Presspage

FEBRUARY 15, 2024

Why Data Analytics is Important in Investor Relations Data analytics is particularly impactful in anticipating market trends in the IR space, allowing IROs to identify patterns and forecast shifts in investor sentiment & market dynamics. Real-time data analytics are essential for timely decision-making.

Analytics 78

Analytics Data Ethics Privacy 78

Onclusive

JANUARY 27, 2020

In this, the first blog post breaking down the study findings, we will focus on key benchmarks shared. Follow our blog for future posts on timing of press and IR releases and tactics for optimizing your news releases. . The post Benchmarks Report Shares Key Information on News Release Data appeared first on Onclusive.

Data 273

Data Report Study Analysis 273

Sword and the Script

JULY 20, 2022

Content costs soared last year, according to a data study by PathFactory; B2B video content costs the most at $8,448 while blogs cost the least at $1,959; people do actually binge on B2B content

B2B 240

B2B Data Analysis Study 240

5W PR

JULY 5, 2023

Data is now a crucial factor in decision-making and innovation across various industries. However, traditional data processing methods are no longer enough due to the massive increase in data volume and variety. This is where big data analytics steps in to provide solutions. What is Big Data Analytics?

Big Data 78

Big Data Analytics Data Analysis 78

Deirdre Breakenridge

JANUARY 10, 2022

A Guest Post By Haley Epping, Masters Student At American University, FEEL Blog Post Winner. According to FEEL data, only 15% of participants said they always stepped out of their comfort zone professionally. The post Blog Contest Winner: Implementing FEEL in the Workplace appeared first on Deirdre Breakenridge.

Blogging 263

Blogging Construction Groups Meeting 263

The Resolution Blog

DECEMBER 16, 2022

Data is talked about so much in the PR industry; should we hire in experts? We all know the industry needs to be more confident in data in 2023 which is why I’m very happy to share this useful report on data literacy in PR, I’m proud to have co-authored […]. Should we be the experts?

Data 156

Data Industry Report Blogging 156

Communications Conversations

OCTOBER 28, 2022

Corporate blogging has never been bigger. According to the annual University of Massachusetts study of how Fortune 500 companies are using social media, a whopping 77% of companies are using a corporate blog. Look through the Fortune 500 companies and their blogs–you’ll definitely see this pattern.

Blogging 109

Blogging Corporate Survey Interviews 109

HMA Public Relations

OCTOBER 24, 2023

You have the data but how can you get the world's attention with it? Alison Bailin discusses how to gain news coverage and engagement with your survey results in this blog post. Read more!

Survey 88

Survey Data Blogging How To 88

PR News

OCTOBER 11, 2018

8 blog post? In “Project Strobe: Protecting your data, improving our third-party APIs, and sunsetting consumer Google+,” the search engine leader says, among other things, it’s phasing out Google+.… The post Poorly Written Blog Post Hides Google+ Data Breach appeared first on PR News Blog.

Google 105

Google Data Blogging Engineering 105

Onclusive

MARCH 4, 2021

Learning to tell your story doesn’t have to be hard, but it does takes intentionality and data-driven measurement. By using data-driven measurement consistently, you’ll be able to point to impacts that your team has had on business goals, and demonstrate indispensable value. At the onset, that question seems daunting.

Measurement 195

Measurement Data Reputation Storytelling 195

Business Wire

APRIL 13, 2021

Based on the data, we recommend technology PR teams use these three insights to increase the impact of their press releases: For the last 18 months, Business Wire and Onclusive have been working closely together to analyze thousands of press releases.

Technology 363

Technology Blogging Data Analytics 363

Bianchi Biz Blog

DECEMBER 15, 2022

As 2022 comes to a close, we’re taking a look back and our top blog posts for the year. While our blog is focused on the automotive and mobility public relations space, we found a few trending topics in our most popular posts. 5 Key Data Points for CES 2023 PR Planning for Automotive & Mobility Suppliers.

Automotive 104

Automotive Blogging Mobile Technology 104

Agility PR Solutions

JULY 16, 2023

In the ever-evolving digital landscape, data has become the lifeblood of successful marketing campaigns. In this blog, we will explore the concept of data-driven marketing and how leveraging analytics can significantly improve campaign performance.

Analytics 78

Analytics Data Marketing Trends 78

The Resolution Blog

NOVEMBER 4, 2021

The post Using Google Webmaster Central data to evaluate the incremental impact to brand traffic from your PR campaign appeared first on PR Resolution — by CoverageBook. We’re getting our ducks in order to make sure we’re measuring all the right things. I’ll write up a bigger post detailing all this very soon. But for […].

Google 296

Google Data Brand Branding 296

ImPRessions - Crenshaw Communications

OCTOBER 3, 2017

There are many public relations industry blogs that offer know-how on everything from crafting brilliant media pitches to perfecting presentation skills. But how to determine which blogs are me-too, and which are worth your while? After that, the blog world is your oyster! Follow these blogs to increase your PR acumen.

Blogging 159

Blogging Pitching Fashion Sports 159

Institute for Public Relations

OCTOBER 2, 2023

Fueled by advances in digital tools and artificial intelligence (AI), public relations is transforming into a data-driven practice. Communicators must curate, analyze, and draw insight from disparate streams of data to inform decisions relevant to organizations and society.

Data 105

Data How To Training Tools 105

Ronn Torossian

JUNE 28, 2018

The good news is that data has emerged as the ultimate answer to most marketing problems. The post Using Data to Drive Your Media Relations Campaign appeared first on 5WPR CEO Ronn Torossian Founder's Blog. With enough information about a specific audience, any company can make the most … READ MORE ».

Media Relations 150

Media Relations Data Media Blogging 150

5W PR

APRIL 28, 2021

Access to good data has allowed marketers to generate meaningful content and personalized messages. And while the full impact of Apple’s new rules has yet to be determined, many marketers are searching for alternative ways to continue gathering meaningful data. Location data and mobile app data tied at 22%. Other Ideas.

Data 88

Data Privacy Survey Policies 88

Business Wire

DECEMBER 3, 2020

Historically, here at Business Wire, as fall becomes winter, we see an increase in companies issuing news about new products, gift ideas and end-of-the-year data. It’s that time of year: the winter holiday news season is here.

Blogging 273

Blogging Data Company Publicity 273

Deirdre Breakenridge

FEBRUARY 1, 2022

A Guest Post By Michael Matheny, MA candidate at American University and FEEL Blog Post Winner. Sure, this data is useful for academic reasons, but the impact of what you can take away is much more significant. The post Blog Contest Winner: Can Mastering the FEEL First Model Unite the Contrasting Generations?

Blogging 213

Blogging Ethics Leadership Course 213

Onclusive

AUGUST 15, 2017

The PR metrics and PR data that are available to us today can help us do just that, but dealing with analytics is still a little scary to a lot of communicators. So today, we’re sharing the top takeaways from a fireside chat focused on PR metrics and the “d” word: data! Why is this the case?

Data 170

Data Data-Driven PR Analytics Measurement 170

Flack's Revenge

MARCH 8, 2018

Their Spike and Analytics solutions provide a wealth of data that can shed light on social media buzz and content performance. Despite the imperative to get more data-driven, I was just not getting it. Their approach involves the use of social engagement data as a PR metric. Newswhip Data. This idea makes sense.

Data 159

Data Media Software Viral 159

The Resolution Blog

NOVEMBER 16, 2021

Full data attribution for PR? With an aim to help PR teams of all shapes and sizes showcase and measure their work. With minimal faff. I’d say that need is very much still there. And then some. Thousands of people use it. Which still […]. The post CoverageBook 2. appeared first on PR Resolution — by CoverageBook.

Measurement 276

Measurement Data Industry Blogging 276

Buzzstream

OCTOBER 29, 2019

We wanted to demystify the landscape by using data to give us substantial insight into exactly what will resonate with journalists based on what’s actually getting coverage. As such, within this study we elected to take a data-driven approach, focusing on five verticals: Tech, Travel, Health, Entertainment, and Personal Finance.

Data 69

Data Blogging Travel Study 69

The Proactive Report

JUNE 4, 2018

You keep hearing that it’s vital to learn how to use data and analytics, but the very thought gives you a headache. You’re a PR person, not a data scientist. But what if that dreaded data could actually make your job easier and more effective? Need help with data and analytics? 3 minute read. Identifying Your Audience.

Analytics 127

Analytics Data Exercises Social Media 127

5W PR

MAY 10, 2021

Public relations (PR) is ideally about how you manage and disseminate data between point X and the public. Public relation professionals utilize data and facts to influence public perception about an individual, company, or brand. Some of the reasons why data is essential in public relations include : ? Data Analysis.

Data 88

Data Publicity Analysis Measurement 88

Cision

JUNE 25, 2021

Data-driven PR, social listening and your brand.

Data 195

Data Data-Driven PR Brand Branding 195

Sword and the Script

OCTOBER 13, 2020

The most effective blogs in B2B marketing tend to publish longer posts, more frequently, with visuals, paid distribution and analytical measurement Blogging doesn’t have the appeal that voice search, personalization or influencer marketing do in B2B marketing, but when it’s done right, it’s surely effective, according to a new study.

B2B 147

B2B Study Blogging Marketing 147

Onclusive

MAY 31, 2018

When news broke that Cambridge Analytica was able to access the personal data of millions of Facebook users, Mark Zuckerberg did not respond for five days. Utilizing data and AI technologies to assess the situation can provide insights into how to respond and allow CEOs to make data-driven decisions. How data can tell the story.

Crisis 191

Crisis Data Software Privacy 191

Sword and the Script

FEBRUARY 18, 2020

Should you put dates on your blog posts and content? There are a lot of strong opinions on the right answer to this question – and not very much data. The data supporting this point is pretty weak. Here are the survey results: Should you or shouldn’t you put a date blog posts when you publish them? User experience.

Blogging 117

Blogging Survey Google Engineering 117

Brand24

OCTOBER 15, 2021

In this article we will focus on what you can learn from social data and which tools you should use for your next strategy. The post What You Can Learn From Social Media Data for Marketing first appeared on Brand24 Blog. It’s not about the numbers, its about the story behind them. It is not a […].

Social Media 78

Social Media Data Marketing Media 78

NewsWhip

JULY 14, 2020

In a wide-ranging conversation, we talked about the use of data as part of the day-to-day operations of an agency, and how agencies should think about their tech stack. Paul: How does MHP approach deciding what data and insights to bring in, and does the firm have a “tech stack”? This interview has been edited for length and clarity.

Data 176

Data Public Affairs Engineering Pharmaceuticals 176

Sword and the Script

NOVEMBER 23, 2019

Fortunately, there are several new studies that have been published about content marketing, blogging and webinars that provide solid benchmarks. If you are looking for ideas, I have many years’ worth of useful ideas organized under the content marketing tag on this blog. 2) Blogging benchmarks. 2-4 posts per month.

Content Marketing 136

Content Marketing Study Blogging Marketing 136

Sword and the Script

FEBRUARY 12, 2019

Writers that report success with blogging share the following characteristics: They are more likely to write longer or more in-depth content; They tend to spend six or more hours writing a post; They are 2.5 Again, this year I dived into the survey data again, provided the findings first, followed by my own analysis. Analysis: .

Blogging 104

Blogging Survey B2B Analysis 104

Solo PR Pro

JANUARY 3, 2023

Top 10 blog posts published on Solo PR Pro in 2022. Here are 10 of our favorite blog posts published on the Solo PR Pro blog in 2022. To go beyond dry facts and data and find the heart of the story, ask executives and other sources questions that get them talking and allow you to probe deeper.

Blogging 91

Blogging Small Business Tools Journalism 91

Sword and the Script

DECEMBER 28, 2021

This blog published 51 posts this year – the 12 th year of publishing for Sword and the Script. If you want first-party data…. The post The Top 10 Most Popular Blog Posts on Sword and the Script for 2021 appeared first on Sword and the Script. That works out to one post per week, which is like clockwork. See you next year!

Blogging 133

Blogging Software Google Content Marketing 133

Stern + Associates

DECEMBER 8, 2022

In this blog post that’s mostly written by ChatGPT, we’ll explain everything you need to know about this disruptive technology and how writers can leverage the tool to connect with audiences in new and innovative ways. The post A Blog Article About ChatGPT (Mostly) Written by ChatGPT appeared first on Stern Strategy Group.

Blogging 62

Blogging Technology Writing Customer Service 62