The Importance of a Briefing Doc and How to Write One
Remote PR Jobs
FEBRUARY 27, 2022
You can do a prep call, but what really helps executives or other spokespeople get ready for these important meetings is a briefing document, aka a briefing sheet. While public relations is a creative field, a briefing document requires quite a bit of preparation as it incorporates all the nuts and bolts to make an interview run smoothly.
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