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Getting Social: 3 Tips for Using Social Media to Share Your News | Business Wire Blog

Business Wire

Social media channels have become a primary source for information, engagement, and brand research. With billions of users worldwide, and “reading news stories” a top reason adults use social media, creating a social media strategy as part of your public relations efforts is crucial.

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Social Media Tactics To Leave Behind In 2021

ImPRessions - Crenshaw Communications

The social media landscape is constantly evolving, and PR pros must stay in step with trends and tactics. 2021 saw emerging platforms that B2B brands were eyeing to for their marketing plans, and some may have been missteps. In fact, there are several social media approaches that should be reassessed as we enter 2022.

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How Can Social Media Listening Increase Customer Advocacy?

Prowly

Social media listening helps track mentions and conversations around specific topics, keywords, phrases, brands or industries, and helps leverage the insights gained to discover opportunities or create content for your audience. appeared first on Prowly Blog.

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Adapting to the Future of Communications and Marketing | Business Wire Blog

Business Wire

The rise of digital technologies and social media platforms has completely changed the communications and marketing landscape. As such, brands must adapt to stay relevant and connect with their target audiences. As we move further into the 21st century, how we communicate and market to consumers is rapidly transforming.

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Social Media and PR: 5 Brands That Got It Right

Cision

See how five companies successfully and creatively use social media in their PR strategies.

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Which Social Media Platforms Should Your Brand Advertise On?

5W PR

Social media platforms have grown exponentially in the past decade. This makes social media a valuable tool for marketing and advertising campaigns as it allows companies to reach a large number of people at a low cost. With its large user base, Facebook is an important platform for companies to advertise on social media.

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5 Alcohol Brands with Great Social Media

Ronn Torossian

It’s not an easy job to do social media and booze brands – Finding that blend may be almost as difficult of finding the right blend to create a momentous alcohol. Here are five brands that seem to have found the right mix: Crown Royal. This brand has found their best social media success on Facebook.