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The Best PR Agency Horror Stories

ImPRessions - Crenshaw Communications

Here are some of our scariest PR agency tales. It turned out the details she shared were for an event that had taken place the week before, so the local press missed hers. The post The Best PR Agency Horror Stories appeared first on Crenshaw Communications. A priority press briefing — in an empty room.

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The Best PR Agency Horror Stories

ImPRessions - Crenshaw Communications

Here are some of our scariest PR agency tales. It turned out the details she shared were for an event that had taken place the week before, so the local press missed hers. The post The Best PR Agency Horror Stories appeared first on Crenshaw Communications. A priority press briefing — in an empty room.

Agency 227
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Visiting Hoffman in China — a global agency, locally relevant

The Hoffman Agency

A challenge Brenda faces every day is the caution that Chinese brands have when working with global correspondents — especially those writing for news agencies that are blocked, like Reuters. The post Visiting Hoffman in China — a global agency, locally relevant appeared first on The Hoffman Agency.

Local 36
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How comms firms can navigate the surge of in-house marketing agencies

Agility PR Solutions

The firm’s new playbook, The Ultimate […] The post How comms firms can navigate the surge of in-house marketing agencies appeared first on Agility PR Solutions.

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Pitching to the World: Local Insights and Best Practices From Worldcom Public Relations Group | Business Wire Blog

Business Wire

Through a six-part guest blog series, regional experts from Worldcom Public Relations Group partner agencies share media relations insights and advice for connecting with journalists in Canada, China, Central and Eastern Europe, Germany, and the U.S. There’s a common thread to media relations around the world today: reporters need relevancy.

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Lackluster localization prompts CMOs to re-examine agency dynamics

Agility PR Solutions

Chief marketers are suffering from an intense case of FOMO—Fear of Missed Opportunities—as customers seek more localized, personalized experiences that are relevant to their own cultural context and situation. The post Lackluster localization prompts CMOs to re-examine agency dynamics appeared first on Agility PR Solutions.

Local 60
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PR Agency Life: What to Expect

Burrelles Fresh Ideas

Once upon a time, many moons ago, I worked at a large PR agency as part of the consumer technology team. PR agency life can be gratifying and exciting, just as it can be fast-paced and stress-inducing. Agencies are usually structured as teams specializing in specific industries, outlets or channels. And that’s okay!

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