Infographic: How to feature your organization in Instagram Stories

The video blogging feature has become a major hit with users on the social media platform, but do consumers want to interact with brands in the same way? Consider these guidelines.

Ragan Insider Premium Content
Ragan Insider Content

Communicators always want to meet their audiences where they are—and that might mean developing Instagram stories.

The popular feature, a copy of Snapchat’s “Stories” tool, has become an essential part of many people’s media diet. With 500 million daily active users, this is a channel that communicators can’t afford to ignore.

This infographic from Animoto shares how organizations are already using Instagram stories and how marketers can elevate their brands with new campaigns.

To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today

Already a member? Log in here.
Learn more about Ragan Insider.