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Don’t Overlook Your Office Neighbors: The Importance of Building Internal Relationships

Deirdre Breakenridge

Page Society in preparation for the book, “ Public Relations Ethics: Senior PR Pros Tell Us How to Speak Up and Keep Your Job.”. Her research interests include public relations management and ethics. She also serves as the faculty adviser for the Baylor PRSSA chapter. Reference: Redmond, J., and Trager, R.

Internal 208
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Civility and Civil Discourse — Indispensable Attributes of Civilization

PRSay

However, I believe that civility is a question of morality because it is an expression of respect of other human beings and respect is a core ethical value. Emmanuel Tchividjian is the principal and owner of the Markus Gabriel Group , an ethics and communication consulting practice. He is a member of PRSA’s Advocacy Committee.

Ethics 153
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Ethics and Accountability in Public Relations are Non-Negotiable

Waxing UnLyrical

I’ve been known to “wax unlyrical” time and again with my view of what comprises good/ethical/professional public relations. Ethics,” in a nutshell, is about doing the right thing. . Because ethics and accountability in public relations are non-negotiable. Ethical public relations practice is not an “either/or” thing.

Ethics 78
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Social Media Usage Skyrockets in Last Decade

The Proactive Report

2013 was the first year that more than half of those with a high school diploma or less were active users of social media. Ethic differences: There is very little difference between the usage of ethnic groups- 65% Whites, 65% Hispanic and 56% African-American.

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Study: CEO Turnover Rate in 2018 Was the Highest in 10 Years

PRSay

There’s a lot of uncertainty as we begin 2019.

Study 83
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Blogger Outreach Versus Media Relations: What Marketers Need To Know

Polaris

According to a 2013 Technorati study , blogs are one of the most important online sources of purchase influence. The good news is most bloggers follow strict ethical guidelines, such as indicating when they’ve been reimbursed for a product review.

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The Four Models of Public Relations

Doctor Spin

However, this one-way communication approach can be perceived as self-serving and may not always reflect an organisation’s genuine values or commitment to ethical conduct. In modern business, the press agentry model primarily generates publicity and creates buzz around a product or event. The Greatest Show on Earth. Cutlip, S.