling your products and services again? Here’s is a chart to help you navigate back to a more normal messaging landscape over the coming months.

Is your organization ready to start putting itself back out there?

You want to first consider if your audience is ready for a sales or promotional message. Hard pitches have been ill-advised since the beginning of the COVID-19 crisis, but as the health care episode starts to wind down in the coming months, eventually you will want to start selling again.

So how do you know if the time is right?

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